Top 20 Naming Agencies in San Francisco

A Fortune 500 materials science innovator in glass, ceramics, and optical physics, sought out Catchword to develop naming strategy for the company and names for several new products. Catchword developed the product names and helped the client formalize a unified naming strategy for B2B and B2C, build out a process for developing names, and create decision tools for choosing the appropriate name.

"They are leaders in the field of naming, have a great deal of experience, and have delivered strong, consistent results for us." – Global Director of Corporate Marketing, Materials Science Technology Company

Lexicon Branding led a five-part renaming process for an internet company. They collected market, consumer, and linguistics research, and conducted internal interviews. Internal stakeholders reported a significant increase in market recognition following as a result of the rename.

“Since the rename, we’ve gained a lot of recognition in the market. Familiarity amongst our decision makers and buyers went up 22.5 percent in just 18 months.” – Former SVP of Marketing, Internet Company

A media company was rebranding their main product and needed a new name. Zinzin created a name that could be trademarked and used for social media handles. The client prides Zinzin on their project management. 

"All of our B2B partners have responded well to the new name. We haven’t had any major legal obstacles arise - the trademark went through well... Overall, it's been very positive." - Creative Director, Media Company

Wonsupona worked closely with a consulting agency to figure out the best brand name. Through brainstorming the message and defining attributes of the agency, Wonsupona helped the consulting agency find the right name. 

"Everyone has had an immensely positive reaction to the new name of my business. In my experience, it's unusual to have unanimous approval." - President, Consulting Agency

DDW worked on package design for a large coffee brand. They augmented the brand’s internal graphics team to redesign the packaging for a line of products. They were a part of the process from conception to review and assisted with multiple projects after. The client was impressed with positive feedback the project received.

“Everyone loved the design. It was a great mix of our history and heritage in a more modern look and feel. We get compliments from the different teams.” – Brand Manager, Large Coffee Brand 

Salt Branding was hired by a venture capital firm to help them stand out from the competition. Their work included branding and web design, along with naming assistance. The client prides Salt Branding on the great attention they give their clients. They also liked that each team member had a role.

"We spoke to a few agencies, but Salt really stood out. Their process is incredibly thoughtful and comprehensive."- Vice President, Venture Capital Firm

Heirloom provided branding services for an insurance technology company. They revamped the client’s identity with a new logo and handled messaging strategy. The branding has received positive customer feedback.

“I had their personal assurance that the senior executives themselves would work on my project, and then they did what they promised.” – Founder, Insurance Technology Company

Brighter Naming created a modern name and tagline for a software company. The client felt that the name was catchy, but also strongly showcased their brand's message.

"We love the tagline. It’s a supply chain visibility product where we’re actually making supply chains smarter, and the tagline ‘visibly smart’ just really rings, resonates." - President & Owner, Software Company

House of Who, Inc. provided naming services for a global telecommunications company. The team set up a name selection strategy and system that was consistent across a wide variety of products and could continue to be used as the company grew. The client was excited about the new system.

“We now have a naming system that brings consistency and cohesion to our existing portfolio and empowers us to effortlessly name new products and services as they come online.” 
—VP of Global Brands and Programs, Global Telecommunications Company

Hub Strategy and Communication worked with this cloud-based camera manufacturer to supply print and digital marketing capabilities, including TV and radio ad production, media buying, and creative development. They encouraged the client to use geographic marketing, which led to a substantial lift in sales.

"They understood our customer, understood our business, used our product, and built great creative to address that." – VP of Marketing, Cloud-based Camera Manufacturer

Gold Front sharpened the client's brand and positioning. They worked on creating a new landing page, exploring brand position statements, designing a new logo, fonts, sales pitch decks, and other website elements. The client's brand video received more shares than anything else it had ever posted.

"They are more than designers; they guide you through how you should think about a brand or positioning problem, and then deliver above expectations." – Marketing Department, Instructional Content Platform

A midsized California vineyard hired The Engine is Red to help with its digital strategy when it participated in a Google pilot advertising platform. The Engine is Red helped the client learn how to use the platform successfully and also developed its digital assets and monitored its website performance and metrics.

