list of naming consultants in san francisco

List of the Best Naming Companies in San Francisco

Looking for a Naming Company in San Francisco?

Businesses interested in striking a chord with their core audience should look into hiring a naming company. The right name takes your company’s vision and brings it to life in a way that consumers cannot ignore.

Use this guide to assess previous work and make a confident choice when hiring a naming company.

  • 1

    Catchword

    Catchword is a dedicated brand name development agency founded in 1998, with offices in the San Francisco Bay and New York areas. Its team of seven provides every service related to brand naming, including architecture and strategy, creative development, linguistic and cultural screening, preliminary trademark screening, and domain name assistance. 

    Notable Project

    A Fortune 500 materials science innovator in glass, ceramics, and optical physics, sought out Catchword to develop naming strategy for the company and names for several new products. Catchword developed the product names and helped the client formalize a unified naming strategy for B2B and B2C, build out a process for developing names, and create decision tools for choosing the appropriate name.

    "They are leaders in the field of naming, have a great deal of experience, and have delivered strong, consistent results for us." – Global Director of Corporate Marketing, Materials Science Technology Company

    Former Clients
    Aetna
    Allergan
    Amazon
    Corning
    Indeed
    Intel
    McDonald's
    PwC
    Starbucks
    Unilever
    Volkswagen
    Wells Fargo
    $ $ $ $ $
    equalizer

    Undisclosed

    group2 - 10 Employees
    place Oakland , CA
    5.0
    5.0
    47 Clutch reviews
    Awards

    MarCom Gold Award for Verbal Identity (2019), Transform Award for Naming Strategy (2019), Hermes Gold Award for Excellence in Brand Naming (2019), Transform Award for Naming Strategy (2018), London International Award for Excellence in Verbal Branding (2016)

  • 2

    Hub Strategy and Communication

    Hub Strategy and Communication is a creative agency based in San Francisco. Founded in 2002, their team of about 30 employees provides advertising, marketing strategy, and media planning and buying services.

    Notable Project

    Hub Strategy and Communication worked with this cloud-based camera manufacturer to supply print and digital marketing capabilities, including TV and radio ad production, media buying, and creative development. They encouraged the client to use geographic marketing, which led to a substantial lift in sales.

    "They understood our customer, understood our business, used our product, and built great creative to address that." – VP of Marketing, Cloud-based Camera Manufacturer

    Former Clients
    San Francisco 49ers
    Oakland Athletics
    University of San Francisco
    Blue Shield of California
    $ $ $ $ $
    equalizer $25,000+
    group11 - 50 Employees
    place San Francisco , CA
    4.9
    4.9
    8 Clutch reviews
    Awards

    Graphis Awards, Addy Awards, Clio Awards, The Webby Awards, The Telly Awards, Cannes Lions Awards, Communication Arts Awards

  • 3

    BayCreative

    BayCreative is a full-service marketing agency that excels in various services including content marketing, branding, design, direct marketing, video production, PPC, and email marketing. Founded in 1997, their San Francisco-based team of 16 serves as a "virtual marketing department" for their clients in industries like IT, financial services, and healthcare. 

    Notable Project

    A professional coach wanted to pivot to a larger audience and had to adjust their brand accordingly. BayCreative redesigned their website and branding efforts, including materials like digital business cards and Google Forms. BayCreative now helps produce promotional content for social campaigns. 

    "My main objective was to gain some traction doing the same thing, but for a different audience. I’ve successfully broken into that audience and booked numerous speaking engagements and gained various clients. Not only that, but it has also gone global which is something that I didn’t really expect. I’m extremely happy with their work." – CEO, Professional Coach Company

    Former Clients
    Box
    Cisco
    Intel
    Motorola
    CBS
    Stanford University
    $ $ $ $ $
    equalizer $10,000+
    group11 - 50 Employees
    place San Francisco , CA
    4.8
    4.8
    23 Clutch reviews
  • 4

    Landis Communications Inc.

    From San Francisco, Landis Communications is a full-service digital PR and marketing agency. Founded in 1990, they have the experience and the skill to help out your company in any situation. Their team of 15+ specializes in public relations in addition to digital strategy, branding, social media, email, and content marketing.

