Top 30 Naming Agencies

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Top 30 Naming Agencies

August 2022

Looking for a top naming agency?

Your business trades on its name – it needs to create an impression that is both familiar and memorable and makes customers want to learn more. Choosing the best partner for your business is incredibly challenging. 

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List of the Best Naming Companies

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  • 6
    • Scheduling

      4.9
    • Quality

      4.9
    • Cost

      4.7
    • NPS

      4.9
    Read Full Reviews on Clutch Visit Site
    • $25,000+
    • 2 - 9 employees
    • New York, NY

    WANT Branding is a strategic agency with offices in New York City, Miami, FL, and Denver, CO. Since 1999, the firm and its team of about 4-10 employees has specialized in all things branding and advertising. 

    Notable Project

    A financial and software services company hired WANT to provide naming and rebranding. They did discovery calls and naming exercises to pick a new name and delivered branding guidelines and a creative brief.

    “We appreciated having folks on their end who knew what we do and had used our products.”

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  • 7
    • Scheduling

      4.9
    • Quality

      4.9
    • Cost

      4.7
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $10,000+
    • 2 - 9 employees
    • Berkeley, CA

    Zinzin is a naming agency located in Berkeley, Calif. It was founded in 2011 and has fewer than 5 employees.

    Clients

    • Clutch
    • 3M
    • ABC
    • Alcatel

    Notable Project

    Zinzin conducted a multi-week brainstorming, interviewing, and vetting names for a risk management SaaS firm. 

    "Also, they have the discipline to remain focused on naming and naming only, which makes them the best."

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  • 8
    • $75,000+
    • 10 - 49 employees
    • New York, NY

    Tenet Partners is a branding and marketing firm that's headquartered in New York; they have another office in Rochester, N.Y. Founded in 1973, they have approximately 40 employees that do branding, digital strategy, and print design. Clients are mostly enterprise and midmarket businesses. 

    Clients

    • Mastercard
    • Gore
    • Spectrum Enterprise
    • Edwards Lifesciences

    Industries

    Notable Project

    Tenet Partners provides yearly core brand analysis to help the client assess their brand value, awareness, and favorability. They're also creating a brand architecture around the firm's sustainability offering.

    "They have a keen focus on ROI, which allows us to optimize our resources to meet objectives."

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  • 9
    • $75,000+
    • 10 - 49 employees
    • New York, NY

    DeSantis Breindel is a branding agency based in New York. Since 2002, its team of about 30 specializes in digital strategy, branding and marketing strategy. DeSantis Breindel mainly works with mid-sized and enterprise-level clients in the information technology, business services, financial services, healthcare & medical, legal and manufacturing industries.

    Clients

    • Verifone
    • Prospiant
    • ENGIE Impact
    • CenTrio

    Industries

    Notable Project

    DeSantis Breindel has rebranded a supply chain technology provider to help reposition them in the market. They created branding components, including a tagline, using research from the client and focus groups. 

    "DeSantis Breindel is open and transparent about their work, which is a boon to our collaboration."

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  • 10
    • Scheduling

      4.9
    • Quality

      4.9
    • Cost

      4.8
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $100,000+
    • 10 - 49 employees
    • San Diego, CA

    Founded in 2005, Traina is a premier branding agency based in San Diego that is reimagining the way brands are built. By unifying strategy, design, and digital expertise under one roof, their team creates market-leading brands that are driven by data, fueled by design, and built for digital from day one.

    Clients

    • Microsoft
    • Facebook
    • Umo
    • Brooklyn Brewery

    Industries

    Notable Project

    Traina developed a guitar manufacturer's WordPress website. They've used Adobe Photoshop and XD to create the site's design. They've implemented initial on-page SEO, and they're providing routine maintenance.

    "We feel like they're coming with a lot of intelligence in their design iterations."

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  • 11
    • Scheduling

      4.9
    • Quality

      4.9
    • Cost

      4.8
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $10,000+
    • 2 - 9 employees
    • Brevard, NC

    Tungsten Branding is a global naming firm based in Brevard, N.C. that serves clients worldwide. They specialize in company naming, rebranding and repositioning services. Their client base ranges from multinational organizations to mid-market companies, representing financial, IT, medical and industrial businesses.  

    Clients

    • PODS
    • Johnson Controls
    • Benjamin Moore
    • HITACHI

    Industries

    Notable Project

    TUNGSTEN led the branding efforts of a car competition platform. They conducted trademark research to identify brand strategies and devised the client's brand message, logo, color scheme, and style guide.

