Looking for a top product branding service in New York City?

Successful product branding requires specific and tailored messaging about a product or service your company offers. Successful product brands like Charmin or Gillete even have separate websites, logos, slogans, and advertising strategies to differentiate them.

If your business is product-first, consider working with a product branding company to help you define the brand messaging and marketing needed to differentiate each of your products from each other and competitors. Remember that product branding and corporate branding are different – most notably corporate branding entails a general, broad message for the entire business. Look for branding agencies that have past experience branding products.

To assist you in your search for a partner, we’ve compiled this list of the top product branding companies in New York City. Browse descriptions, feedback, and awards to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

List of the Best New York City Product Branding Companies

  • 1
    $10,000+
    50 - 249 Employees
    New York NY

    BrandOpus is a brand-led creative agency based in London with offices in New York, Chicago, and Melbourne, Australia. The agency, founded in 2007, is comprised of more than 60 experts who provide branding and package design services to companies in the consumer products & services, business services, financial services, and retail industries.

    Clients
    Britvic
    McCain
    Molson Coors
    Kraft Heinz
    Industries
    Notable Project

    An herb and spice producer hired BrandOpus to design the packaging of its products in a way that is consistent with the producer's global brand while being relevant to the local market. BrandOpus completed the project and the products with the new package design was launched. The implementation of certain design elements were so successful that the producer will incorporate it in other products in 2021.

    "With a clear brief and a thorough timeline provided by BrandOpus we were able to ensure key milestones were met for a successful handover and launch." - Senior Brand Manager, Herb and Spice Producer

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  • 2
    $25,000+
    10 - 49 Employees
    New York NY

    Full-service marketing and development agency Ruckus was founded in 2005 in New York City. The team of more than 60 employees has experience with web development, web design, digital strategy, and branding.

    Clients
    Harley Davidson
    HSBC
    Porsche
    American Heart Association
    Industries
    Notable Project

    An online retailer realized its website needed a makeover, so they hired Ruckus. The Ruckus team contracted out the backend development and built a seamless frontend that users love. They also provided marketing services to get the new site off the ground.

    "The first email blast that we did with our guys from Ruckus was the day before Thanksgiving, and it generated over $1 million in sales on day one, with zero issues on the site. The site performed beautifully. ... We averaged eight minutes per user time on our site, so we just had great metrics on our first foray with these guys." – CMO, Online Retailer

  • 3
    $75,000+
    10 - 49 Employees
    New York NY

    Tenet Partners is a branding and marketing firm that's headquartered in New York; they have another office in Rochester, N.Y. Founded in 1973, they have approximately 40 employees that do branding, digital strategy, and print design. Clients are mostly enterprise and midmarket businesses. 

    Clients
    Long Beach Airport
    Cisco Systems
    and Citi
    Industries
    Notable Project

    Tenet Partners updated brand messaging for an aerospace company. Services included market research. 

    “The new branding received very positive feedback and set the benchmark for future campaigns. Tenet managed the complexity of the project well and understood their role as part of the creative team. Their integrative view of branding was essential to success, and rare among their competitors.” — Corporate Brand Manager, Aerospace Company

  • 4
    $25,000+
    1,000 - 9,999 Employees
    New York NY

    SGK is a global packaging and brand experience company based in London with offices in Amsterdam, Paris, Munich, and Chennai, India. The company, founded in 1953, has more than 5,800 employees and provides content marketing, branding, email marketing, event marketing & planning, packaging design, social media marketing, and video production services. SGK serves midmarket and other-sized companies in the consumer products & services, retail, financial services, and medical industries.

    Clients
    Nike
    Unilever
    Coca-Cola
    P&G
    Industries
    Notable Project

    A food & beverage company hired SGK to do packaging architecture and design work. SGK did prototyping, provided strategies and insights, and designed concepts. They also worked with the company's internal teams to explore different packaging ideas that would excite consumers and enhance consumer experience. SGK has been meeting the company's expectations in this ongoing engagement.

    "They’re very transparent regarding delivery time and have never gone past a deadline." - Innovation Manager, Food & Beverage Company

  • 5
    $100,000+
    1,000 - 9,999 Employees
    New York NY

    Sid Lee is a creative agency headquartered in Montreal. It has expanded to offices in Paris, Toronto, and Culver City, Calif. since its establishment in 1993. Sid Lee employs 796 professionals that provide web design, social media marketing, digital strategy, advertising, and branding to small, mid-size, and large companies alike.