    Notable Project

    This freelance publicist relies on the help of Landis Communications to help with her clients' projects. Recently, she hired Landis Communications to promote a Halloween event. Landis Communications developed a strategy and media lists, event preparation, press activities, and trained the client in social media event promotion. 

    "I have never had an experience with Landis Communications where I’ve been disappointed. They’re very reliable and a great group of people to work with." –Freelance Publicist and Former PR Executive

    Former Clients
    NBC
    Walmart
    Whole Foods
    Old Navy
    MetLife
    Cold Stone Creamery
    $ $ $ $ $
    equalizer $25,000+
    group11 - 50 Employees
    place San Francisco , CA
    5.0
    5.0
    8 Clutch reviews
    Awards

    Ace Awards: #1 PR Firm in the US, National Bulldog Awards (2), 2016 California PR Firm of the Year, 2016 San Francisco Small Business Advertising Excellence Award

  • 5

    Zinzin

    Zinzin is a naming agency located in Berkeley, Calif. It was founded in 2011 and has fewer than 5 employees.

    Notable Project

    A media company was rebranding their main product and needed a new name. Zinzin created a name that could be trademarked and used for social media handles. The client prides Zinzin on their project management. 

    "All of our B2B partners have responded well to the new name. We haven’t had any major legal obstacles arise - the trademark went through well... Overall, it's been very positive." - Creative Director, Media Company

    Former Clients
    3M
    ABC
    Target
    Daybreak Games
    PepsiCo
    $ $ $ $ $
    equalizer

    Undisclosed

    group2 - 10 Employees
    place Berkeley , CA
    4.9
    4.9
    17 Clutch reviews
  • 6

    Evviva Brands

    Evviva Brands is an international branding agency with offices in San Francisco, CA and Edinburgh, UK. Founded in 2009, Evviva Brand's team of nearly 10 employees specializes in branding and marketing strategy. Other services include web and logo design.

    Notable Project

    Evviva Brands helped a technology company rebrand. They conducted market research and designed a marketing strategy that included a new corporate logo web design, marketing copy, and color scheme. As a result of their efforts, the client was able to win a deal that doubled its value. 

    "As a result of their effort, we received a $125 million deal from the largest oil field services company in the world. That deal doubled the value of our company overnight." – CEO, Technology Company

    Former Clients
    Amazon
    Delta Air Lines
    Google Fiber
    The Ritz Carlton
    $ $ $ $ $
    equalizer $10,000+
    group11 - 50 Employees
    place San Francisco , CA
    5.0
    5.0
    10 Clutch reviews
  • 7

    R2integrated

    R2integrated is a national digital agency with offices in Baltimore, Md., Seattle, St. Louis, New York, and Silicon Valley, Calif. With over 200 employees, this agency uses web development, creative design, brand strategy, and search services to produce the best marketing strategies for their clients.

    Notable Project

    A Maryland credit union hired R2integrated for their digital marketing expertise. The work included content development and a SEO/PPC campaign. While the credit union didn’t have previous experience with monitoring search and digital strategy, they reported an increase in social media traffic and progress from the campaigns.

    “We feel extremely justified in the number of resources we invest in their services. They add considerable value to our business.” – Digital Marketing Manager, Credit Union

    Former Clients
    Mastercard
    Hershey’s
    Microsoft
    Atlantic Health
    $ $ $ $ $
    equalizer

    Undisclosed

    group51 - 250 Employees
    place Baltimore , MD
    5.0
    5.0
    3 Clutch reviews
    Awards

    Webby Awards, W3 Awards

  • 8

    UNIT partners LLC

    UNIT Partners is a branding and graphic design agency based in San Francisco and founded in 1996. UNIT Partners' team of more than 200 employees has more than two decades of experience in web design, branding, and marketing strategy. The firm mainly works with small- and mid-sized businesses but has experience working with large enterprises as well. 

    Notable Project

    UNIT Partners was tasked with helping a restaurant group redo its branding. UNIT Partners designed new menus, a new logo, and websites in order to meet the client's needs and emphasize the rebrand. The team at UNIT Partners also initiated marketing messages that reflected the rebrand. The client was very impressed with the team at UNIT Partners professionalism and devotion to the project. 

