Looking for a top brand strategy strategist in New York City?

Whether you're launching a new brand, extending your existing brand, or competing with a similar product or service, a brand strategy firm can help you meet your goals. A brand strategy lays out the core story of your company and its respective products and services. Executing a brand strategy requires aligning your brand identity with the right audiences and reaching them on the right channels.

To assist you in your search for a partner, we’ve compiled this list of the top brand strategy agencies in New York City. Browse descriptions, feedback, and awards to find which can best suit your company’s needs. If you need more support, tell us about your project, and we'll match you with recommended companies.

List of the Best New York City Brand Strategy Firms

  • 1
    $25,000+
    1,000 - 9,999 Employees
    New York NY

    DMI is the world’s first end-to-end mobility company. Their services are extensive, ranging from mobile app development and web development to branding, marketing, and user experience design to big data management and analytics. The large team of 1,000+ is headquartered in Bethesda, Md. with satellite offices around the world. DMI’s focus on the quality of the product they develop and on its marketing potential highlights the benefits of working with a full-service company.

    Clients
    African Wildlife Foundation
    Rosetta Stone
    USDA
    Industries
    Notable Project

    DMI developed a mobile app on Windows for a large hotel group, providing extensive user experience research and design input such as wireframes and mood boards. Their work stands out for mobile, branding, and data management.

    “They tend to think about the end product as a more marketable product. They don't just look at achieving the KPIs [key performance indicators] of the product owner here internally, but also looking to provide fantastic feedback in terms of how certain features or functions can be marketed.” – User Experience Lead, Large Hotel Group

  • Tell us about your project

    NEED HELP SELECTING A COMPANY?

    Based on your budget, timeline, and specifications we can help you build a shortlist of companies that perfectly matches your project needs. Schedule a free consultation with a Manifest Analyst.

  • 2
    $75,000+
    10 - 49 Employees
    New York NY

    DeSantis Breindel is a branding agency based in New York. Since 2002, its team of about 30 specializes in digital strategy, branding and marketing strategy. DeSantis Breindel mainly works with mid-sized and enterprise-level clients in the information technology, business services, financial services, healthcare & medical, legal and manufacturing industries.

    Clients
    Quaker Chemical
    Playworks
    Navigant
    Lincoln International
    Industries
    Notable Project

    After 20 years in the industry, a banking institution wanted to stand out from the rest in the industry. DeSantis Breindel created a new website and messaging package. The work has received positive feedback.

    "Insightful and thorough, DeSantis Breindel has connected important topics that support our firm’s future." – Chief Marketing Officer, Investment Banking Advisory Firm

  • 3
    $75,000+
    10 - 49 Employees
    New York NY

    Tenet Partners is a branding and marketing firm that's headquartered in New York; they have another office in Rochester, N.Y. Founded in 1973, they have approximately 40 employees that do branding, digital strategy, and print design. Clients are mostly enterprise and midmarket businesses. 

    Clients
    Long Beach Airport
    Cisco Systems
    and Citi
    Industries
    Notable Project

    Tenet Partners updated brand messaging for an aerospace company. Services included market research. 

    “The new branding received very positive feedback and set the benchmark for future campaigns. Tenet managed the complexity of the project well and understood their role as part of the creative team. Their integrative view of branding was essential to success, and rare among their competitors.” — Corporate Brand Manager, Aerospace Company

  • 4
    $25,000+
    10 - 49 Employees
    New York NY

    Full-service marketing and development agency Ruckus was founded in 2005 in New York City. The team of more than 60 employees has experience with web development, web design, digital strategy, and branding.

    Clients
    Harley Davidson
    HSBC
    Porsche
    American Heart Association
    Industries
    Notable Project

    An online retailer realized its website needed a makeover, so they hired Ruckus. The Ruckus team contracted out the backend development and built a seamless frontend that users love. They also provided marketing services to get the new site off the ground.

    "The first email blast that we did with our guys from Ruckus was the day before Thanksgiving, and it generated over $1 million in sales on day one, with zero issues on the site. The site performed beautifully. ... We averaged eight minutes per user time on our site, so we just had great metrics on our first foray with these guys." – CMO, Online Retailer

  • 5
    $25,000+
    10 - 49 Employees
    New York NY

    NYC based digital design agency, Crafted, works small and midmarket businesses in the business services, real estate, retail, advertising, and arts industries. SInce 2011, the team of 50 have worked providing clients with web design, branding, advertising, SEO, web development, and digital strategy services.

    Clients
    New York Times
    Tishman
    Speyer
    Franklyn Tools & Repair
    Industries
    Notable Project

    An electric tool repair company partnered with Crafted to design and develop a website for their customers. They provided the client with design, development, branding, and SEO services to reach the client’s customers. 