    Clients
    Honda
    Fasken
    KFC
    Industries
  • 6
    $25,000+
    10 - 49 Employees
    New York NY

    Founded in 2005, Motto is a branding agency with offices in Dallas, TX, and New York City. The agency and the 20+ member team are experts in UX/UI design, branding, and web design. 

    Clients
    USA Today
    Even
    Johnny Cupcakes
    The Nerdist
    Industries
    Notable Project

    Motto modernized a mattress manufacturer by updating their website and implementing other branding strategies. By using unique designs and strategies, the agency built them a new identity from scratch, which caused sales to increase. 

    "They're [Motto] a well-oiled machine. They hit every deadline and kept the project organized through management software."- Chief Marketing Officer, Mattress Manufacturer

  • 7
    $25,000+
    2 - 9 Employees
    New York NY

    C42D is a branding agency based in New York. Since 2010, the agency and its team of eight have been specializing in web design, branding, and UX/UI design. 

    Clients
    Youtube
    Adidas
    Google
    Reebok
    Industries
    Notable Project

     A health insurance plan company needed a rebranding when the Affordable Care Act took effect. C42D conducted research and created content to be implemented on an updated website. C42D created digital, print, and messaging for the client. 

    "Everyone at C42D took the time to understand our business, resulting in accurate and impressive work." - Founder of Health Plan Company

  • 8
    $25,000+
    10 - 49 Employees
    New York NY

    Starfish is a marketing and creative services firm based in New York City. They were established in 2002, and have 23 employees. Starfish's services include marketing strategy, branding, logo design, media planning, web design, and more.

    Clients
    PwC
    Vornado
    Sharp
    Dunkin Donuts
    Industries
    Notable Project

    A consumer technology firm had split from a larger company, and wanted to articulate their talent strategy in a concise, engaging way. Using existing white papers and practices, Starfish designed a well-organized booklet of the client's hiring and career development ideas, which was deployed to offices around the world.

    "Over 700 of the books were delivered to our HR professionals around the globe. We also created PowerPoint presentations based on the creative approach that Starfish developed for the new people strategy...They produced exactly what we needed." — Project Management Director, Consumer Technology Firm

  • 9
    $10,000+
    10 - 49 Employees
    New York NY

    Plus972 is a boutique branding and marketing agency founded in 2009 and located in New York. The team of about 10 employees provides branding, web development, and e-commerce development services. Their clientele includes midmarket and small businesses in the real estate, e-commerce, hospitality and leisure, media, nonprofit, and retail industries.

    Clients
    The Ritz-Carlton
    The Getty
    Victor Group
    277 5TH
    Industries
    Notable Project

    Plus972 developed a website for an IT consultancy. They also managed marketing and content development. The team offered valuable insights, and their efforts led to improved brand visibility and lead generation.

    “Through working with them, we’ve gotten good social media exposure, as well as a good return on the mailings we did for the jewelry industry.” – Partner, IT Consultancy

  • 10
    $50,000+
    10 - 49 Employees
    Brooklyn NY

    Noise 13 is a strategy and design firm based in San Francisco. Founded in 2000, Noise 13's team of about 200 employees provides web design and branding services to small, midmarket, and enterprise clients.

    Clients
    Tile
    Pacific Catch
    World Wrapps
    PG&E
    Industries
    Notable Project

    Noise 13 worked with this software startup to rebrand itself as a multiplatform software company as it grew. They implemented a new brand strategy which included finding the color, font, photography, and designing the website for a more visually appealing aesthetic.

    "I have no suggestions for improvement." – Graphic Designer, Software Startup

  • 11
    $10,000+
    10 - 49 Employees
    Brooklyn NY

    L+R is an international design & technology studio and boutique strategy consulting firm founded in Brooklyn, New York City in 2012. The firm is made up of 25 skilled strategy, design and technology consultants, specializing in brand identity systems, go-to-market strategy consulting, technology strategy, UX/UI design, and next-generation mobile application development. They have offices in Brooklyn, Barcelona, Los Angeles and Milan and work with middle-market and Fortune 500 clients.

    Clients
    Amazon Web Services
    The Ad Council
    The Estée Lauder Companies
    GE
    Notable Project

    L+R developed a brand identity system, led software engineering, and executed a go-to-market strategy to facilitate a unique tenant engagement platform leveraging advanced mobile technologies and humanist principles. The team identified brand values, designed UX/UI and built a mobile application. The strategic initiative created new opportunities for the company's key stakeholders and garnered achievements as an industry-leading platform.