    "I felt like they were always looking out for what was best for me as the client. UNIT's number one priority is not to get it done, but to get it done right, no matter if it takes twenty tries or if it takes two tries. "-CEO, Restaurant Group 

    Former Clients
    Kia Motors
    Jamba Juice
    Mercedes-Benz
    Taiwanese Shaved Ice
    $ $ $ $ $
    equalizer $10,000+
    group2 - 10 Employees
    place San Francisco , CA
    5.0
    5.0
    7 Clutch reviews
  • 9

    FINE

    FINE is a digital brand agency with offices in San Francisco and Portland, Ore. FINE's specialty is branding, but the team of nearly 70 also is skilled in web design, web development, and SEO. Founded in 1994, they have nearly 25 years of experience working with clients ranging from Fortune 500 companies to startups. 

    Notable Project

    FINE developed a new branding strategy for a catering company that included a new website with a live stream and a new logo. The client was impressed with the increase in web traffic after working with FINE. 

    "We’ve seen steady growth since we started SEO development, and monthly traffic was up roughly 250% after last year’s relaunch. Client feedback is tremendous, and our site sets the bar for our competitors." – Founder, Global Gourmet Catering 

    Former Clients
    Cisco
    Kimpton Hotels
    Apple
    Anchor Brewing
    $ $ $ $ $
    equalizer

    Undisclosed

    group11 - 50 Employees
    place San Francisco , CA
    5.0
    5.0
    3 Clutch reviews
    Awards

    Oregonian Top Workplace (2014–2017)

  • 10

    McLean

    McLean is a branding agency based in Walnut Creek, CA. Founded in 1991, McLean provides packaging design, branding, and logo services for small and midmarket businesses primarily.

    Notable Project

    McLean worked with a company to update its brand and design its packaging for a new product. McLean presented the client's product at Expo West and received positive feedback on its new look.

    "The feedback from the general public that we got so far has been fantastic." – VP Sales & Marketing, Natural Sweetener Company

    Former Clients
    Monster Energy
    Fresh Express
    Fresh Step
    $ $ $ $ $
    equalizer $10,000+
    group11 - 50 Employees
    place Walnut Creek , CA
    4.9
    4.9
    8 Clutch reviews
  • 11

    Noise 13

    Noise 13 is a strategy and design firm based in San Francisco. Founded in 2000, Noise 13's team of about 200 employees provides web design and branding services to small, midmarket, and enterprise clients.

    Notable Project

    Noise 13 worked with this software startup to rebrand itself as a multiplatform software company as it grew. They implemented a new brand strategy which included finding the color, font, photography, and designing the website for a more visually appealing aesthetic.

    "I have no suggestions for improvement." – Graphic Designer, Software Startup

    Former Clients
    Tile
    Pacific Catch
    World Wrapps
    PG&E
    $ $ $ $ $
    equalizer $100,000+
    group11 - 50 Employees
    place San Francisco , CA
    4.9
    4.9
    4 Clutch reviews
  • 12

    Global Brand Works

    Global Brand Works is a branding agency located in San Francisco. They have about 6 employees that also specialize in logo design and market research. Global Brand Works partners with several enterprise clients. 

    Notable Project

    Global Brand Works established a consultancy's new brand using research and information gathering practices. In order to meet the client's needs, Global Brand Works created strategic messaging and visuals that emphasized the rebrand. The client was very happy with the work done by Global Brand Works. 

    "We think their branding looks good and reflects our company values. They were mindful of our budget and worked within our means." – Co-Founder, Consultancy 

    Former Clients
    Paypal
    LifeLock
    Kettle Brand Potatoe Chips
    Charles Schwab
    $ $ $ $ $
    equalizer $10,000+
    group2 - 10 Employees
    place San Francisco , CA
    4.7
    4.7
    7 Clutch reviews
  • 13

    barrettSF

    barrettSF is an advertising agency based in San Francisco. Founded in 2012, their team of about 30 employees provides advertising, video production, branding, and broadcast video services. 

    Notable Project

    barrettSF built and oversaw the client's TV, social media, PR, and digital marketing campaigns. They also worked on a yearlong campaign on a mobile game to optimize its mobile opportunities. The client's commercial was the most-remembered commercial in October according to Nielsen. 