    “The project has improved our business one thousand percent. Being on the internet has changed everything for us. The website they delivered was great.” – Owner, Tool Repair Company

  • 6
    $10,000+
    10 - 49 Employees
    Brooklyn NY

    Column Five is a creative agency founded in 2009. They are based in Irvine, Calif., and have an office in Brooklyn, N.Y. Their 57-person team provides content marketing, public relations, and video production services to their clients in the advertising & marketing and business services industries. 

    Clients
    Microsoft
    A&E
    Nike
    LinkedIn
    Industries
    Notable Project

    Column Five designed a full-service campaign to market an update for a popular web browser. They build a site and carried out SEM, email marketing, and social media marketing to drive awareness for the campaign. Their efforts brought positive impressions for the commonly ridiculed browser, which earn laud from the client. 

    "One of the things that makes them so strong as an agency is the fact that they pride themselves on being client-led. They are an extension of your team. There is no ego and no attitude to the way that they work." – Creative Technologist, Web Browswer

  • 7
    $25,000+
    1,000 - 9,999 Employees
    New York NY

    SGK is a global packaging and brand experience company based in London with offices in Amsterdam, Paris, Munich, and Chennai, India. The company, founded in 1953, has more than 5,800 employees and provides content marketing, branding, email marketing, event marketing & planning, packaging design, social media marketing, and video production services. SGK serves midmarket and other-sized companies in the consumer products & services, retail, financial services, and medical industries.

    Clients
    Nike
    Unilever
    Coca-Cola
    P&G
    Industries
    Notable Project

    A food & beverage company hired SGK to do packaging architecture and design work. SGK did prototyping, provided strategies and insights, and designed concepts. They also worked with the company's internal teams to explore different packaging ideas that would excite consumers and enhance consumer experience. SGK has been meeting the company's expectations in this ongoing engagement.

    "They’re very transparent regarding delivery time and have never gone past a deadline." - Innovation Manager, Food & Beverage Company

  • 8
    $50,000+
    10 - 49 Employees
    New York NY

    Constructive is a leading social impact branding and web design agency based in New York CityFounded in 2000, they have over 20 years of experience helping nonprofits and academic institutions increase their impact. Their team of 13 helps ambitious social impact organizations develop strategies, design brands, and create digital experiences that engage, educate, and activate audiences to advance systemic change.

    Clients
    Harvard University
    World Economic Forum
    The Aspen Institute
    Yale University
    Industries
    Notable Project

    Constructive recently helped a civil rights organization improve how it communicates information on its website. They redesigned the website’s backend and frontend, improving the site’s overall functionality and usability.

    “Anyone who has come across our site after our recent launch ... has been blown away by the site. In fact, the website just won a digital communications award for excellence from the Religion Communicators Council.” – Communications Director, Civil Rights Organization

  • 9
    $100,000+
    1,000 - 9,999 Employees
    New York NY

    Sid Lee is a creative agency headquartered in Montreal. It has expanded to offices in Paris, Toronto, and Culver City, Calif. since its establishment in 1993. Sid Lee employs 796 professionals that provide web design, social media marketing, digital strategy, advertising, and branding to small, mid-size, and large companies alike.

    Clients
    Honda
    Fasken
    KFC
    Industries
    Notable Project

    Sid Lee built an email marketing campaign to build a stronger conversion rate. The team also assists with optimization and A/B testing.

    "Their communication was lightning fast."

  • 10
    $10,000+
    50 - 249 Employees
    New York NY

    BrandOpus is a brand-led creative agency based in London with offices in New York, Chicago, and Melbourne, Australia. The agency, founded in 2007, is comprised of more than 60 experts who provide branding and package design services to companies in the consumer products & services, business services, financial services, and retail industries.

    Clients
    Britvic
    McCain
    Molson Coors
    Kraft Heinz
    Industries
    Notable Project

    An herb and spice producer hired BrandOpus to design the packaging of its products in a way that is consistent with the producer's global brand while being relevant to the local market. BrandOpus completed the project and the products with the new package design was launched. The implementation of certain design elements were so successful that the producer will incorporate it in other products in 2021.

    "With a clear brief and a thorough timeline provided by BrandOpus we were able to ensure key milestones were met for a successful handover and launch." - Senior Brand Manager, Herb and Spice Producer

  • 11
    $25,000+
    2 - 9 Employees
    New York NY

    C42D is a branding agency based in New York. Since 2010, the agency and its team of eight have been specializing in web design, branding, and UX/UI design. 

