Top 100 Naming Agencies in the United States

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Top 100 Naming Agencies in the United States

December 2023

Looking for a top naming agency in the United States?

A powerful name for your business helps outshine competitors and connect with customers. To reach your target audience, consider hiring a naming company that will provide a unique, memorable name. 

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List of the Best United States Naming Companies

  • 1
    • Scheduling

      5.0
    • Quality

      5.0
    • Cost

      4.9
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $25,000+
    • 10 - 49 employees
    • Oakland, CA

    Catchword is a trusted leader in naming and branding that’s been creating impactful identities for clients worldwide since 1998. From offices in the San Francisco Bay Area, New York, and Denver, Catchword helps clients express who, what, and why they are. Industry-leading brands such as TikTok, Intel, Allergan, Boston Scientific, Starbucks, HBO, and VW turn to Catchword for creativity and strategic insight delivered with expert guidance.

    Clients

    • Aetna
    • Allergan
    • Amazon
    • Corning

    Industries

    Notable Project

    Catchword provides ongoing creative services to one of the world’s largest professional services networks, including product and service naming, naming strategy, and copywriting for the US, European, and other regional groups.

    “What keeps us coming back to Catchword is the ease of working with them. … I wish I could have somebody at Catchword on call at all times.” – Brand Manager, PwC

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  • 2
    • Scheduling

      4.9
    • Quality

      5.0
    • Cost

      4.6
    • NPS

      4.9
    Read Full Reviews on Clutch Visit Site
    • $10,000+
    • 2 - 9 employees
    • Berkeley, CA

    Zinzin is a naming agency located in Berkeley, Calif. It was founded in 2011 and has fewer than 5 employees.

    Clients

    • Clutch
    • 3M
    • ABC
    • Alcatel

    Industries

    Notable Project

    Zinzin helped a childcare SaaS platform come up with their name before their market launch. The naming process included various workshops and further recommendations.

    “They worked very hard and came up with a lot of ideas very quickly.”

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  • 3
    • Scheduling

      4.9
    • Quality

      5.0
    • Cost

      4.9
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $10,000+
    • 2 - 9 employees
    • Brevard, NC

    Tungsten Branding is a global naming firm based in Brevard, N.C. that serves clients worldwide. They specialize in company naming, rebranding and repositioning services. Their client base ranges from multinational organizations to mid-market companies, representing financial, IT, medical and industrial businesses.  

    Clients

    • PODS
    • Johnson Controls
    • Benjamin Moore
    • HITACHI

    Industries

    Notable Project

    A niche-based marketing company hired TUNGSTEN to help them come up with a name, logo, and branding for their new program. 

    "We really liked their process, and it worked well."

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  • 4
    • Undisclosed
    • 2 - 9 employees
    • Sausalito, CA

    Founded in 2002, Igor Naming Agency is a naming agency located in Sausalito, California. Serving midmarket and enterprise-level clients, their team of 2–3 employees focuses solely on naming companies and their products and services.

    Clients

    • Arm LTD
    • TruTV
    • WHOOP Fitness Tracker

    Industries

    Notable Project

    A game development and publishing company hired Igor Naming Agency to help develop a company name. The client's goal was to create a one-word name that was memorable and authentic to their game. 

    "Fantastic service and will definitely use it again."

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  • 5
    • Scheduling

      5.0
    • Quality

      5.0
    • Cost

      4.7
    • NPS

      4.9
    Read Full Reviews on Clutch Visit Site
    • $10,000+
    • 2 - 9 employees
    • New York, NY

    River + Wolf is a naming agency based in New York, N.Y. with clients around the world. Its team of 6 or more provides all services relevant to brand naming, from strategic positioning and name development to brand linguistic checks, trademark screening, and design.

    Clients

    • Maison Ferrand
    • Philips
    • Korean Ginseng Corp.
    • Calvin Klein

    Industries

    Notable Project

    River + Wolf developed a new logo and brand voice for a plush toy company. They were chosen by the client because of their high ratings online. 

    "We are happy with our logo and new brand voice."

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  • 6
    • Scheduling

      5.0
    • Quality

      5.0
    • Cost

      4.8
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $25,000+
    • 2 - 9 employees
    • New York City, NY

    Tanj is a naming agency headquartered in New York, N.Y. It was founded in 2009 and has about 5 employees. The agency focuses on clients that are enterprises, mid-sized, and small businesses.

