VSA Partners

VSA Partners was hired by an information technology company for their expertise in brand strategy, brand guidelines, and creative development. The company chose VSA Partners for their competitive pricing, culture fit, and shared company values. A team of 6-10 employees from VSA Partners was assigned to deliver a digital marketing campaign, which included brand strategy and creative deliverables. The project was a success and the company was pleased with the results.

The global professional association, ISACA, engaged VSA Partners to develop a product brand architecture and create a cohesive naming system. The decision to choose VSA Partners was influenced by their high ratings, budget-friendly pricing, culture fit, and referrals. The VSA team, consisting of 6-10 employees, conducted interviews with stakeholders, performed a competitive audit, and developed a strategic brief to guide the brand architecture. The team also developed prototype architecture models and facilitated a work session to discuss the merits and detractors of each model. The end result was a prioritized brand architecture model and naming options for credential designations, which ISACA was satisfied with.

Cricket Wireless/AT&T, a wireless and internet service provider, employed VSA Partners for their brand strategy, audience segmentation, and brand engagement services. The company selected VSA Partners due to their high ratings, great culture fit, good value for cost, and referrals. A team of 6-10 employees from VSA Partners worked closely with the company's advertising AOR for both GM and Multicultural audiences on brand strategies and analytics that drive creative and advertising strategies. The collaboration was successful and Cricket Wireless/AT&T was pleased with the outcome.