Top 60+ Digital Strategy Agencies

Jacob Tyler was the second agency a wildlife theme park partnered with for web design, SEO, and ad retargeting. Jacob Tyler delivered backend and frontend design for a new WordPress site that allows the wildlife theme park to manage its content internally, instead of relying on third-party providers.

“This year, we’ve seen 72% new customers and 38% repeat business. That’s a significant increase in the number of people coming to the park for the first time. Jacob Tyler is doing a fantastic job attracting new people, and have really upped our game.” – Marketing Manager, Wildlife Theme Park

Noble Studios built and redesigned a nonprofit's website and mobile development. More recently, they handle SEO, SEM, digital media buys, and other strategic marketing resources. Thanks to their efforts, one of the client's studies garnered 10,000 participant signups within 48 hours.

"Noble [...] treats you like your needs are unique, and I feel like their solutions are tailored to our market and our region." – Director of Communications & New Media, Nonprofit

Tenet Partners updated brand messaging for an aerospace company. Services included market research. 

“The new branding received very positive feedback and set the benchmark for future campaigns. Tenet managed the complexity of the project well and understood their role as part of the creative team. Their integrative view of branding was essential to success, and rare among their competitors.” — Corporate Brand Manager, Aerospace Company

After 20 years in the industry, a banking institution wanted to stand out from the rest in the industry. DeSantis Breindel created a new website and messaging package. The work has received positive feedback.

"Insightful and thorough, DeSantis Breindel has connected important topics that support our firm’s future." – Chief Marketing Officer, Investment Banking Advisory Firm

ThreeSixtyEight redesigned a secure website for a government agency after the agency experienced a security breach. They created a more user-friendly website that was SEO-friendly and included a Google Maps feature. Since the redesign, the website has experienced 50% growth in traffic.

“ThreeSixtyEight exceeded our expectations. They have been great to work with, and anything we have asked them, they have done.” – Communications Director, Government Agency

Lift Interactive built a WordPress website for a real estate firm. They provided analytics research and incorporated brand themes in the design. Their professionalism and efficiency impressed the client. 

"When things weren’t moving fast enough, they took a lead on keeping the pace up. They knew when to give things a push and send a few extra emails. " – Design Representative, Realtor Partnership 

A large, influential cloud services company hired Beyond for its content marketing and digital strategy expertise. The main project was a content hub that featured industry news and best practices for chief information officers (CIOs). They also designed a client-oriented newsletter for the company, which features vital industry and company information in a marketable format for users. The client praised Beyond's flexibility, noting that their projects included a number of pivots and last-minute changes that Beyond accounted for seamlessly.

"Their enthusiasm for our projects is unparalleled, and it’s great to have a partner that’s optimistic about what you can create together." – Content Marketing Lead, Large Tech Company

A software company hired Metric Theory to build out long-tail keyword campaigns. Metric Theory expanded their campaigns on a global scale by creating keyword lists in Spanish, German, Italian, and French. They've also adjusted their landing pages, copy, and keyword negatives to drive higher-quality leads. 

"They're constantly coming up with ideas for new keywords and new campaigns as if they were looking at our website every day and trying to figure out what we could be ranking for but aren't. I haven't seen this constant focus and analysis from other agencies." – Senior Director of Digital Marketing and Operations, Software Company

nclud designed and developed a WordPress website from scratch to aggregate information for a scholarly organization's audience. They built functionalities that let both users and administrators share and upload content. Post-launch, nclud helped with marketing and created an online game to make visitors more aware of the organization's mission. The site was user-friendly and more streamlined than its predecessors. 

"This was one of the first sites we’d built, so it was completely new for us. They had the project management experience in order to guide us to where we needed to go, and make sure we were as successful as possible." – Employee, Nonprofit Organization 

Magnani conducted market research to help a medical association's publishing arm help better understand its audience preferences. Magnani's research helped inform the association's marketing strategy projects, which they helped run through providing video production and web development services. Their work was impressive, according to the client. 

"We were always impressed with their results and had very few edits on deliverables like site design prototypes. They took time to understand our business and the strategic drivers influencing our future direction. Our marketing team enjoyed working with them and were very impressed by the quality of their materials, especially the video content. It was a very positive experience overall." – Director of Journal Publishing, Medical Association

A contemporary art museum in Denver hired Aten Design Group to create a new site that would increase its number of visitors. Aten Design Group built the site on Drupal 8 and the client's ticketing platform on Eventbrite and continues to provide support.