"The whole process has been so collaborative and open that their team feels like an extension of our own. With the bigger picture in mind, I appreciate their attention to future opportunities for our business to succeed." - Digital Marketing Manager, California Vineyard

A law firm needed help filling open positions and Most Likely To worked on the brand and online image in order to attract the right candidates. After that project, Most Likely To now conducts out of home advertising campaigns as well as managing their social media presence.

"They keep us well-informed of all the metrics involved—from click rates to the number of impressions our outdoor advertising has seen. We have been very pleased with their results." — HR Generalist, Law Firm

A radio station was undergoing a rebranding of their entire network and needed to overhaul various parts of their online presence. Theory SF conducted market research in order to redesign their website as a fitting part of their overall rebranding.

"They’re highly professional, but also down-to-earth people that feel like part of our team. The team’s industry knowledge is incredible and they’re not afraid to think outside the box." — Program Director, Radio Station

Revolution Media Group worked with an insulation company to develop three new websites. The project's goal was to share updates with non-IT employees. The client was impressed with the extra work Revolution Media Group devoted to the project to ensure it met all their goals.

"They worked with me. They really met all of the goals that we had set and even gave me something that I wasn’t expecting. The auto-sizing of the website was a great perk. It was an unexpected surprise to be able to receive that feature." – Marketing Specialist, Insulation Products Company 

While their clients come from many industries, Palmer has a history of working with clean energy firms. A solar energy firm went to Palmer to revamp their digital marketing strategy, which had fallen short on social media metrics. Palmer helped them with brand development, moved their website to HubSpot, and organized campaigns on social media and elsewhere that proved successful for the company.

" They have a very insightful and intelligent team that came up with a lot of excellent ideas and strategies. Also, they listened to us and got everything right the first time, which saved us a lot of time." - Director of Marketing, Solar Energy Firm

Viewstream provided branding services for an eSports and gaming platform. Their responsibilities included brand creative and positioning, presentations, design, web development, and video production. The project multiplied traffic and overall feedback on the project was positive. Their talented team brought the brand to life. They were organized and their workflow was seamless.

“I would say the combination of service and creativity is unmatched in any agency that we have worked with.” – CEO, eSports Gaming Platform

Rainfactory was responsible for social media marketing for a product startup. They worked to raise awareness of the client's company and draw attention to the client's crowdfunding campaign. They handled social media management, content creation, and web development. The client reported that their crowdfunding and sales goals were surpassed as a result of working with Rainfactory. 

"Our results were astonishing—we far surpassed our crowdfunding and sales goals. While we were initially shooting for $50,000, we raised $1.5 million dollars. Our original goal was to produce 1000 chairs, but we ended up selling 23,000." - VP Marketing, Product Startup

A parenting help platform wanted to branch out into apps but lacked an internal development team. Be Unicorn has designed and developed several mobile apps for both Android and iOS. They design the UX and UI, code the back end, integrate the apps with Amazon, publish the apps, and help market them.

"We’re definitely happy. The products work well and are functional. We have 50-100 users every day. We have five applications for parents and one not for parents...The app looks perfect." — CEO, Parenting Help Platform

A private medical practice partnered with Kwok Design to design and maintenance a website. Using WordPress, the team at Kwok Design designed a website for the client and has continuously updated the website over a 15-year period. Kwok Design also managed content and some social media for the website. The client was impressed by the team at Kwok Design's responsiveness and professionalism. 

"They were always very responsive to requests. Often in the same day, the project manager would update the website if I sent a request for a change or the posting of an article or a blog." – Surgeon, Private Medical Practice 

Design Proficient created a website for an independent life insurance broker. The website was built to serve as a portfolio for the client. The project allows potential clients to peruse past projects and learn more about the broker's offered services.

"I was given an affordable cost structure and they delivered a very nice website." –Independent Life Insurance Broker