    Clients
    Youtube
    Adidas
    Google
    Reebok
    Industries
    Notable Project

     A health insurance plan company needed a rebranding when the Affordable Care Act took effect. C42D conducted research and created content to be implemented on an updated website. C42D created digital, print, and messaging for the client. 

    "Everyone at C42D took the time to understand our business, resulting in accurate and impressive work." - Founder of Health Plan Company

  • 12
    $75,000+
    10 - 49 Employees
    New York NY

    BrandTuitive is a branding agency based in New York. Founded in 2010, their team of about 20 employees provides branding, advertising, and marketing strategy services primarily for midmarket and enterprise businesses.

    Clients
    Nespresso
    Economist Magazine
    Simply Wine
    ShopKeep
    Industries
    Notable Project

    BrandTuitive worked with a company to assist it in positioning itself as a brand and identifying target audiences. BrandTuitive also worked on customer reaction and messaging to help the client develop a consistent message.

    "They're very genuine, and I definitely felt like they were fully committed to the work." – CEO, Luxury Jewelry Company

  • 13
    $25,000+
    10 - 49 Employees
    New York NY

    Founded in 2005, Motto is a branding agency with offices in Dallas, TX, and New York City. The agency and the 20+ member team are experts in UX/UI design, branding, and web design. 

    Clients
    USA Today
    Even
    Johnny Cupcakes
    The Nerdist
    Industries
    Notable Project

    Motto modernized a mattress manufacturer by updating their website and implementing other branding strategies. By using unique designs and strategies, the agency built them a new identity from scratch, which caused sales to increase. 

    "They're [Motto] a well-oiled machine. They hit every deadline and kept the project organized through management software."- Chief Marketing Officer, Mattress Manufacturer

  • 14
    $25,000+
    10 - 49 Employees
    New York NY

    Based in Newark, Delaware; Cairo, Egypt; Jeddah, Saudi Arabia and Rotterdam, Netherlands, The Ascendant Group is a public relations firm. The small team offers public relations, branding, social media marketing, and web design. The company was launched in 2004.

    Industries
    Notable Project

    The Ascendant Group provided branding services to a consulting firm. They developed a website, conducted photoshoots, and managed a LinkedIn networking campaign.

    "Everyone gave a great deal of energy and it was a good experience."

  • 15
    $10,000+
    2 - 9 Employees
    New York NY

    WRK Partners is a digital marketing agency based in New York. Founded in 2017, the team of 3 specializes in branding, e-commerce strategy and digital strategy. They work primarily with clients in the consumer products and services, hospitality and leisure and real estate industries.

    Clients
    Bauer Performance
    CMC Group
    Corcoran Sunshine
    Advance Realty
    Industries
    Notable Project

    WRK Partners worked on branding and web development for a footwear company. They compiled a brand book of layouts, photos and videos that encapsulated the core company values. The team also developed a shopify site and prepared an investment pitch. The client was impressed with the increase in revenue that resulted from the project.

    “As a bootstrapped company, we've gone from $0 to $400,000 in revenue. The brand they created was a key factor in presenting ourselves as an established company while we were still very small.” – Founder and CEO, Footwear Company

  • 16
    $5,000+
    2 - 9 Employees
    New York NY

    Founded in 2013, DBC is located in New York with close to 15 employees. They provide branding, graphic design, and logo design services for midmarket, enterprise, and small businesses.

    Clients
    American Express
    National Basketball Players Association Foundation
    Leaf Logistics
    Bain & Co.
    Industries
    Notable Project

    DBC was brought in as a third party and designed a logo on behalf of an architecture company. They also provided 3D integration work. They worked quickly and efficiently and all the feedback was positive.

    "There were surveys handed out in the community where the new logo is and all of the feedback has been very positive." – Associate Architect, Architecture Firm

  • 17
    $75,000+
    2 - 9 Employees
    New York NY

    The O Group is a branding agency headquartered in New York. Founded in 1986, the agency and its team of over 15 are experts in web design, advertising, branding and logo design. 

    Clients
    Salvatore Ferragamo
    American Kennel Club
    Lacoste
    The Ritz-Carlton
    Industries
    Notable Project

    The O Group was hired by a startup beauty company for its branding services. Its work included creating a logo, running social media, packaging a website and producing photos. 

    "I appreciate the personal service. The O Group has the ability to offer big brand agency work despite having a smaller size. They aren’t as costly as larger providers, but the service quality is the same." - Founder & CEO of Beauty Brand

  • 18
    $50,000+
    10 - 49 Employees
    Morristown NJ

    eDesign Interactive is a digital experience agency headquartered in Morristown, NJ. Founded in 2004 with a team of 30+, they create websites, digital strategy, and interactive campaigns across multiple industries.

