NameStormers

visit site

NameStormers is a brand naming agency that was founded in 1985 and based in Austin, Texas with team members extending to Los Angeles and Boston. Their 11+ employees deliver company and product name services to include name ideation, preliminary trademark screening, linguistic and cultural screening, domain status checks, naming architecture and strategy, and name testing.

Client Insights

Industry Expertise

Automotive

25%

Consumer products & services

25%

Financial services

25%

Manufacturing

25%

Client Size Distribution

Small Business (<$10M) 20%

Midmarket ($10M - $1B) 50%

Enterprise (>$1B) 30%

Common Project Size

$10K-$49K 59 projects

<$10K 2 projects

$50K-$199K 2 projects

Clients

  • 7-Eleven (Brazilian Bold)
  • Aetna (Practice iQ)
  • Affinia (The Liaison Hotel in DC)
  • AICPA (Privacy Check)

Highlights from Recent Projects

Overall Rating

4.9
74 Reviews

NameStormers was hired by a marketing communication agency to create a new name for a product targeted at the Latin market. The agency sought a name that could be easily understood across various languages. NameStormers, recommended to the agency via a referral, assigned a team of 2-5 employees who delivered 2-3 rounds of name suggestions, ensuring minimal legal and language conflicts.

For PepsiCo, NameStormers was tasked with identifying potential names for two new products and understanding how these names resonated with specific target populations. The NameStormers team, comprising 2-5 employees, generated two rounds of names for each product and conducted comprehensive analyses of the performance of these names. They also provided detailed explanations of the results and addressed any questions from the client.

WorkMonger, a talent services firm for the education sector, engaged NameStormers to help them find a new business name. NameStormers, chosen for its proximity, cost-effectiveness, and shared company values, assigned a team of 2-5 employees to develop multiple rounds of potential names. The key deliverable was a new, trademarkable business name, which was successfully provided by NameStormers.

Timeliness

5.0

Service Excellence

4.9

Value

4.5

Would Recommend

4.8

Awards

48945

2023

37390

2022

36973

2022

37387

2022