Top 100 Brand Strategy Firms

L+R developed a brand identity system, led software engineering, and executed a go-to-market strategy to facilitate a unique tenant engagement platform leveraging advanced mobile technologies and humanist principles. The team identified brand values, designed UX/UI and built a mobile application. The strategic initiative created new opportunities for the company's key stakeholders and garnered achievements as an industry-leading platform.

"Thanks to the reliable and creative support provided by the L+R team, the company was able to hit all of their milestones for the year 2020." – Real Estate Company

BS LLC created an identity for a neighborhood on behalf of a commercial real estate company. They organized interviews and meetings with community leaders, business owners, and residents to guide and craft each branding materials they created. The neighborhood received $17 million in investment since BS LLC launched the new identity, and the client achieved 95% occupancy in the 17 buildings it owned.

"From start to execution, they were no less than excellent." – Director of Commercial Development, Commercial Real Estate Company

DMI developed a mobile app on Windows for a large hotel group, providing extensive user experience research and design input such as wireframes and mood boards. Their work stands out for mobile, branding, and data management.

“They tend to think about the end product as a more marketable product. They don't just look at achieving the KPIs [key performance indicators] of the product owner here internally, but also looking to provide fantastic feedback in terms of how certain features or functions can be marketed.” – User Experience Lead, Large Hotel Group

A marketing automation platform hired Emotive Brand to refresh its brand image and marketing materials such as the company logo. The project not only included external branding but also internal branding to improve employee morale.

“The biggest thing they helped us to do was talk in human terms. In ad tech and marketing tech, we tend to talk to ourselves instead of talking to the customer. Emotive’s work helped people truly understand our value proposition, how it was going to impact them, and why they should consider talking about it.” – VP of Corporate Communications, Marketing Automation Platform

After 20 years in the industry, a banking institution wanted to stand out from the rest in the industry. DeSantis Breindel created a new website and messaging package. The work has received positive feedback.

"Insightful and thorough, DeSantis Breindel has connected important topics that support our firm’s future." – Chief Marketing Officer, Investment Banking Advisory Firm

Tenet Partners updated brand messaging for an aerospace company. Services included market research. 

“The new branding received very positive feedback and set the benchmark for future campaigns. Tenet managed the complexity of the project well and understood their role as part of the creative team. Their integrative view of branding was essential to success, and rare among their competitors.” — Corporate Brand Manager, Aerospace Company

Traina conducted branding and web design for an e-learning platform. Along with working on the user interface and experience of the website, the agency did logo design work and made videos. Their work had excellent reviews. Traina constantly met the client's expectations.

"The biggest gift for our company has been finding this exceptional [Traina Design] team and making them an integral part of everything from the beginning." – Founder, Learning Platform

A broadcasting trade association hired REQ to drive awareness and engagement for a grassroots campaign meant to enact policy changes for one of its 2 major groups of users. REQ designed a digital strategy that included building and designing a website in addition to promoting the campaign across social and community channels. 

“They've transformed our website, making it much more modern, user-friendly, and appealing overall. Encouraging us to think more creatively, they've also helped us reach new audiences.”  – VP of Marketing, Broadcasting Trade Association

Matchstic worked with an after-school organization in Atlanta to update brand messaging so the organization could connect to its target audience better. The main part of the project entailed creating a new brand story for the organization that included a handbook and messaging guide.

“They did their homework, which established credibility and an understanding of our brand. They listened and adjusted to our suggestions, but they also pushed back at times when they felt very strongly about something.” – National VP of Branding, After-School Organization

An online retailer realized its website needed a makeover, so they hired Ruckus. The Ruckus team contracted out the backend development and built a seamless frontend that users love. They also provided marketing services to get the new site off the ground.

"The first email blast that we did with our guys from Ruckus was the day before Thanksgiving, and it generated over $1 million in sales on day one, with zero issues on the site. The site performed beautifully. ... We averaged eight minutes per user time on our site, so we just had great metrics on our first foray with these guys." – CMO, Online Retailer

Manifesto Agency developed an employee-led brand reinvigoration campaign for a semiconductor manufacturer. The team created marketing assets that sharpened the brand strategy and helped realign employees. All of their work was well-received. A massive project, the team worked efficiently to unify teams across the globe.  

“They have high integrity, are really creative, and love what they do, which shows in all the work they present.” – Global Brand Strategist, Semiconductor Manufacturer

Constructive recently helped a civil rights organization improve how it communicates information on its website. They redesigned the website’s backend and frontend, improving the site’s overall functionality and usability.

“Anyone who has come across our site after our recent launch ... has been blown away by the site. In fact, the website just won a digital communications award for excellence from the Religion Communicators Council.” – Communications Director, Civil Rights Organization

A multinational publishing firm hired Rule29 for comprehensive brand management: Advertising, outreach, market research, and other aspects of developing and maintaining a brand. They helped the client expand into digital content from print-only publications, and helped implement a direct publisher-based marketing approach. The new strategy expanded market share with every product launch.

"They're a very talented agency. Their creative work is top-notch. Our relationship with their entire team was really solid. They were adaptive to different sorts of projects, and the project actually gained scope as a result of our ability to work together." – Chief Marketing Officer, Multinational Publisher

Daake organized a branding campaign for a children's hospital. They undertook initial research to learn more about the client's requirements and situation before developing an entire branding campaign, incorporating TV and radio ads, as well as print and digital content. The client reported impressive metrics as a result of the campaign.

"At this point, we have about 2,000-page views just for this campaign. We have a lot of metrics across social media platforms as well." - VP of Marketing, Children's Hospital

BLVR created a vibrant brand for a nonprofit. Along with brand strategy, the agency helped create several digital products including websites, print materials, and logos. Since the work began, the client has seen more traffic to its website. The client feels that BLVR is very responsive and creative.