    "TUNGSTEN gave us a good working experience by handling every task with confidence and leading us to success."

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  • 12
    • Scheduling

      5.0
    • Quality

      5.0
    • Cost

      4.9
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $100,000+
    • 10 - 49 employees
    • New York, NY

    Founded in 2005, Motto is a branding agency with offices in Dallas, TX, and New York City. The agency and the 20+ member team are experts in UX/UI design, branding, and web design. 

    Clients

    • Google
    • Brooklyn Brewery
    • Virgin®
    • Andela

    Industries

    Notable Project

    Motto supported rebranding efforts by recreating the overall look-and-feel of the brand. This involved consulting, designing a new logo and brand guidelines, and clarifying messaging.

    "Motto was able to identify who we really are as a company and help us own it."

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  • 13
    • $75,000+
    • 10 - 49 employees
    • Portland, OR

    Manifesto Agency is a branding company that also provides marketing strategy and advertising services. With offices in Portland, Ore., and Milwaukee, they work primarily with enterprise and midmarket businesses in the consumer products, healthcare, and IT industries. Founded in 2011, they have just over 10 employees.

    Clients

    • Intel
    • Amazon
    • Cisco
    • Quest Diagnostics

    Industries

    Notable Project

    Manifesto Agency was tasked to create a newly refreshed brand indicative of a global government contractor. They developed a bold global brand identity that featured a new look and feel.

    "Our new visual identity was met with positive feedback, and we gave Manifesto Agency the credit!"

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  • 14
    • $25,000+
    • 10 - 49 employees
    • San Francisco, CA

    Global Brand Works is a branding agency located in San Francisco. They have about 6 employees that also specialize in logo design and market research. Global Brand Works partners with several enterprise clients. 

    Clients

    • PayPal
    • SFMOMA
    • Equinix
    • Kettle Brand Potato Chips

    Industries

    Notable Project

    Global Brand Works created a naming convention architecture for an AI and fraud detection platform. The team also did extensive market research and came up with the first round of names for the platform. 

    “They worked hard to tailor their services to our exact needs.”

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  • 15
    • Scheduling

      4.8
    • Quality

      4.9
    • Cost

      4.8
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $25,000+
    • 10 - 49 employees
    • Geneva, IL

    Rule29 is a creative strategy and design firm based in Geneva, Ill. Their 20-person team provides a wide range of creative services including branding, web design, and print design. Founded in 2000, they specialize in mid-market clients. 

    Clients

    • Fellowes
    • Make-A-Wish
    • Cargill
    • American Red Cross

    Industries

    Notable Project

    Rule29 was hired by a SaaS company to help develop their brand identity. They've developed a defining brand guide and implemented it throughout the client's organization digitally and in print.

    "R29 has a consistent work ethic and communication cadence."

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  • 16
    • $25,000+
    • 10 - 49 employees
    • Denver, CO

    FlowState Marketing is a digital and branding agency located in Denver. Since 2016, their team of 19 has specialized in branding, content marketing, digital strategy, and more. They mainly serve small businesses in various industries: advertising, manufacturing, ecommerce, entertainment, and others.

    Clients

    • Subaru
    • MillerCoors
    • T-Mobile
    • SketchUp

    Industries

    Notable Project

    To help amplify their branding and presence, FlowState Branding was hired to provide UI/UX design and development for a social networking platform.

    "We know exactly what to expect because they always meet our deadlines."

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  • 17
    • Undisclosed
    • 10 - 49 employees
    • Sausalito, CA

    Lexicon Branding is a naming and branding agency founded in 1982. They employ 26 employees in their offices in Amsterdam and Sausalito, Calif., and offer expert market research and branding services to clients. 

    Clients

    • P&G
    • Coca-Cola
    • Intel
    • Colgate

    Notable Project

    Lexicon Branding provides naming services for a purpose transformation consulting firm’s client. The team does trademark and linguistic checks, too. Recently, they named a cannabinoid ingredient.

    “They have a lot of unique experience that they bring to the table.”

     

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  • 18
    • Scheduling

      4.9
    • Quality

      5.0
    • Cost

      4.7
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $50,000+
    • 10 - 49 employees
    • Northampton, MA

    BRIGADE is a brand services agency that operates out of Hadley, Mass. Founded in 2005, they have a team of about 25 solely dedicated to branding projects. Their expertise lies in branding strategy, product branding, and messaging.