"They were able to make a lot of design decisions without us having to tell them what we were looking for. Also, their overall responsiveness and ability to stay on deadline while delivering really great work was incredible." - Director of Marketing & Communications, Art Museum

Borenstein Group, Inc. worked with a government contracting agency seeking assistance with rebranding its online presence. In addition to providing a new branding strategy, Borenstein Group, Inc. designed a new website and oversaw the client's social media accounts. The client appreciated that Borenstein Group, Inc. brought past experience with their industry to the project.

"We were assigned a project manager, who I spoke with either every day or every other day. We were on a tight schedule, so we were constantly engaged with each other." – Marketing Manager, Government Contracting Agency 

In February 2017, Last Call Media partnered with a higher education institute to perform maintenance on the organizations Drupal website. The project focused on user groups, URL structure, and SEO. Last Call Media continues to manage the client’s website.

“They are very much on top of things. They are great communicators. We talk weekly about the status of the project. They are essentially our primary support for Drupal right now.” – Director of Digital Communications, Higher Education Institute

Usman Group helped a plumbing fixtures manufacturer revitalize its brand and attract consumers by designing a user-friendly, efficient website that included a backend database for managing extensive product catalogs. As a result of its partnership with Usman Group, the manufacturer received overwhelming positive feedback and its brand perception has improved. 

"[Usman Group] went above and beyond to find solutions that met our needs and fit our budget." – Former Digital Marketing Manager, Plumbing Fixtures Manufacturer 

Palantir.net worked with a nonprofit health system to gather user research and assist with web design. The team transitioned the client to a Sitecore responsive platform, which led to great results. Their physician profile views increased 158% following the partnership with Palantir.net

“We appreciated their ability to navigate our internal teams. We’re a large complex organization with a lot of stakeholders. As such, they need to interact with a lot of different groups throughout the organization … They overcame that challenge with great success.” —System Director, Health System

Bulldog Drummond led a full rebrand for a large television network to increase ratings, eliminate stereotypes about country music, and attract advertisers. The branding project was both internally and externally focused to ensure employees were positive brand advocates.

"Bulldog Drummond created a good package for our sales team to take to advertisers. We were able to say, “We are in 92 million homes, and they are not all trailer parks. This is the authenticity and spirit of our audience. What brand does not want to be associated with that?” – Former Senior VP of Marketing & Branding, Television Channel

Y Media Labs developed mobile apps for a financial services firm on both iOS and Android to complement the existing web-based platform. The team’s responsiveness and focused approach gave the client early confidence and ultimately returned a premium finished product.

“Y Media Labs really goes above and beyond to work with the client to ensure that the final user experience is great. To this end, they work with best practices and prior experience to improve our offering.” – Mobile Product Lead, Financial Services Platform

Dot Com Infoway was hired by a comprehensive platform for fitness enthusiasts to interact, share knowledge, track personal performance, set fitness goals and stay motivated by sharing workout pictures. Dot Com Infoway marketed and branded all the aspects of the app. Dot Com Infoway was instrumental in taking the app to the masses through an end-to-end marketing campaign that included ASO optimization, keyword analysis, multi-channel strategies, country targeting, A/B testing of creative assets, KPI-based campaigns. As a result, the recorded significant growth and success. 

“Dot Com Infoway has taken the time to understand our requirements and has delivered beyond our expectations.” – Owner, Fitness App Startup

A beer festival in Edmonton hired Adster Creative to perform their digital marketing campaign. The event had historically been successful, but the owner wanted to boost performance with targeted marketing. Adster Creative delivered a highly customized AdWords PPC solution, as well as social media management and SEO focused on backlinking. Their efforts were a success, with a 67% lower bounce rate and 39% longer average session duration.

"Their approach makes the whole relationship very easy. I have a lot of confidence in their team's ability to deliver results through their proven experience and expertise." - Owner, Edmonton Beer Festival

When a fire safety company noticed its website was outdated and had a poor user experience, it hired Matchbox Design Group to redesign and redevelop the site. While the fire safety company's old site focused on relaying information, the new version was more oriented to attracting new customers and boosting sales. The project included WordPress development, graphic design, and SEO.

