Born & Bred.

Born & Bred was hired by a healthcare startup to develop a brand visual and verbal identity for their new product, and design a new website with copy. The company, which brings a personalized, predictive, and preventive approach to pregnancy health, selected Born & Bred due to their high ratings, proximity, pricing, culture fit, and aligned company values. A team of 6-10 employees was assigned to create a distinct brand that would resonate with patients and build trust in the latest science for predicting pregnancy complications.

In another project, Born & Bred was contracted by OMG Commerce, a performance marketing agency, to assess their brand positioning and advise on changes to their presentation decks. The Co-Founder of OMG Commerce found Born & Bred through a referral and was impressed by their high ratings. A single employee from Born & Bred was assigned to this project, providing a full analysis of three different presentation decks and coaching on brand positioning.

Born & Bred was engaged by UCSF's CODEX, a national coordinating entity, to create a brand that aligns with UCSF's overarching brand guidelines. The Director of Communications of UCSF selected Born & Bred due to their proximity, pricing, value for cost, and impressive portfolio. A team of 6-10 employees was assigned to this project, providing creative direction, art direction/brand design, messaging/verbal identity, and project management. They delivered a visual concept, mockups, verbal identity, and asset templates.