    Clients

    • SVEDKA Vodka
    • Wyndham Hotel & Resorts
    • Travelodge
    • Hawthorn Suites

    Industries

    Notable Project

    BRIGADE created a suite of digital resources and branding for a STEM outreach program. The vendor assigned four people for the project.

    "We worked through many different iterations of the same type of project and each of them was successful."

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  • 19
    • Scheduling

      4.7
    • Quality

      4.9
    • Cost

      4.7
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $25,000+
    • 10 - 49 employees
    • Del Mar, CA

    California-based full-service branding and digital communications agency Jacob Tyler works with clients to bring their story to life. Founded in 2000 and now 20+ employees strong, the agency specializes in corporate identity development and positioning, planning and strategy, SEO, social media, and UI/UX design.

    Clients

    • AT&T
    • Novartis
    • Discovery Channel
    • SONY

    Notable Project

    Jacob Tyler has designed the logo and branding of an organic products manufacturing company. They’re currently doing packaging design and website development, and they will start working on digital marketing.

    “Jacob Tyler makes the work dynamic enjoyable, and they’re incredibly intelligent.”

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  • 20
    • Scheduling

      4.8
    • Quality

      4.9
    • Cost

      4.7
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $50,000+
    • 10 - 49 employees
    • New York, NY

    Starfish is a marketing and creative services firm based in New York City. They were established in 2002, and have 23 employees. Starfish's services include marketing strategy, branding, logo design, media planning, web design, and more.

    Clients

    • PwC
    • Weight Watchers
    • Vornado
    • AST

    Industries

    Notable Project

    Starfish provided marketing and advertising services for a communication equipment manufacturer. They worked on the messaging and positioning of a new product to attract high-tech early adopters.

    “We were 100% satisfied with their work, and they exceeded our expectations.”

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  • 21
    • $25,000+
    • 10 - 49 employees
    • Washington, DC

    Social Driver is a digital agency founded in 2011 with a team of over 10 members. Based in Washington, DC, they offer web design, social media marketing, and digital strategy solutions for clients ranging from small firms to large businesses in the fields of health care and nonprofit, among others.

    Clients

    • American Nurses Association
    • The Education Trust
    • Elizabeth Dole Foundation
    • Goodwill Industries International

    Industries

    Notable Project

    Social Driver produced two videos for a nonprofit affordable housing organization. They handled all of the audio, video editing, mixing, voiceovers, and scriptwriting. Another deliverable was an infographic. 

    "I give them high marks for listening and understanding what we were trying to produce." 

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  • 22
    • $10,000+
    • 2 - 9 employees
    • Scottsdale, AZ

    AtticSalt Branding is a creative agency based in Scottsdale Ariz. and founded in 2014. Their team of 5 employees specializes in branding, graphic design, and logo design.

    Clients

    • Google
    • Enterprise Rent-A-Car
    • Red Rover
    • The Joint Chiropractic

    Industries

    Notable Project

    An interior design studio hired AtticSalt Branding to seek help with their messaging and brand design. The team also designed a website that matched the company's originality.

    "As a designer, I had never been comfortable with sales and marketing, and this brand felt like it could sell itself."

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  • 23
    • Scheduling

      5.0
    • Quality

      5.0
    • Cost

      5.0
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $25,000+
    • 10 - 49 employees
    • New York, NY

    Full-service marketing and development agency Ruckus was founded in 2005 in New York City. The team of more than 60 employees has experience with web development, web design, digital strategy, and branding.

    Clients

    • BMW
    • Beekman 1802
    • Unilever
    • Intel

    Industries

    Notable Project

    Through a new website, logo, and overall branding effort, Ruckus helped to create a feeling of empowerment that encapsulates the company vision and identity.

    "They treat every idea as if it was meant for their own business, spending the time to understand what exactly it is that I want as a client."

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  • 24
    • Scheduling

      4.7
    • Quality

      4.9
    • Cost

      4.6
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $25,000+
    • 10 - 49 employees
    • Addison, TX

    Working exclusively with B2B clients, Spire creates positive interactions between their clients' brands and audiences. Spire Agency’s ultimate goal is to elevate B2B client brands; creating positive interactions between the brand and its audiences. Founded in 2005, the 15+ member team is primarily headquartered in Texas with offices in Dallas and Austin.