    Clients

    • Agilent
    • Alibaba
    • Ally
    • Capital One

    Industries

    Notable Project

    Tanj provided branding services for an accounting firm. They helped the client rename their firm. The team interviewed the client and analyzed their competition prior to proposing new names.

    "We were impressed with the simplicity and clarity of their process."

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  • 7
    • Scheduling

      4.9
    • Quality

      4.9
    • Cost

      4.7
    • NPS

      4.9
    Read Full Reviews on Clutch Visit Site
    • $50,000+
    • 2 - 9 employees
    • New York, NY

    WANT Branding is a strategic agency with offices in New York City, Miami, FL, and Denver, CO. Since 1999, the firm and its team of about 4-10 employees has specialized in all things branding and advertising. 

    Industries

    Notable Project

    WANT provided rebranding, business consulting services, and video production services for a staffing company. They created a new brand infrastructure and logo and came up with a new name for a future project.

    "WANT did amazing work for us, so we’ll continue to use them in the future."

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  • 8
    • Scheduling

      4.8
    • Quality

      4.9
    • Cost

      4.8
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $75,000+
    • 10 - 49 employees
    • Atlanta, GA

    Matchstic is a brand identity house that was founded in 2003 in Atlanta, GA. The team of about 20 employees focuses on branding, specifically brand strategy, visual identity, naming and brand messaging. Operating at the intersection of art and commerce, Matchstic aims to solve complex problems using strategy, creative thinking, and smart design.

    Clients

    • Chick-fil-A
    • Steelcase
    • Publix
    • Boys & Girls Clubs of America

    Industries

    Notable Project

    An Atlanta financing division hired Matchstic for branding services. After the discovery and strategy phases, the team was responsible for creating a new logo, website design, and branding guidelines. 

    “They had a detail-oriented approach that stood out throughout the engagement.”

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  • 9
    • Scheduling

      5.0
    • Quality

      4.9
    • Cost

      4.5
    • NPS

      4.8
    Read Full Reviews on Clutch Visit Site
    • $10,000+
    • 2 - 9 employees
    • Austin, TX

    NameStormers is a brand naming agency that was founded in 1985 and based in Austin, Texas with team members extending to Los Angeles and Boston. Their 11+ employees deliver company and product name services to include name ideation, preliminary trademark screening, linguistic and cultural screening, domain status checks, naming architecture and strategy, and name testing.

    Clients

    • 7-Eleven (Brazilian Bold)
    • Aetna (Practice iQ)
    • Affinia (The Liaison Hotel in DC)
    • AICPA (Privacy Check)

    Industries

    Notable Project

    NameStormers was hired to come up with a fresh, modern, and unique company name for a FinTech company. The client gave them a 60-day deadline for the project.

    "We loved the process and are very happy with the outcome."

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  • 10
    • Scheduling

      5.0
    • Quality

      5.0
    • Cost

      4.7
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $25,000+
    • 2 - 9 employees
    • Denver, CO

    Wonsupona is a naming agency headquartered in San Francisco, Calif., with another location in Durham, N.C. It was founded in 2012 and has a team of fewer than 5. In addition to naming services, Wonsupona provides branding and content marketing services.

    Clients

    • Adobe
    • Canyon Ranch Health Resorts
    • Course Hero
    • ECOS

    Industries

    Notable Project

    Wonsupona provided naming services for a rehabilitation services company. The team created the name for a new product the client had developed. Wonsupona narrowed down names and chose the final one.

    "Right from the very outset, they showed a willingness to dive in and put all their heart into the project."

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  • 11
    • $75,000+
    • 10 - 49 employees
    • New York, NY

    Tenet Partners is a branding and marketing firm that's headquartered in New York; they have another office in Rochester, N.Y. Founded in 1973, they have approximately 40 employees that do branding, digital strategy, and print design. Clients are mostly enterprise and midmarket businesses. 

    Clients

    • Mastercard
    • Gore
    • Spectrum Enterprise
    • Edwards Lifesciences

    Industries

    Notable Project

    A material-based science company has hired Tenet Partners for branding services. The team has created a new brand identity for the client and is responsible for the client's visual and verbal identity. 

    “We trust them, and they are reliable.”