    "We’re just truly a team back and forth, so we just cut through all the things that can trip up a client/agency relationship." – VP of Marketing, Cloud-based Camera Manufacturer

    Former Clients
    Omaha Steaks
    Bleacher Report
    Salesforce
    Twilio
    $ $ $ $ $
    equalizer $100,000+
    group11 - 50 Employees
    place San Francisco , CA
    4.8
    4.8
    3 Clutch reviews
    Awards

    Radio Mercury Awards, Ad Age West Coast Small Agency of the Year, PromaxBDA Awards

  • 14

    Salt Branding

    With offices in New York and San Francisco, Salt Branding is a digital agency that has been helping a variety of clients since 2001. The agency and its team of 15+ are experts in branding, web design, and marketing strategy.

    Notable Project

    Salt Branding was hired by a venture capital firm to help them stand out from the competition. Their work included branding and web design, along with naming assistance. The client prides Salt Branding on the great attention they give their clients. They also liked that each team member had a role.

    "We spoke to a few agencies, but Salt really stood out. Their process is incredibly thoughtful and comprehensive."- Vice President, Venture Capital Firm

    Former Clients
    Microsoft
    Brocade
    Arizona State University
    CenturyLink
    $ $ $ $ $
    equalizer $10,000+
    group11 - 50 Employees
    place New York , NY
    4.8
    4.8
    4 Clutch reviews
    Awards

    Transform Awards: Gold, Silver & Bronze Winner (2017)

  • 15

    JStokes Agency

    JStokes Agency is a creative marketing agency located in Walnut Creek, California. Founded in 1978 with about 50 employees, the agency works with clients across industries such as retail, real estate, business services, consumer products and services, legal, and financial services. They specialize in digital strategy, advertising, media planning and buying, and branding.

    Notable Project

    JStokes Agency oversaw advertising campaigns and rebranding strategies for a law firm. They designed a new website, met with focus groups of lawyers and ran a discovery program. As a result of the partnership, the firm won the advertising campaign of the year award from the Legal Marketing Association and users' time spent on its website has increased. 

    "JStokes Agency has really gotten to know the nuances of our organization and it's able to work very well within that structure." – Director of Business Development, Law Firm

    Former Clients
    Bay Alarm
    Bryan Cave Leighton Paisner LLP
    Subway
    Lennar Multifamily
    Benchmark Communities
    Bishop Ranch
    $ $ $ $ $
    equalizer $10,000+
    group11 - 50 Employees
    place Walnut Creek , CA
    5.0
    5.0
    3 Clutch reviews
  • Need Help Selecting a Company?
    Schedule a free consultation with a clutch analyst

    Based on your budget, timeline, and specifications we can help you build a shortlist of companies that perfectly matches your project needs.

    Tell us about your project
  • 16

    Pivot Design

    Pivot Design is a marketing agency with offices in Chicago, San Francisco, and Boston. Founded in 1992, the 40+ team works with a variety of clients on their branding, logos, graphic design, and advertising.

    Notable Project

    A real estate firm hired Pivot Design for marketing and branding help. The agency created a branding plan, which included refreshing their website, holding different events, and creating videos and other traditional marketing campaigns. The client prides Pivot Design on how they internalize customer feedback. 

    "Pivot is a rare breed — a turnkey business that can do anything. They offer a nice combination of being very creative, while running a successful business."- CEO, Real Estate Development Firm

    Former Clients
    Microsoft
    Northwestern University
    Google
    American Library Association
    $ $ $ $ $
    equalizer $10,000+
    group11 - 50 Employees
    place Chicago , IL
    5.0
    5.0
    2 Clutch reviews
    Awards

    CSS Design Awards

  • 17

    Bartlett Brands

    Bartlett Brands is a boutique branding agency based in San Francisco. Founded in 2011, Bartlett Brands' team of fewer than 10 employees provides branding, marketing strategy, web design, logo, and packaging design services.

    Notable Project

    Bartlett Brands supplied the client with a fully fleshed-out company identity in terms of branding, logo, website design, and paper packaging, among other elements. The client has been nominated for design awards, and constantly receives praise for its branding.