    "Thanks to the reliable and creative support provided by the L+R team, the company was able to hit all of their milestones for the year 2020." – Real Estate Company

  • 12
    $75,000+
    2 - 9 Employees
    New York NY

    The O Group is a branding agency headquartered in New York. Founded in 1986, the agency and its team of over 15 are experts in web design, advertising, branding and logo design. 

    Clients
    Salvatore Ferragamo
    American Kennel Club
    Lacoste
    The Ritz-Carlton
    Industries
    Notable Project

    The O Group was hired by a startup beauty company for its branding services. Its work included creating a logo, running social media, packaging a website and producing photos. 

    "I appreciate the personal service. The O Group has the ability to offer big brand agency work despite having a smaller size. They aren’t as costly as larger providers, but the service quality is the same." - Founder & CEO of Beauty Brand

  • 13
    $10,000+
    50 - 249 Employees
    Fairfield NJ

    Phase 3 is a marketing and communications firm based in Atlanta, GA. Founded in 2001, Phase 3's team of over 150 employees primarily work with midmarket and enterprise businesses. They specialize in providing print design, branding, and PR services.

    Clients
    Simmons
    ProMach
    Hyundai
    Industries
    Notable Project

    Phase 3 worked with a manufacturing group to expand its digital presence and consolidate its various regional branches into one optimized website. They performed the necessary competitive analysis and target audience research, built content, implemented SEO strategies, and made use of analytics to develop a platform for a strong online presence.

     

  • 14
    $10,000+
    2 - 9 Employees
    New York NY

    WRK Partners is a digital marketing agency based in New York. Founded in 2017, the team of 3 specializes in branding, e-commerce strategy and digital strategy. They work primarily with clients in the consumer products and services, hospitality and leisure and real estate industries.

    Clients
    Bauer Performance
    CMC Group
    Corcoran Sunshine
    Advance Realty
    Industries
    Notable Project

    WRK Partners worked on branding and web development for a footwear company. They compiled a brand book of layouts, photos and videos that encapsulated the core company values. The team also developed a shopify site and prepared an investment pitch. The client was impressed with the increase in revenue that resulted from the project.

    “As a bootstrapped company, we've gone from $0 to $400,000 in revenue. The brand they created was a key factor in presenting ourselves as an established company while we were still very small.” – Founder and CEO, Footwear Company

  • 15
    $25,000+
    10 - 49 Employees
    New York NY

    Wolf&Whale is a UX/UI consultancy founded in 2013 and located in New York. The team of fewer than 50 employees offers UX/UI design, branding, and web development services. Their clients primarily include midmarket businesses in the business services, arts, entertainment, and music, and consumer products and services industries.

    Clients
    WeWork
    GoDaddy
    Pax Vaporizer
    Petrolicious
    Industries
    Notable Project

    Wolf&Whale redesigned a mobie app and developed a website for a haircut services provider. The team worked quickly, and their efforts were integral to the project’s success. 

    “We were satisfied with the quality and timeliness of the project.” – CEO, Haircut Services Provider

  • 16
    $25,000+
    10 - 49 Employees
    New York NY

    Based in Newark, Delaware; Cairo, Egypt; Jeddah, Saudi Arabia and Rotterdam, Netherlands, The Ascendant Group is a public relations firm. The small team offers public relations, branding, social media marketing, and web design. The company was launched in 2004.

    Industries
    Notable Project

    The Ascendant Group provided branding services to a consulting firm. They developed a website, conducted photoshoots, and managed a LinkedIn networking campaign.

    "Everyone gave a great deal of energy and it was a good experience."

  • 17
    Undisclosed
    10 - 49 Employees
    Princeton NJ

    Argience Technologies is an experience design agency headquartered in Mumbai, India with a second office in the UAE. It was founded in 2010 and now has a team of 2 that provides e-commerce development, UX/UI design, digital strategy, web development, and more for enterprise-level clients. 

    Clients
    Disney
    Kelloggs
    HP
    Procter & Gamble
    Notable Project

    A software consultancy needed to refresh their online presence, including a redesign of their website. The company was also launching a new division and needed a brand built from the ground up. Argience Technologies redesigned their website, then created a name, logo, and offered feedback and consulting throughout the launch of the new brand.

    "What started as a website redesign assignment expanded to include both consulting and branding. This partnership worked very well for us." — CEO, Software Consultancy

  • 18
    $5,000+
    2 - 9 Employees
    New York NY

    Bionic Egg is based in New York. Since 2001, this agency has been specializing in web design and development, e-commerce development, and branding, for a wide variety of clients. 