"With BLVR, the work is so good, and it gets better every time. I don't even know how to explain it. They’re current on what’s current, yet while maintaining a timeless, classic brand."- CEO of Nonprofit  

Ologie launched a new brand and marketing campaign for a public university that struggled to identify who it was and what it stood for.

“Instead of just giving us a cookie cutter format, they came on campus without any assumptions and really got a sense of what makes the student's heart beat, versus what makes the alumni's heart beat, and what it is about the faculty and staff here that makes them different from other universities.” – VP of University Relations, Public University

Global Brand Works established a consultancy's new brand using research and information gathering practices. In order to meet the client's needs, Global Brand Works created strategic messaging and visuals that emphasized the rebrand. The client was very happy with the work done by Global Brand Works. 

"We think their branding looks good and reflects our company values. They were mindful of our budget and worked within our means." – Co-Founder, Consultancy 

Evviva Brands helped a technology company rebrand. They conducted market research and designed a marketing strategy that included a new corporate logo web design, marketing copy, and color scheme. As a result of their efforts, the client was able to win a deal that doubled its value. 

"As a result of their effort, we received a $125 million deal from the largest oil field services company in the world. That deal doubled the value of our company overnight." – CEO, Technology Company

Nocturnal Branding Studio worked on branding support for a financial analytics company. They conducted a complete rebranding campaign, including logo and template design. They also conducted internal and external reviews of the client. The client was impressed by the feedback the project received.

“Overall, we definitely noticed favorable results and received a lot of compliments on the branding in regards to colors and concepts. We are better positioned to convey who we are and what we do, and people have been responsive to the message we’re delivering.” – President, Financial Analytics Company

Bulldog Drummond led a full rebrand for a large television network to increase ratings, eliminate stereotypes about country music, and attract advertisers. The branding project was both internally and externally focused to ensure employees were positive brand advocates.

"Bulldog Drummond created a good package for our sales team to take to advertisers. We were able to say, “We are in 92 million homes, and they are not all trailer parks. This is the authenticity and spirit of our audience. What brand does not want to be associated with that?” – Former Senior VP of Marketing & Branding, Television Channel

An electric tool repair company partnered with Crafted to design and develop a website for their customers. They provided the client with design, development, branding, and SEO services to reach the client’s customers. 

“The project has improved our business one thousand percent. Being on the internet has changed everything for us. The website they delivered was great.” – Owner, Tool Repair Company

For more than four years, DEKSIA partnered with a home restoration company to improve its brand image and create marketing materials such as business cards, a website, shirts/hats, and printouts. The home restoration company gets business through direct referrals, and DEKSIA geared its marketing materials to this approach.

“Right from our first meeting, Deksia told me what I needed done, and how much to spend. I ended that meeting in total agreement with them. Deksia has a good understanding of what it takes to grow a business.” – Owner, Home Restoration Company

Anchour partnered with a dog daycare to build a WordPress website and create a complementary brand strategy and logo and perform SEO maintenance. This step was crucial to helping the owner launch the new business.

“Anchour's team seemed interested in getting to know me and the story behind my company, compared to other agencies, which treated it as a job. … I wanted my story and mission to be reflected in the brand.” – Founder, Dog Daycare

Salt Branding was hired by a venture capital firm to help them stand out from the competition. Their work included branding and web design, along with naming assistance. The client prides Salt Branding on the great attention they give their clients. They also liked that each team member had a role.

"We spoke to a few agencies, but Salt really stood out. Their process is incredibly thoughtful and comprehensive."- Vice President, Venture Capital Firm

A tech firm hired blackcoffee for their branding services. The firm wanted to rebrand in order to maintain a strong presence in their industry. The agency crafted several solutions including a new logo and brand new packaging. 

"The new branding is standardized across all materials and accomplishes the desired differentiation from competitors."–Managing Director, Tech Firm 

 A health insurance plan company needed a rebranding when the Affordable Care Act took effect. C42D conducted research and created content to be implemented on an updated website. C42D created digital, print, and messaging for the client. 

"Everyone at C42D took the time to understand our business, resulting in accurate and impressive work." - Founder of Health Plan Company

ThreeSixtyEight redesigned a secure website for a government agency after the agency experienced a security breach. They created a more user-friendly website that was SEO-friendly and included a Google Maps feature. Since the redesign, the website has experienced 50% growth in traffic.

“ThreeSixtyEight exceeded our expectations. They have been great to work with, and anything we have asked them, they have done.” – Communications Director, Government Agency

HMG creative helped a finance firm redesign its website to make it more user-friendly. HMG Creative helped launched a fully revamped website with a lower bounce rate for the client and trained the client's staff on how to use the new website. The client was impressed with how the team at HMG Creative incorporated feedback throughout the project. 

"Their work has been great. We’re very happy with them, and they were very accommodating with all of the feedback we provided and revisions we suggested. " – Certified Financial Planner, Finance Firm 

MonogramGroup worked on a branding identity project that combined 15 brands into ten. In addition to logos, they were able to deliver a website with cohesive branding identifiers. All assets were delivered on an accelerated timeline and effective communication allowed for adjustments to the scope while prioritizing the original timeline and budget.

“They did a great job keeping the project on track, completing all of their work in just a few months. Their team stayed on time and on budget, despite changes in scope.” -  Partner & CMO, Chief Outsiders

Spire Agency has been the long-term agency of record for a B2B business bank managing over $25B in assets. They were originally brought on board to help craft the bank's brand strategy, messaging, and positioning. From there, the engagement grew to Spire acting as an almost entirely outsourced marketing team with continued focus on brand strategy, website design and development, and campaign execution.

“What Spire has created for us is a beautiful, well-received brand." Senior VP of Corporate Marketing, Bank