    "Not only did Bartlett Brands meet all of our branding requirements, but they also put something special out there, which we almost didn’t expect." – Partner, Cuban Social Outpost

    Former Clients
    Patchology
    The Wine Group
    Ipsy
    Greenleaf
    $ $ $ $ $
    equalizer $10,000+
    group2 - 10 Employees
    place San Francisco , CA
    5.0
    5.0
    4 Clutch reviews
    Awards

    WWD Awards, Innovation by Design Awards Finalist, Beauty ID Awards, GDUSA Awards

  • 18

    Gershoni Creative Agency

    Gershoni is a creative agency that builds brands for century-old institutions, Fortune top-10 companies, startups, and nonprofits. They are located in San Francisco, CA and have a team of 15 employees that provides branding, content marketing, and advertising to clients across business, consumer, financial, and food and beverage industries.

    Notable Project

    When a local educational institution needed to rebrand, Gershoni Creative Agency took the lead, creating a rebranding campaign that included a toolkit and guidelines to document brand identity. Gershoni Creative Agency posted on social media, helped with fundraisers, and updated the organization’s website.

    “Gershoni's project management is one of their greatest strengths. … The relationship was very collaborative. Gershoni was able to respect the opinions of the many strong-willed, creative people who had input in the project.” – Content Lead and Product Manager, Educational Institute

    Former Clients
    Google
    Women’s Media Center
    San Francisco Art Institute
    $ $ $ $ $
    equalizer

    Undisclosed

    group11 - 50 Employees
    place San Francisco , CA
    5.0
    5.0
    3 Clutch reviews
    Awards

    iDesignAward

  • 19

    Cutwater

    Based in San Francisco, Cutwater is a full-service advertising agency whose name derives from their vision – they help clients find their cutwater, or the clearest manifestation of their company's vision. Founded in 2007, its team of nearly 50 specializes in advertising, SEO, and social media marketing services among other marketing efforts.  

    Notable Project

    Cutwater was hired by a healthcare services marketplace for product awareness. Cutwater created a brand platform and a corresponding manifesto which entailed a joint digital and traditional advertising campaign. Cutwater now manages all of the marketplace's TV, radio, digital, and social campaigns across 26 states.

    "Their work was transformational for us in terms of helping to communicate our core value proposition and strategic positioning for the brand...Several providers responded to us and really wanted to know more about what we were doing and how we could work with them. That was a huge success." – CMO, Healthcare Company

    Former Clients
    Google
    Brawny
    Peets Coffee and Tea
    Jeep
    Levi's
    $ $ $ $ $
    equalizer

    Undisclosed

    group11 - 50 Employees
    place San Francisco , CA
    5.0
    5.0
    1 Clutch review
    Awards

    2014 Bronze LIA Award

  • 20

    Good Stuff Partners

    Good Stuff Partners is a branding and design agency based in Sausalito, CA. Founded in 2013, Good Stuff Partners' team of fewer than 10 employees provide branding and logo services.

    Notable Project

    Good Stuff Partners revamped the brand messaging and in updating its marketing efforts, which included redesigning. 

    "They work with us directly to find unique solutions instead of providing generic templates or answers." – Partner, Architecture Firm

    Former Clients
    Mental Health Association of NYC
    SEE International
    YMCA
    $ $ $ $ $
    equalizer $10,000+
    group2 - 10 Employees
    place Sausalito , CA
    5.0
    5.0
    2 Clutch reviews
    Awards

    Graphis Merit Award, Maggie Award, Communication Arts Award of Excellence (2016)

  • 21

    Design Womb

    Design Womb is a design agency headquartered in Chicago with an office in San Francisco. Founded in 2010, Design Womb provides branding, logo, packaging design, web design, and print design services.

    Notable Project

    Design Womb design packaging materials and assisted with the branding across a variety of different elements such as its website and the brand name. The client believes that without Design Womb's packaging design, the company would not be nearly as successful.

