Top 100 Naming Agencies in the United States

Catchword is a trusted leader in naming and branding that’s been creating impactful verbal and visual identities for clients worldwide since 1998. Industry leaders such as Intel, Kellogg’s, TikTok, Allergan, Starbucks, HBO, and VW turn to Catchword for creativity and strategic insight delivered with expert guidance. From offices in the San Francisco Bay Area and New York, Catchword helps clients express who they are and how they make a difference.

River + Wolf is a naming agency based in New York, N.Y. with clients around the world. Its team of 6 or more provides all services relevant to brand naming, from strategic positioning and name development to brand linguistic checks, trademark screening, and design.

Tanj is a naming agency headquartered in New York, N.Y. It was founded in 2009 and has about 5 employees. The agency focuses on clients that are enterprises, mid-sized, and small businesses.

WANT Branding is a strategic agency with offices in New York City, Miami, FL, and Denver, CO. Since 1999, the firm and its team of about 4-10 employees has specialized in all things branding and advertising. 

The Naming Group is a naming agency headquartered in Los Angeles, Calif. The agency has fewer than 5 employees and was founded in 2009. 

Founded in 2002, Igor Naming Agency is a naming agency located in Sausalito, California. Serving midmarket and enterprise-level clients, their team of 2–3 employees focuses solely on naming companies and their products and services.

Tungsten Branding is a global naming firm based in Brevard, N.C. that serves clients worldwide. They specialize in company naming, rebranding and repositioning services. Their client base ranges from multinational organizations to mid-market companies, representing financial, IT, medical and industrial businesses.  

Wonsupona is a naming agency headquartered in San Francisco, Calif., with another location in Durham, N.C. It was founded in 2012 and has a team of fewer than 5. In addition to naming services, Wonsupona provides branding and content marketing services.

Zinzin is a naming agency located in Berkeley, Calif. It was founded in 2011 and has fewer than 5 employees.

NameStormers is a brand naming agency that was founded in 1985 and based in Austin, Texas with team members extending to Los Angeles and Boston. Their 11+ employees deliver company and product name services to include name ideation, preliminary trademark screening, linguistic and cultural screening, domain status checks, naming architecture and strategy, and name testing.

Branding firm Vespertine Agency was launched in 2021. They are in San Francisco, California and have a small team. Their services include branding.

Lexicon Branding is a naming and branding agency founded in 1982. They employ 26 employees in their offices in Amsterdam and Sausalito, Calif., and offer expert market research and branding services to clients. 

Matchstic is a brand identity house that was founded in 2003 in Atlanta, GA. The team of about 20 employees focuses on branding, specifically brand strategy, visual identity, naming and brand messaging. Operating at the intersection of art and commerce, Matchstic aims to solve complex problems using strategy, creative thinking, and smart design.

DeSantis Breindel is a branding agency based in New York. Since 2002, its team of about 30 specializes in digital strategy, branding and marketing strategy. DeSantis Breindel mainly works with mid-sized and enterprise-level clients in the information technology, business services, financial services, healthcare & medical, legal and manufacturing industries.

Logo company MBLM was founded in 2010. Their midsize team is headquartered in New York, New York; Caracas, Venezuela; Dubai, United Arab Emirates and Ciudad de México, Mexico and focuses on logo, graphic design, branding, web design, and more.

Watson Creative is a research-based creative studio located in Portland and founded in 2008. They comprise 27 employees specializing in digital strategy and design and brand storytelling for various companies, from startups to venture capitalists, in a number of industries, including IT, lifestyle, finance, the arts, legal, dental, and consumer products. Services include brand strategy and DNA, website design, UX/UI, graphic design, content marketing, photography, video, and e-commerce.

Brand Institute is a branding agency that is based in Miami. Founded in 1993, Brand Institute's team of more than 180 employees has over two decades of experience in branding.

House of Who, Inc. is an arthouse and brand agency located in Berkeley, Calif. Founded in 2015, the 9-person team offers branding services with a focus on naming and corporate identity.

Tenet Partners is a branding and marketing firm that's headquartered in New York; they have another office in Rochester, N.Y. Founded in 1973, they have approximately 40 employees that do branding, digital strategy, and print design. Clients are mostly enterprise and midmarket businesses. 

Substance, a branding agency, was established in 2005. They are located in Chicago, Illinois and have a small team. Substance provides branding, logo, advertising, social media marketing, and more.

Working exclusively with B2B clients, Spire creates positive interactions between their clients' brands and audiences. Spire Agency’s ultimate goal is to elevate B2B client brands; creating positive interactions between the brand and its audiences. Founded in 2005, the 15+ member team is primarily headquartered in Texas with offices in Dallas and Austin.

Emery.Agency, an advertising company, is located in Westford, Massachusetts. The small team specializes in advertising, branding, graphic design, logo, and more. The agency was founded in 2014.

Northbound, a small branding company, is located in Seattle, Washington. They specialize in branding, market research, marketing strategy, other marketing, and more and were launched in 2012.

Unusual (formerly Gush) is a marketing company based in Santa Monica, Calif. Founded in 2015, their team of fewer than 10 serves small and midmarket businesses primarily in the advertising industry. Services include content marketing, web design, social media marketing, video production, and more. 

Workshop Built is a mid-sized digital agency headquartered in Carlsbad, Calif. Founded in 2018, their main focus lines are branding, digital strategy, and web design.

Pollywog is a naming agency founded in 2007. Pollywog is headquartered in Minneapolis and has fewer than 5 employees who specialize in branding.

Evviva Brands is an international branding agency with offices in San Francisco, CA and Edinburgh, UK. Founded in 2009, Evviva Brand's team of nearly 10 employees specializes in branding and marketing strategy. Other services include web and logo design.

Trust Deep is a Massachusetts-based marketing firm that provides branding and content marketing services. Founded in 2020, they work primarily with small businesses in real estate and business services industries. Currently, there is one employee.

Fazer is a branding firm in New York, New York. The small team focuses on branding and was established in 2017.

Full-service marketing and development agency Ruckus was founded in 2005 in New York City. The team of more than 60 employees has experience with web development, web design, digital strategy, and branding.