    Clients
    Welch’s Fruit Snacks
    Sabra
    Sun-Maid
    Frost King
    Industries
    Notable Project

    eDesign Interactive relaunched a prominent food company's national website. They streamlined the site's UX, made the site bilingual, and holistically updated the brand's digital presence. Their work helped the client achieved a nearly 50% growth rate over the next year. 

    "They performed sophisticated work that I would expect from a highly established digital marketing web asset agency, but there was also a personal touch in their responses and the rapport" – Associate Marketing Director, Food Company

  • 19
    $10,000+
    10 - 49 Employees
    Brooklyn NY

    L+R is an international design & technology studio and boutique strategy consulting firm founded in Brooklyn, New York City in 2012. The firm is made up of 25 skilled strategy, design and technology consultants, specializing in brand identity systems, go-to-market strategy consulting, technology strategy, UX/UI design, and next-generation mobile application development. They have offices in Brooklyn, Barcelona, Los Angeles and Milan and work with middle-market and Fortune 500 clients.

    Clients
    Amazon Web Services
    The Ad Council
    The Estée Lauder Companies
    GE
    Notable Project

    L+R developed a brand identity system, led software engineering, and executed a go-to-market strategy to facilitate a unique tenant engagement platform leveraging advanced mobile technologies and humanist principles. The team identified brand values, designed UX/UI and built a mobile application. The strategic initiative created new opportunities for the company's key stakeholders and garnered achievements as an industry-leading platform.

    "Thanks to the reliable and creative support provided by the L+R team, the company was able to hit all of their milestones for the year 2020." – Real Estate Company

  • 20
    $25,000+
    10 - 49 Employees
    New York NY

    Starfish is a marketing and creative services firm based in New York City. They were established in 2002, and have 23 employees. Starfish's services include marketing strategy, branding, logo design, media planning, web design, and more.

    Clients
    PwC
    Vornado
    Sharp
    Dunkin Donuts
    Industries
    Notable Project

    A consumer technology firm had split from a larger company, and wanted to articulate their talent strategy in a concise, engaging way. Using existing white papers and practices, Starfish designed a well-organized booklet of the client's hiring and career development ideas, which was deployed to offices around the world.

    "Over 700 of the books were delivered to our HR professionals around the globe. We also created PowerPoint presentations based on the creative approach that Starfish developed for the new people strategy...They produced exactly what we needed." — Project Management Director, Consumer Technology Firm

  • 21
    $10,000+
    10 - 49 Employees
    Brooklyn NY

    Tronvig Group is a strategic agency headquartered in Brooklyn, N.Y. with an office in Germany. Since 1998, the agency and its team of over 10 have been specializing in advertising, branding, and print design. The agency focuses on clients in various industries including arts/entertainment, non-profits, and financial services. 

    Clients
    Helen Keller International
    PEN America
    Easterseals New Jersey
    Lincoln Park Zoo
    Industries
    Notable Project

    Tronvig Group created a clear and concise message for a health museum's brand. It also guided the museum on how to target audiences and what type of exhibits it should run. The museum has seen an over 300% increase in visitors since working with Tronvig Group.

    "Tronvig helped us to define who we are." – President & CEO, Health Museum 

  • 22
    $50,000+
    10 - 49 Employees
    Brooklyn NY

    Noise 13 is a strategy and design firm based in San Francisco. Founded in 2000, Noise 13's team of about 200 employees provides web design and branding services to small, midmarket, and enterprise clients.

    Clients
    Tile
    Pacific Catch
    World Wrapps
    PG&E
    Industries
    Notable Project

    Noise 13 worked with this software startup to rebrand itself as a multiplatform software company as it grew. They implemented a new brand strategy which included finding the color, font, photography, and designing the website for a more visually appealing aesthetic.

    "I have no suggestions for improvement." – Graphic Designer, Software Startup

  • 23
    Undisclosed
    10 - 49 Employees
    New York City NY

    IdeaWork Studios is a full-service advertising, development, and design agency founded in 1999. Headquartered in New York City, the company also has offices in Santa Barbara, CA and Las Vegas, NV. The team of more than 20 employees offers branding, web design, web development, and other marketing and design services such as logo and packaging design and email marketing.

    Clients
    Hard Rock Cafe
    Caesar's Entertainment
    Yahoo!
    MGM Resorts
    Industries
    Notable Project

    After a wellness resort was acquired by another company, it needed to rebrand and hired IdeaWork Studios. The project included creating a new name and logo for the resort, updating its website to reflect the new branding, and launching an advertising campaign.