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  • 12
    • Scheduling

      4.9
    • Quality

      5.0
    • Cost

      4.7
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $10,000+
    • 50 - 249 employees
    • New York, NY

    Logo company MBLM was founded in 2010. Their midsize team is headquartered in New York, New York; Caracas, Venezuela; Dubai, United Arab Emirates and Ciudad de México, Mexico and focuses on logo, graphic design, branding, web design, and more.

    Industries

    Notable Project

    MBLM provided branding services for a technology services provider. The goal was to unify the brand identity and enhance the client's look and feel; the team designed and developed the website.

    "We were impressed by their strategy and thinking; they provided us with a unique and creative brand experience."

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  • 13
    • $75,000+
    • 10 - 49 employees
    • New York, NY

    DeSantis Breindel is a branding agency based in New York. Since 2002, its team of about 30 specializes in digital strategy, branding and marketing strategy. DeSantis Breindel mainly works with mid-sized and enterprise-level clients in the information technology, business services, financial services, healthcare & medical, legal and manufacturing industries.

    Clients

    • Verifone
    • Prospiant
    • ENGIE Impact
    • CenTrio

    Industries

    Notable Project

    DeSantis Breindel has helped a supply chain consulting firm rebrand their business. The team has worked on the client’s new brand strategy, voice, messaging, visual identity, website copy, and website design. 

    “They have good teammates to work with; I enjoy being on calls with them.”

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  • 14
    • Scheduling

      5.0
    • Quality

      5.0
    • Cost

      4.9
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $25,000+
    • 10 - 49 employees
    • New York, NY

    Full-service marketing and development agency Ruckus was founded in 2005 in New York City. The team of more than 60 employees has experience with web development, web design, digital strategy, and branding.

    Clients

    • BMW
    • Beekman 1802
    • Unilever
    • Intel

    Industries

    Notable Project

    Ruckus was hired by a food and beverage company to provide digital marketing services and increase their brand awareness. The team made a commercial and helped with emails, B2B content, and blog content.

    "They always came prepared for meetings and had amazing ideas."

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  • 15
    • Undisclosed
    • 2 - 9 employees
    • Los Angeles, CA

    The Naming Group is a naming agency headquartered in Los Angeles, Calif. The agency has fewer than 5 employees and was founded in 2009. 

    Clients

    • Capital One
    • General Motors
    • Reebok
    • Kohler

    Industries

    Notable Project

    The Naming Group provided branding services for an orbital delivery services company. The team provided naming process education, naming strategy research, strategy meetings, and final name selection.

    "The Naming Group was incredibly responsive and flowed with us as the landscape of the company was actively changing."

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  • 16
    • Scheduling

      4.7
    • Quality

      4.8
    • Cost

      4.6
    • NPS

      4.9
    Read Full Reviews on Clutch Visit Site
    • $10,000+
    • 2 - 9 employees
    • New York, NY

    C42D is a branding agency based in New York. Since 2010, the agency and its team of eight have been specializing in web design, branding, and UX/UI design. 

    Clients

    • Kindbody
    • YouTube
    • Shazam
    • Ogilvy

    Industries

    Notable Project

    A healthcare startup has hired C42D for branding. The team has developed the client’s brand identity, including guidelines and visual identity. They’ve also designed a marketing site and collateral using Figma.

    “C42D is great at working with startups and helping us create our vision and visual identity.”

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  • 17
    • Scheduling

      4.8
    • Quality

      4.9
    • Cost

      4.8
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $75,000+
    • 10 - 49 employees
    • San Diego, CA

    Founded in 2005, Traina is a premier branding agency based in San Diego that is reimagining the way brands are built. By unifying strategy, design, and digital expertise under one roof, their team creates market-leading brands that are driven by data, fueled by design, and built for digital from day one.

    Clients

    • Microsoft
    • Meta
    • John Deere
    • Space Center Houston

    Industries

    Notable Project

    Traina provided rebranding services to a speech and occupational therapy clinic. They produced a new library of photos and brand videos, created social media templates, and redesigned the client's website.

    "They created a truly unique brand identity that perfectly captured our company's spirit, passion, and purpose."

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  • 18
    • $25,000+
    • 10 - 49 employees
    • Carlsbad, CA

    Workshop Built is a mid-sized digital agency headquartered in Carlsbad, Calif. Founded in 2018, their main focus lines are branding, digital strategy, and web design.