    Clients

    • TrinityRail
    • American Airlines
    • Dynata
    • Airbus

    Industries

    Notable Project

    Spire Agency outlined the brand messaging and positioning and proceeded to redesign and enhance the UI of the business’ website. The team also designed marketing collateral and put together branded slide decks.

    "Spire Agency definitely helped us step up our game."

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  • 25
    • Undisclosed
    • 2 - 9 employees
    • Sausalito, CA

    Founded in 2002, Igor Naming Agency is a naming agency located in Sausalito, California. Serving midmarket and enterprise-level clients, their team of 2–3 employees focuses solely on naming companies and their products and services.

    Clients

    • Gogo Inflight Internet
    • TruTV
    • WHOOP Fitness Tracker

    Notable Project

    Igor Naming Agency had been hired to assist a product design studio with renaming their company. The client wanted their brand name to live up to their business strategy. 

    "They had been very direct in their project management and presentation approach."

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  • 26
    • $50,000+
    • 2 - 9 employees
    • Austin, TX

    Spectacle Strategy, founded in 2017, is a creative strategy consultancy headquartered in Denver. The company’s team of 3 specializes in branding, marketing research, and marketing strategy. They work mostly with mid-market businesses in the business services, financial services, and consumer products & services industries. 
     

    Clients

    • Webflow
    • Fifth Season
    • Slack
    • CoPilot

    Industries

    Notable Project

    Spectacle Strategy was hired by a clinical documentation firm to help them with their brand strategy. The team developed their name, mission statement, and logo. They also designed the company’s website. 

    “They delivered a product that was consistent and cohesive on all levels.”

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  • 27
    • $5,000+
    • 10 - 49 employees
    • New York, NY

    DigitalDesign.NYC is a digital design agency based in New York. The agency, founded in 2015, has a team of around ten that provides mobile app development, web design, branding, graphic design, and UX/UI design services. DigitalDesign.NYC serves small and mid-market companies in various industries that include consumer products & services, hospitality & leisure, and medical.

    Clients

    • Forbes
    • Time Inc.
    • The Arts Building Boutique Offices NYC
    • Many Startups!

    Industries

    Notable Project

    DigitalDesign.NYC provides design services for a multinational investment company. Their work involves designing the firm’s website for four of its property. They also design brochures and business cards.

    “They come up with a nice and clean concept that works for our business.”

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  • 28
    • $5,000+
    • 2 - 9 employees
    • London, United Kingdom

    Burst Digital is a web design company in London, United Kingdom. They offer web design, graphic design, web development, digital strategy, and more and were launched in 2018.

    Clients

    • Vivienne Westwood - The Vivienne Foundation
    • Lucinda Green
    • Clean Kitchen
    • Verity Bowditch

    Industries

    Notable Project

    Burst Digital was hired by a financial management company for their web development and branding services. The team's other tasks include ongoing maintenance and content creation.

    "Burst Digital helped us establish our branding and visibility."

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  • 29
    • Scheduling

      4.9
    • Quality

      4.9
    • Cost

      4.7
    • NPS

      4.9
    Read Full Reviews on Clutch Visit Site
    • $5,000+
    • 10 - 49 employees
    • London, United Kingdom

    Founded in 2017, LoveGunn is a London-based branding and design firm. Their team of fewer than 10 serves small to midmarket businesses across a range of industries. Services include branding as well as web, UX/UI, and graphic design.

    Clients

    • Chelsea Football Club
    • Jungle Creations
    • Iconic Labs
    • Jealous Sweets

    Industries

    Notable Project

    LoveGunn provided branding services for a fundraising platform. They conducted a thorough onboarding workshop to understand the client’s goals. They involved the internal team throughout the process.

    "They delivered exactly what we hoped for and more. I was really impressed with their overall work quality."

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  • 30
    • Scheduling

      5.0
    • Quality

      5.0
    • Cost

      4.8
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $5,000+
    • 10 - 49 employees
    • Chicago, IL

    Founded in 2016, Chicago-based VisualFizz is a small team of 9. The full-service digital marketing agency helps clients with content marketing, SEO, web design and development, PPC, social media marketing, digital and marketing strategy, and branding.

    Industries

    Notable Project

    After letting go of a vendor that no longer supports WordPress, a real estate firm hired VisualFizz to develop their website. The client wanted to revamp the Member Search feature on their platform.

    "We had a very small budget but they have been willing to work within the parameters we have requested."

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