Everyone in the company is happy with the new site—it represents our company much better. Our customers have also given lots of positive feedback, saying it’s easier to navigate and find the information they want. .. They met all our deadlines; although we did have some minor communication issues." – Market Development Manager, Fire Safety Company

A real estate startup hired Brolik for assistance with branding and digital marketing. After a discovery phase, Brolik helped the client hone their target audience and provided website copy, web design, and social media strategy. The client appreciated Brolik's ability to understand and enhance their brand by developing thoughtful audience personas.

"The messaging on the website and the customer communication had evolved us from tacky startup messaging into a real company that is more trustworthy." - Director, Real Estate Startup

A health education nonprofit was heading in a new direction and needed a new web presence. Four Kitchens planned the project, integrated back-end systems, built the Drupal website, and now provides training and support.

"Compared to other vendors, as a whole team and as individual units, they go the extra mile to get our business, to understand it. When we’re fully engaged with them, they feel like an integral part of our team." - Internet Marketing Manager, Health Education Nonprofit

Clarkston Consulting provided consulting services to a food distributor. The client needed help with a business transformation. The company provided advice and helped the client select a new ERP, which was SAP HANA. Additionally, they suggested areas of improvement for the client and helped complete some backlogged projects. The client was satisfied with Clarkston Consulting’s services. 

 “We accomplished our goals and selected the new ERP. They also gave us a report with all the business transformations and deliverables that we had expected.” — IT Manager, Food Distributor  

TLK Fusion took on a national branding strategy campaign for a digital agency. The agency ran social media accounts, prepared a PPC campaign, and provided analysis. The client was pleased with TLK Fusion's work.

"One of the clients we’ve worked with is King's Hawaiian Bread. Before TLK’s involvement, their local reach was strong, but...they were getting a 2-3% click-through rate on PPC ads we were running. TLK got those rates up to 18%." - President, Digital Agency

Fuel Online did a full-scale rebranding for a digital company, in order to increase engagement. Along with daily communication efforts, the agency worked with social media and media buying. The client was impressed with how seamless the process was.

"Since the start of our partnership, we have experienced a drastic increase in our following and our geo-targeted traffic rates, improvements in geographic retention on our website, higher social media numbers, and an all-around positive sentiment towards our brand." – Director of Marketing, Digital Company

DASH TWO manages the advertising for a few artists in a music corporation. Through their support of several campaigns, DASH TWO helped the corporation experience an increase in click-through rates. The client felt that DASH TWO was honest with their feedback and extremely dedicated.

"[DASH TWO] was accountable and willing to help at every phase of our campaigns, unlike many other agencies." – Marketing Manager, Music Corporation

HTML Pro designed and built a website for a telecommunications company. The company needed to build their online presence so customers could get a better idea of what products they were selling and information on the company. They felt that HTML Pro did an amazing job with designing the site and that it has helped their business grow.

"They are always available to help, along with being affordable. You won't find many companies who act as if your business was their own, but HTML Pro does." – Co-Founder, Telecommunications Company

Endertech was hired by a food manufacturer to develop their new site. Endertech designed the site based on the manufacturer's priorities, which included navigation and customization. Since the launch of the website, the food manufacturer has experienced higher quality contacts and increased web traffic. Their relationship continues five years after first partnering. 

"[Endertech] is disciplined in their approach, so the execution is good. Everything was delivered on time and within the budget." – Owner, Food Manufacturer

Scorpion worked on digital marketing for an St. Louis law firm. They managed several websites for the firm. Their contributions produced a great return of investment and leads for the law firm. 

"I went with them as our first and only online marketing partner. I've never heard any negative comments about Scorpion, and I think they have several thousand law firm clients, so clearly, they’ve happened upon a successful formula." – Managing Partner, Law Firm

Digitopia worked with a healthcare IT company to implement SEO strategy, improve UX/UI design, provide marketing expertise, and advise on technical projects. The client appreciated their collaborative approach and the quality of their service.

“Their team listens to our feedback and always takes it into consideration.” – Assistant Marketing Manager, Healthcare IT Company  

In March 2017 Nika designed a digital marketing campaign for a manufacturer that wanted to build more brand recognition and recruit new employees. Nika created a new website, an e-brochure, and videos to revamp the manufacturer's digital presence. The client praised the Nika team's hard work and effectiveness in creating the new website. 