    Clients
    Susan Bender
    Blesso Properties
    Sarbani
    NozAid
    Industries
    Notable Project

    A security firm hired Bionic Egg for branding services. Their contributions included creating print advertising materials and revamping the website's color and logo. Stakeholders praised Bionic Egg's work.

    "I appreciate how flexibly Bionic Egg accomodated our schedule."–Director of Sales & Marketing, Security Firm

  • 19
    $25,000+
    2 - 9 Employees
    Brooklyn NY

    Condensed is a branding company founded in 2005 and located in Brooklyn, New York. The team of fewer than 10 employees primarily serves small businesses in the advertising and marketing, arts, entertainment, and music, nonprofit, and retail industries. Their services include mainly branding and web design.

    Clients
    Abe
    BollyX
    Boundless
    Carebit
    Industries
    Notable Project

    Condensed provided branding and app development work for a fitness company. Additionally, they developed a landing page and routine distributor. The team was diligent, and they always delivered on time.

    “They process 90% of our company's revenue and are responsible for our 400% year-over-year subscriber growth for the past five years.” – CEO, Fitness Company

  • 20
    $5,000+
    2 - 9 Employees
    New York NY

    Beacon Branding LLC is a branding agency located in New York. Founded in 1992, their 2 employees provide branding, market research, and market strategies services to business services and consumer products clients. 

    Clients
    Sony
    Hasbro
    Colgate-Palmolive
    Industries
    Notable Project

    Beacon Branding provided unique branding and design for a high-end food company that wanted to stand out from the competition. They provided different branding and labels for different items. The client continues to work with the company.

    "We wouldn't choose to use another company ever again because of the high-quality work we get from Beacon Branding LLC." – CEO, Gourmet Food Company

  • 21
    $50,000+
    2 - 9 Employees
    Brooklyn NY

    OrangeYouGlad is a small design studio based in New York. Founded in 2002, their team of 6 employees provides UX/UI design, branding, logo creation, web and graphic design, social media marketing, and digital strategy services to clients of all sizes.

    Clients
    Citibank
    Universal Music Group
    Make-A-Wish Foundation
    Penguin
    Industries
    Notable Project

    OrangeYouGlad helped a furniture company separate into two distinct brands. The team completed a full web redesign with custom CMS development and additional branding and SEO services.

    "We’re incredibly happy with the results. Our old website was awful, so it’s not really fair to compare it with our new site. With the old site, a visitor a day would have made us happy, and we've blown way past that with the new site." – Marketing Strategist, Furniture Company

  • 22
    Undisclosed
    10 - 49 Employees
    New York NY

    S2 Design Group is a branding firm and packaging design company based in New York, New York. The firm focuses on branding and packaging design and has a small team.The firm was founded in 2000.

    Industries
    Notable Project

    S2 Design Group was hired by a candy company to provide branding and redesign services. This involved restaging the packaging, creating new graphics, and doing new product photography.

    ‘‘When it comes to food and candy, they do a great job increasing the appetite appeal with each product.’’

  • 23
    $5,000+
    10 - 49 Employees
    New York NY

    fishbat Media is a New York-based digital marketing firm that was founded in 2011. With around 30 employees, fishbat Media has experience working with various clients for their social media, digital strategy, branding, and content marketing needs.

    Clients
    Kickstarter
    Monster
    Allstate
    Expedia
    Industries
    Notable Project

    A printing company hired fishbat Media to help raise their brand awareness. The agency also helped the printing company with managing SEO and social media accounts. The work helped them gain a stronger reputation in their field. 

    "[fishbat Media] has top-notch people. They execute properly and take really good care of their customers." – Co-Owner, Printing Company

  • 24
    $25,000+
    10 - 49 Employees
    Brooklyn NY

    Azai Studios is a digital design and branding agency headquartered in New York City, with an office in Dubai. Founded in 2014, the small team of 3 specializes in branding, digital strategy, and UX/UI design. Their work focuses on hospitality and leisure, real estate, and advertising and marketing.  

    Clients
    Riya
    Hotel Chantelle
    Bond Communications
    Suite 303
    Industries
    Notable Project

    Azai Studios worked on branding and web development for an information-sharing startup. They designed materials including letterheads, email signatures, and logos. They also developed wireframes and mockups for the client’s website. The client appreciated their responsiveness throughout the project.