    "I'm happy with how the relationship worked, and we wouldn't have continued to hire Design Womb for other tasks otherwise." – Owner, Beverage Company

    Former Clients
    California Olive Ranch
    Smyth & The Loyalist
    Jaali Bean
    Curry Up Now
    $ $ $ $ $
    equalizer $5,000+
    group2 - 10 Employees
    place Chicago , IL
    4.7
    4.7
    3 Clutch reviews
    Awards

    HOW International Design Awards Winner (2018), GDUSA American Packaging Design Award (2018), Communications Arts Award of Excellence (2012)

  • 22

    Palmer Ad Agency

    San Francisco-based Palmer Ad Agency brings more than 30 years of digital and traditional marketing experience to the frontiers of modern advertising. With a core team of 12 employees, Palmer has served clients of varying sizes and aims by developing a collaborative approach to marketing strategy and development. The agency's ability to deliver complex solutions in graphic design, social media, branding, and corporate identity with a relatively small, skilled team is what sets them apart.

    Notable Project

    While their clients come from many industries, Palmer has a history of working with clean energy firms. A solar energy firm went to Palmer to revamp their digital marketing strategy, which had fallen short on social media metrics. Palmer helped them with brand development, moved their website to HubSpot, and organized campaigns on social media and elsewhere that proved successful for the company.

    " They have a very insightful and intelligent team that came up with a lot of excellent ideas and strategies. Also, they listened to us and got everything right the first time, which saved us a lot of time." - Director of Marketing, Solar Energy Firm

    Former Clients
    Comcast
    Bank of Stockton
    Metropolitan Transportation Commission
    Aegis Solar Energy
    Blue Raven Solar
    $ $ $ $ $
    equalizer $5,000+
    group11 - 50 Employees
    place San Francisco , CA
    4.8
    4.8
    4 Clutch reviews
    Awards

     Marketing Association of Credit Unions MAC Award, 2017

  • 23

    Wonsupona

    Wonsupona is a naming agency headquartered in San Francisco, Calif., with another location in Durham, N.C. It was founded in 2012 and has a team of fewer than 5. In addition to naming services, Wonsupona provides branding and content marketing services.

    Notable Project

    Wonsupona worked closely with a consulting agency to figure out the best brand name. Through brainstorming the message and defining attributes of the agency, Wonsupona helped the consulting agency find the right name. 

    "Everyone has had an immensely positive reaction to the new name of my business. In my experience, it's unusual to have unanimous approval." - President, Consulting Agency

    Former Clients
    IBM
    Ricola
    Microsoft
    MetaDesign
    $ $ $ $ $
    equalizer $10,000+
    group2 - 10 Employees
    place San Francisco , CA
    5.0
    5.0
    7 Clutch reviews
  • 24

    Gold Front

    Gold Front is a brand studio based in San Francisco. Founded in 2013, their team of fewer than 10 employees provides web design, marketing strategy, advertising, branding, and video production services to small, midmarket, and enterprise businesses.

    Notable Project

    Gold Front sharpened the client's brand and positioning. They worked on creating a new landing page, exploring brand position statements, designing a new logo, fonts, sales pitch decks, and other website elements. The client's brand video received more shares than anything else it had ever posted.

    "They are more than designers; they guide you through how you should think about a brand or positioning problem, and then deliver above expectations." – Marketing Department, Instructional Content Platform

    Former Clients
    Uber
    Slack
    Google
    Jawbone
    $ $ $ $ $
    equalizer $5,000+
    group2 - 10 Employees
    place San Francisco , CA
    4.9
    4.9
    5 Clutch reviews
  • 25

    Brighter Naming

    Brighter Naming is a branding agency headquartered in San Jose, Calif. The agency was founded in 2001 and has fewer than 5 employees. Brighter Naming specializes in branding, but also offers SEO and logo services. The majority of the agency's clients are enterprise businesses.
    Notable Project

    Brighter Naming created a modern name and tagline for a software company. The client felt that the name was catchy, but also strongly showcased their brand's message.

    "We love the tagline. It’s a supply chain visibility product where we’re actually making supply chains smarter, and the tagline ‘visibly smart’ just really rings, resonates." - President & Owner, Software Company

    Former Clients
    Pearson Learning
    Fluke Networks
    Qstride
    Oil States Research
    Infineon
    $ $ $ $ $
    equalizer $5,000+
    group2 - 10 Employees
    place San Jose , CA
    5.0
    5.0
    2 Clutch reviews
Need Help Selecting a Company?
Schedule a free consultation with a clutch analyst

Based on your budget, timeline, and specifications we can help you build a shortlist of companies that perfectly matches your project needs.

Tell us about your project