"They did everything for the website. I wanted something that was modern and upbeat and they did that the first time. The message came across clearly." – Sales and Marketing Director, Machine Manufacturer

JStokes Agency oversaw advertising campaigns and rebranding strategies for a law firm. They designed a new website, met with focus groups of lawyers and ran a discovery program. As a result of the partnership, the firm won the advertising campaign of the year award from the Legal Marketing Association and users' time spent on its website has increased. 

"JStokes Agency has really gotten to know the nuances of our organization and it's able to work very well within that structure." – Director of Business Development, Law Firm

Cadient Group provided strategic development to help a pharmaceutical company promote its products. The agency created messaging, layout designs, advertising, and copy development. Cadient Group's work has helped the pharmaceutical company with traffic. 

"Cadient has been able to craft and execute several independent marketing campaigns running in parallel. This has resulted in great feedback from our internal and external users." - Marketing Manager, Pharmaceutical Company

A global delivery partner hired Facet Interactive to improve their digital marketing strategy. The work included a website redesign, the production of web content, and work on analytics. The agency created a strong brand identity for the client, which led to stronger lead generations. 

"Within a month of the new website’s launch, we experienced a 20% increase in business. This growth would continue each month for the following six months. Furthermore, the site’s overall traffic doubled over the past two years." – Chief Success Officer, Global Delivery Partner

Drummond St. Strategy provided digital marketing services for a plus size fashion line. Their work included producing live events, implementing SEO, running ad campaigns, and web analytics training for employees. The client prides the team on their excellent customer service.

"We integrated our live events as a part of our digital content, and they continue to bolster our brand identity. Drummond's SEO implementation and refinement of our content increased our traffic significantly. Currently, their web analytical training allows us to realign our marketing to the optimal audiences — further increasing our traffic and sales." – Co-Founder, Fashion Line

Editor Group provided a global consulting firm with corporate communications copy during an overhaul of its website. The client wanted to condense 10,000 distinct pages to 1,000, and to increase its engagement and customer retention. Editor Group was able to improve the content's quality, increasing shares and interaction while reducing the overall length. The client was pleased with the value of Editor Group's services, as well as the quality of its work.

"It definitely improved our website. There’s 300 pages that are an extraordinary amount more appealing than they were before. The content is dynamic and it’s sharable." – Director of Corporate Communications, Consulting Firm

Blue Fountain Media worked on a web design and development project for an online counseling service. They build the website on WordPress. The client said that Blue Fountain Media was caring and engaged throughout the project.

“Blue Fountain Media was very professional, and they cared about my needs. I didn't have the necessary knowledge for developing a website, but they educated me through the process and kept me involved.” – Founder, Online Counseling Service

agencyQ partnered with a nonprofit to develop a new member portal for the organization. agencyQ used a REST API microservice to optimize member verification. They also developed a comprehensive portal by creating iFrames that led into a database. agencyQ's honesty and clarity were impressive. 

"They’ve also been really good about explaining things, and they’re honest with us instead of trying to make a profit." – Assistant Director of Membership Benefits, Non-Profit 

Botego implemented a chatbox system using JavaScript for an email marketing startup. Integrated on the website, the chatbox is available for the company's online support needs. The client prides Botego on their attentiveness. 

"By integrating Botego, we were able to have it handle 90% of our inquiries, which lowered the day-to-day customer support load of our team by a lot." – CEO, Email Marketing Startup

Adloonix conducted market research and created a marketing strategy for a developer. They conducted market created a comprehensive analytical report that informed a new marketing strategy for the company and created a step-by-step implementation guide that included a content plan. The client was impressed with their dedication to the project. 

"It was also evident that they were genuinely interested in my business and that they wanted to help. " – CEO, Development Company

Netmark provided digital marketing services for a dog breeding company. They were hired to help increase the visibility of the company. Their work included web development and SEO/PPC services. The client prides the team on their amazing flexibility. 

"We're on an upward trend as far as keywords, Google AdWords, and Google ranking." – Owner, Dog Breeding Company

Modus designed and developed improves for an HR company’s website to update their online presence. The team helped increase sales and solve issues associated with client support. The client is extremely satisfied with their work and they’ve made a huge impact on their business.