    Clients

    • Cushman Wakefield
    • Sotheby's
    • IQHQ Reit
    • Scepter and Sword Wine Co.

    Industries

    Notable Project

    Workshop Built helped a real estate management firm develop new mission and vision statements and branding assets. Additionally, they built a new Webflow website and three templates for their branch websites.

    “I really enjoyed Workshop Built’s communication and breadth of expertise.”

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  • 19
    • $75,000+
    • 10 - 49 employees
    • Portland, OR

    Manifesto Agency is a branding company that also provides marketing strategy and advertising services. With offices in Portland, Ore., and Milwaukee, they work primarily with enterprise and midmarket businesses in the consumer products, healthcare, and IT industries. Founded in 2011, they have just over 10 employees.

    Clients

    • Intel
    • Amazon
    • Cisco
    • Quest Diagnostics

    Industries

    Notable Project

    Manifesto Agency provides branding services for a nonprofit organization. The team provides strategic support and has created the name, messaging, identity, and positioning of the client's new SaaS solution.

    "They are strategically minded and keep our goals and objectives at the forefront of everything."

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  • 20
    • Scheduling

      4.8
    • Quality

      4.9
    • Cost

      4.8
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $25,000+
    • 10 - 49 employees
    • Addison, TX

    Working exclusively with B2B clients, Spire creates positive interactions between their clients' brands and audiences. Spire Agency’s ultimate goal is to elevate B2B client brands; creating positive interactions between the brand and its audiences. Founded in 2005, the 15+ member team is primarily headquartered in Texas with offices in Dallas and Austin.

    Clients

    • TrinityRail
    • American Airlines
    • Dynata
    • Airbus

    Industries

    Notable Project

    An engineering and architecture firm hired Spire Agency to refresh their brand. The team was tasked with updating the client's messaging platform, logo, color palette, style guide, and more.

    "The team's creative ideas and concepts were spot on."

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  • 21
    • Scheduling

      5.0
    • Quality

      5.0
    • Cost

      4.9
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $10,000+
    • 2 - 9 employees
    • Long Beach, CA

    FINIEN is a branding and marketing agency based in Long Beach, Calif. Founded in 2013, the small team of 2 specializes in branding, logo, and marketing strategy. They work primarily with small businesses.

    Clients

    • Match Group
    • CO-OP Financial Services
    • Honeywell
    • JUKIN Media

    Industries

    Notable Project

    FINIEN developed a brand strategy for a financial company. The project included logo design, identifying target markets, and color selections.

    "When the final brand strategy was presented to us, we could not believe how incredible the final product looked."

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  • 22
    • Scheduling

      5.0
    • Quality

      5.0
    • Cost

      4.8
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $75,000+
    • 10 - 49 employees
    • New York, NY

    Founded in 2005, Motto is a branding agency with offices in Dallas, TX, and New York City. The agency and the 20+ member team are experts in UX/UI design, branding, and web design. 

    Clients

    • Google
    • Microsoft®
    • Virgin®
    • Goodnotes

    Industries

    Notable Project

    Motto® provided rebranding and web design services for a consulting company. Motto® was responsible for brand discovery, activating the brand strategy, visual and verbal identity, and website redesign.

    "We had a wonderful collaboration!"

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  • 23
    • Scheduling

      4.8
    • Quality

      5.0
    • Cost

      4.8
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $5,000+
    • 10 - 49 employees
    • Los Angeles, CA

    Unusual (formerly Gush) is a marketing company based in Santa Monica, Calif. Founded in 2015, their team of fewer than 10 serves small and midmarket businesses primarily in the advertising industry. Services include content marketing, web design, social media marketing, video production, and more. 

    Clients

    • Facebook
    • Amex
    • BMW
    • Heineken

    Industries

    Notable Project

    Unusual created video assets for a CPG e-commerce company's paid social media campaigns, including for brand awareness and marketing. The team has also used existing creative assets to create new key messages. 

    "They thought outside the box at every opportunity."

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  • 24
    • $25,000+
    • 10 - 49 employees
    • Los Angeles, CA

    Based in Los Angeles, California, Antonio & Paris is a small branding company. Founded in 2003, the team offers branding, advertising, direct marketing, marketing strategy, and more.