    “The site hasn't gone live yet, but we're very happy with their work internally; we've received lots of positive feedback from testers. They were very responsive to all our iterations and requests throughout the process and exceeded our expectations.” – Founder/CEO, Information-Sharing Startup

  • 25
    $5,000+
    10 - 49 Employees
    New York NY

    Noble Digital is a creative growth agency that was founded in 2012. They have three employs working out of Santa Monica, Calif., where they provide brand strategy and planning, digital campaigning, video production, and UX/UI design. They work with small, midmarket and global companies, primarily in e-commerce, business services, consumer products, and finance.

    Clients
    Biohm Health
    Mutual of Omaha
    Plated
    Industries
    Notable Project

    Noble Digital produced a series of videos for an insurance company. They also created an advertising campaign. Their videos and advertisements increased ad-to-landing page conversions for the client.

    “Several months after the campaign started, Noble reviewed our media data and recommended changes to optimize the efficacy of the campaign. These changes resulted in increased ad-to-landing page conversions.” – Director of Advisor Marketing & Operations, Insurance Company

  • 26
    $1,000+
    2 - 9 Employees
    New York NY

    Percepted is a design and branding firm founded in 1986 and based in New York with fewer than 10 members. They specialize in branding, web design, and UX/UI design services.

    Clients
    Pratt Center
    The Music & Play Station
    Bend in the Road Productions, Inc.
    Notable Project

    Percepted provided UX/UI solutions for a fintech media company. The company wanted to build a database product and needed to implement UX/UI elements. The company is satisfied with Percepted’s work.

    “I think they’re a very strong team from start to finish.” - Product Manager, Fintech Media Company

  • 27
    $25,000+
    2 - 9 Employees
    New York NY

    SM Digital is a digital agency founded in 2017 with fewer than 10 employees. They provide branding, content marketing, and SEO solutions from their office in Vancouver, Canada. They work with clients ranging from small companies to large enterprises.

    Clients
    Hybrid Block
    Green Society
    Notable Project

    SM Digital provided an advertising solution for a blockchain company. The company wanted to improve their exposure to America. The results were impressive to stakeholders and the team.

    “They're incredibly responsive. They're always available and I appreciate the thorough research that they've done to provide very unique marketing items that make us stand out in a way we've never been able to before.” - Senior Marketing Manager, Blockchain Company

  • 28
    $1,000+
    2 - 9 Employees
    Stamford CT

    Founded in 2012, qubed is an advertising agency based in Odorheiu Secuiesc, Romania with a team of 2. They specialize in graphic design, branding, advertising strategy, and packaging design. They work with enterprise and small companies. 

    Clients
    Immotor GO
    Ember
    Block.aero
    Industries
    Notable Project

    Qubed partnered with an environmental agency to provide branding services for an environmental campaign at the Emmys and Golden Globes; they created images, messaging, and executed web development for the client. The project was a hit and impressed celebrities that petitioned to join the cause.

    “Other firms tend to provide services and you get what you get. qubed goes above and beyond, so we don't even realize that they're a third party provider. They feel like an extension of our own company because they're so committed.” –– President, Environmental Company 

  • 29
    $5,000+
    2 - 9 Employees
    South Orange NJ

    7 Layer Studio is a branding agency based in Maplewood, New Jersey. The small agency was established in 2004. Their team specializes in branding, graphic design, video production, and web design.

    Industries
    Notable Project

    7 Layer Studio is developing a branding package for a refill shop. They're also tasked with designing and developing their website. 

    "The success of our company is very much due to the branding work 7 Layer Studios has done."

  • 30
    $25,000+
    2 - 9 Employees
    Brooklyn NY

    Milkshake Studio is a branding and digital strategy firm based in Brooklyn, N.Y. Founded in 2014, their team of 8 serves clients in the wellness, IT, and business services sectors. Services include brand messaging and strategy, PHP, UX Strategy, and JavaScript Development.

    Clients
    MyClean
    Ask Wonder
    Nike
    Populum
    Industries
    Notable Project

    Milkshake Studio provided brand redesign and UI/UX design services for a hemp CBD oil brand. The client enjoys the new branding and claim It helped them become a pioneer in their industry.

     “They’re not just interested in growing their agency and revenue, they care about helping their clients.” – Founder, CBD Oil Company 

Tell us about your project
NEED HELP SELECTING A COMPANY?

Based on your budget, timeline, and specifications we can help you build a shortlist of companies that perfectly matches your project needs. Schedule a free consultation with a Manifest Analyst.

TELL US ABOUT YOUR PROJECT