"Their efforts have absolutely increased the leads, visitors, returning visitors on a year-to-year and month-to-month basis...I think the traffic is up on that site by 200 percent year to year." — Director of Digital Marketing, HR Services Company

A conflict resolution company hired Cogo Interactive to attract more online traffic by designing a mobile-friendly website and producing new content. Through its partnership with Cogo Interactive, the conflict resolution company saw a 75% increase in sales conversions. 

"We’ve greatly appreciated Cogo Interactive’s customer-centric approach to the project. Not only have they guided us through the learning phases of WordPress, but they’ve also provided sage business and marketing advice." – President, Conflict Resolution Business 

OnQ Marketing managed social media marketing services for a retail marketing service. The agency implemented several targeted strategies and created content. The client's digital presence and client base have grown since OnQ Marketing joined their team.

"The whole process was seamless. They deliver and implement their work on time." — Principal Consultant, Retail Marketing Service

Back in 2016, Revenue River Marketing worked with a construction products distributor to redesign its website. The client's old website was slow, making it a less than ideal resource for communicating with customers and providing top-notch customer service. Revenue River Marketing led the redesign and ensured the updated website had e-commerce features that integrated with the client's enterprise resource planning (ERP) system. Revenue River Marketing then went on to create content for a blog and social media sites.

"They have a very intensive project planning chart they follow. I probably slowed it down because of all the content we have. They could’ve probably moved faster, but we needed to make two platforms coincide." – Technology Manager, Construction Products Distributor

After a restaurant chain changed ownership, the new proprietor wanted to improve its digital presence. They had previously worked with Dreambox Creations. Having been impressed with their work, they hired them again to redesign their WordPress website. Currently, the team oversees social media, advertising, marketing, and website content for the client.

"I like the look and feel of what Dreambox Creations has done with our brand overall. Before promoting our gift cards online, we were selling about $4,000 worth of cards annually. After Dreambox promoted our “double bonus program,” that number jumped to over $30,000." — Marketing Manager, Restaurant

Boomtown Internet Group partnered with an insurance broker for an array of marketing services. The team at Boomtown Internet Group created ads, new logos, and agendas to help the client's marketing groups. Boomtown Internet Group also created a new website, software, and managed the organization's social media accounts. The client was impressed with the team at Boomtown Internet Group's ability to make changes and adapt throughout the project. 

"They've exceeded our expectations and been very flexible with the changes we’ve had to make. They didn't make a mistake where we were misled by the people that we're working with. We told Boomtown to do one thing, and they did exactly what we told them." – Senior Underwriter, Insurance Broker 

A medical practice management firm hired MultiView to help market their services to doctors, especially anesthesiologists. Because the audience was highly specific, MultiView launched a targeted marketing campaign that focused on corporate briefs and industry publications and conducted PPC and remarketing ads. The firm picked up a number of new clients from areas covered by the campaigns and experienced an increase in web traffic.

"Our campaign has always run above industry average, so I definitely attribute that to the account management oversight that’s been provided to by MultiView." – Director of Marketing, Medical Management Firm

Brightblue Consulting ran econometric models to weigh the ROI of media spending. Using both internal and external data, they increased the spend's effectiveness by more than 50%. 

"They take the science and make it real and actionable. " – Revenue Management Lead, Food Group

Sadja WebSolutions partnered with a bank to create a website for consumers to easily access. They offered research, design, web development, and helped the client increase its registration goals.

“They are able to provide excellent work and work on their assigned schedule. Their communication was also great because they always made calls or sent emails for any detail no matter how small it might seem to others yet critical to the bank.” – Systems Administrator, Bank

Slidesigma constructed a WordPress website for a health foundation. The client wanted a website that accurately promoted their goals. The client felt the team's work was dynamic and creative. 

"People are responding positively to our site based on our content, easy navigation and graphics." – Executive Director, Health Foundation 

True Interactive helped a home improvement company engage more consumers, drive sales and generate traffic by managing advertisements and content creation on Facebook and targetting Google, Yahoo, and Bing for SEM campaigns. As a result of its partnership with True Interactive, the home improvement company's website leads nearly doubled. 

"It's been nice to know that we can have a partner that will adapt to us and not charge extra for every little item." - Director of Digital Marketing, Home Improvement Company 

Click Here Digital provides PPC and SEO services to an automotive company. The client needed help creating an advertising initiative, so Click Here Digital currently oversees the client’s paid advertising campaign and Google Ads account; the client designs the ads, and the company does the placement. Additionally, the company provides SEO services. Since working with the company, the client has experienced an increase in traffic, leads, and sales.   

