Wonsupona

Wonsupona worked on a branding project for VectorVest, a stock analysis software company. The company was preparing to launch a new product line and needed unique, consistent names for the products. Wonsupona provided product naming services, which included conducting market research on competitors in the industry and understanding the desired customer reaction to the names. They presented a series of names, each with a story behind it. After some revisions, the final names were chosen. The collaboration took place from January to May 2025.

In another project, Wonsupona provided branding and product naming services for RevealerAI, an IT company. The company lacked a brand narrative, brand direction, and visual identity system. Wonsupona carried out three separate projects: creating a brand narrative, conducting extensive research for product naming, and creating an identity system that included logo design, color palette, typography, and usage guidelines. The collaboration took place in June 2025.

Wonsupona also collaborated with a dental technology company, providing branding and market research services. The company needed assistance in refining its brand narrative. Wonsupona conducted market research, held an interactive workshop, and created three narrative concepts. They refined one of the concepts and developed messaging for it. The final deliverable was a brand narrative document with key messages, voice, and tone. The collaboration took place from March to June 2025.