    Industries

    Notable Project

    Antonio & Paris provided branding services for a cinema tech company. The team created a brand strategy for the client including naming and a logo. They were also tasked with market positioning and validation.

    "I was pleased with their flexibility and adaptability."

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  • 25
    • $25,000+
    • 2 - 9 employees
    • Scottsdale, AZ

    AtticSalt Branding is a creative agency based in Scottsdale Ariz. and founded in 2014. Their team of 5 employees specializes in branding, graphic design, and logo design.

    Clients

    • Google
    • Enterprise Rent-A-Car
    • Red Rover
    • The Joint Chiropractic

    Industries

    Notable Project

    A credit union hired AtticSalt Branding to handle their rebranding initiatives. They recreated the client's logo, established their new visual identity, and developed a brand identity guide, among other things.

    “I truly can’t say enough good things about how great our experience was with AtticSalt Branding.”

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  • 26
    • $10,000+
    • 10 - 49 employees
    • Chicago, IL

    Cultivate is a brand agency based in Chicago that was founded in 2005. Their team of 92 employees offers a range of services including branding, mobile app development, UX/UI design, digital strategy, web development, and video production.

    Clients

    • Ozinga
    • The Chicago International Film Festival
    • SAIC (School of the Art Institue of Chicago)
    • Diadem

    Industries

    Notable Project

    A construction company has hired Cultivate Brands for iOS and Android mobile application development. The app is being developed from scratch and streamlines the process of cutting and measuring window trim. 

    “They take our vision and go above and beyond what we think is possible.”

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  • 27
    • $1,000+
    • 2 - 9 employees
    • Sudbury, MA

    Trust Deep is a Massachusetts-based marketing firm that provides branding and content marketing services. Founded in 2020, they work primarily with small businesses in real estate and business services industries. Currently, there is one employee.

    Clients

    • Bose
    • Panasonic
    • Lillet
    • Delta Air Lines

    Industries

    Notable Project

    Trust Deep Branding provided brand identity services for a beauty product company. After conducting stakeholder interviews, the team created taglines and wording for the client’s website and social media. 

    “You’ll be in good hands with Trust Deep Branding."

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  • 28
    • $10,000+
    • 10 - 49 employees
    • Annapolis, MD

    Contrast & Co. is a design agency based in Annapolis, Md. with more than 10 employees. Founded in 2015, they specialize in web design, branding, and social media marketing solutions for clients that work in the fields of business services, health care, and legal services.

    Clients

    • Legal: Hogan Lovells
    • Wiley
    • Buckley
    • Healthcare & Wellness: Altum

    Industries

    Notable Project

    Contrast & Co. has migrated a digital agency's federal website to Drupal. The team has designed the site's pages and developed the site's interface, allowing users to access compliance information.

    "Contrast & Co. consistently provides professional engagement experiences with excellent design deliverables."

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  • 29
    • Scheduling

      4.8
    • Quality

      4.9
    • Cost

      4.9
    • NPS

      5.0
    Read Full Reviews on Clutch Visit Site
    • $25,000+
    • 10 - 49 employees
    • Geneva, IL

    Rule29 is a creative strategy and design firm based in Geneva, Ill. Their 20-person team provides a wide range of creative services including branding, web design, and print design. Founded in 2000, they specialize in mid-market clients. 

    Clients

    • Fellowes
    • Make-A-Wish
    • Cargill
    • American Red Cross

    Industries

    Notable Project

    A small business acquisition company has hired Rule29 for branding services and website development. The team has been responsible for creating messaging and strategy and developing promotional material. 

    "Rule29 really cares about creating authentic brands."

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  • 30
    • $25,000+
    • 2 - 9 employees
    • San Francisco, CA

    Global Brand Works is a branding agency located in San Francisco. They have about 6 employees that also specialize in logo design and market research. Global Brand Works partners with several enterprise clients. 

    Clients

    • PayPal
    • SFMOMA
    • Equinix
    • Kettle Brand Potato Chips

    Industries

    Notable Project

    Global Brand Works provided branding and design services for an online payments company. They rolled out UX designs that were sent out enterprisewide. They also worked on color schemes and project titles. 

    “It was nice to generate ideas with them, and I appreciated their creative expertise.”

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