“We’ve experienced an increase in referral traffic, lead generation, and sales conversions. Our business has grown as a result of their work.” — Marketing Director, Automotive Company  

Acart worked with this non-profit medical education institution to implement a comprehensive rebranding initiative. Acart researched the client, its executive employees, and its past consultations. Acart then proposed an entire overhaul of the client's brand: voice, colors, font and messaging, overall brand identity, which was well received. The client was pleased with the strategic plan and the direction it took the client in.

"We had to deliver on time – there was no wiggle room and they were very quick to understand the strict timeline." – Director of Communications, Non-Profit, Medical Education Institution

Social Ninjas recently worked on email marketing for an electronics company. They provided HTML and graphic design support while implementing email tools for that client. This resulted in a 30% increase of email open rates and qualitatively, the communications are more diversified.

“Social Ninjas moto of "we got your back" is true and accurate. They’re reliable, easy to communicate with, and flexible. They understand the needs and challenges of customers and trying everything in their power to adapt accordingly” - Educational Technology Manager, Electronics Company

 

Kraftblick conducted PPC campaigns and improved Google Analytics tracking for a sports software developer. Krafblick also provided consulting to teach the company how to manage their SEO and social media marketing. Through their campaigns, bounce rate decreased and the scope of their target audience expanded. Krafblick's customer service stood out to the client. 

"They provide excellent customer service. The company co-founders are extremely professional in what they are doing and the Kraftblick team members are well trained." –COO, Sports Software Company 

Seedlogic did digital marketing for an online college apparel shop. The client wanted to double their revenue and they needed help with social media marketing. Seedlogic manages the client’s remarketing platforms and email marketing, and oversees social media campaigns. They also handle the creation, budget, and implementation of ads for the client. Since working with the company, the client has exceeded their goals.

“Since we started working with Seedlogic, we more than doubled our revenue. Our return on ad spend also increases by 50% each year.” — Founder and Co-CEO, Online College Apparel Shop

Clever Wolf Digital worked on SEO and social media marketing for an auto repair shop. They identified target audiences, monitored keyword trends, and managed Google My Business Pages as well as Facebook ads. The client was impressed with the results of the project.

“The number of clicks we get stemming from their campaigns is much higher than what we see from work done by other vendors. They've helped improve our search engine rankings to the point that if a search comes within 6 miles of one of our locations, we appear organically in the top three results.” – VP Marketing, Auto Repair Shop 

RSquare Media Inc. designed a website for a non-profit business organization. They created a new site for the client, working from scratch to make the site as user friendly and easy to find as possible. They also ran digital marketing campaigns on Facebook and by email. The client was impressed with the quality of service.

“RSQUARE MEDIA is very hands on and personal. The CEO gets back to us promptly. He and the team are quite energetic. They efficiently complete tasks.” – President, Nonprofit Business Organization  

IONNET CO partnered with a moving service company to reach an app installation goal. They helped the client determine their target audience and defined its digital point of sale. They created and built an app for the client that surpassed their goal for app installations.

“IONNET CO has a professional working style. They collaborated task-by-task with the in-house team. Sometimes, they worked until 11 p.m.” – Marketing Manager, Moving Service Company

Evolve Impact Group provided marketing services to a leadership program. They started by designing the branding for a specific program, then went on to create a complete marketing plan for the client, including web design, SEO, and content generation. The client was extremely impressed with the services provided, and estimates that they are achieving a 300-400% ROI.

“Their team is absolutely flawless. They're organized and professional, are excellent in listening to and responding to needs, and deliver consistently in what they have done for us.” – Owner, Leadership Program  

Epic Marketing created logo designs and a custom website for a local brewery. The website, which was completed in under 60 days, showcased the unique style of the brewery, while the new logos and packaging helped the client redesign their brand. Since this project was completed, the demand for beer has tripled for this brewery.  

Crispy Content provided digital marketing services for a kitchen design company. In order to do this, they developed a content marketing strategy for the client. The client wanted to increase their brand awareness, visibility, and reach. Crispy Content developed multiple materials for the client including a blog, newsletter, and social media posts.