    "The level of creativity they showed for a complete rebranding was impressive. We needed to take the resort in a completely different direction, and they did it very quickly. It was impressive what they understood about the brand and what they put forward from a presentation standpoint." – Director of Sales and Marketing, Wellness Resort

  • 24
    $10,000+
    10 - 49 Employees
    New York NY

    Plus972 is a boutique branding and marketing agency founded in 2009 and located in New York. The team of about 10 employees provides branding, web development, and e-commerce development services. Their clientele includes midmarket and small businesses in the real estate, e-commerce, hospitality and leisure, media, nonprofit, and retail industries.

    Clients
    The Ritz-Carlton
    The Getty
    Victor Group
    277 5TH
    Industries
    Notable Project

    Plus972 developed a website for an IT consultancy. They also managed marketing and content development. The team offered valuable insights, and their efforts led to improved brand visibility and lead generation.

    “Through working with them, we’ve gotten good social media exposure, as well as a good return on the mailings we did for the jewelry industry.” – Partner, IT Consultancy

  • 25
    $75,000+
    10 - 49 Employees
    New York NY

    Based in San Francisco, Cutwater is a full-service advertising agency whose name derives from their vision – they help clients find their cutwater, or the clearest manifestation of their company's vision. Founded in 2007, its team of nearly 50 specializes in advertising, SEO, and social media marketing services among other marketing efforts.  

    Clients
    Google
    Brawny
    Peets Coffee and Tea
    Jeep
    Industries
    Notable Project

    Cutwater was hired by a healthcare services marketplace for product awareness. Cutwater created a brand platform and a corresponding manifesto which entailed a joint digital and traditional advertising campaign. Cutwater now manages all of the marketplace's TV, radio, digital, and social campaigns across 26 states.

    "Their work was transformational for us in terms of helping to communicate our core value proposition and strategic positioning for the brand...Several providers responded to us and really wanted to know more about what we were doing and how we could work with them. That was a huge success." – CMO, Healthcare Company

  • 26
    $10,000+
    2 - 9 Employees
    New York NY

    Located in Brooklyn, NY, GreyBox Creative is a full-service, boutique branding agency that provides high-end strategy, design, and web development. The GreyBox design team has worked together for two decades and helped hundreds of companies create or revitalize their brand.

    Clients
    Conifer Financial Services
    Apollo Capital Management
    Geoffrey Beene
    Luxury Big Island
    Industries
    Notable Project

    When a human rights non-profit approached GreyBox Creative for help with an organization-wide rebrand, Greybox Creative rose to the challenge, designing a new logo, updating the website, and creating a brand guidelines handbook.

    The non-profit’s Director of Communications was impressed that GreyBox Creative took the time to learn about the company fully.

    “They ‘got’ [us]. They took the time to understand our organization and thus reflect it fully.” – Director of Communications, Human Rights Non-Profit

  • 27
    $25,000+
    50 - 249 Employees
    New York NY

    Major Tom is a full-service digital agency based in New York, with offices in Toronto and Vancouver. Founded in 2000, their team of about 70 employees serves a variety of industries. They specialize in providing web design, digital strategy, and social media marketing capabilities.

    Clients
    Pirelli
    HSBC Bank
    Expedia
    Cirque du Soleil
    Notable Project

    Major Tom bolstered the digital marketing resources for a marketing. They operated as a third party vendor to deliver a stronger strategic plan to reach the client's objectives. They supplied digital advertising and email marketing assistance, along with SEO campaign strategy implementations, which included content management recommendations.

    "Our organic search results doubled in 2017, thanks to blend of their optimization advice and our own content processes." — Owner & Digital Strategist, Marketing Consultancy

  • 28
    $1,000+
    10 - 49 Employees
    Whitehouse NJ

    Founded in 1964, Delia Associates is a branding agency. Their team of around 15 employees is based in Whitehouse, N.J. They focus on branding, marketing strategy, and digital strategy.

    Clients
    Hi-Cone
    Silafrica
    Minalex
    AutoDrill
    Industries
    Notable Project

    Delia Associates provided branding and advisory services for a consulting firm. The team curated content, developed websites, and created logos. The team also created marketing collateral and managed the client's PR.

    "Their approach is great. Our notoriety and the response we've gotten as we align with other companies is extremely good." – President, Consulting Firm

  • 29
    $10,000+
    10 - 49 Employees
    Brooklyn NY

    Radish Lab is an interactive design agency based in Brooklyn, NY, with a second office in Berlin. Since 2012, their team of 13 has specialized in working with nonprofit advocacy, cultural, educational, and direct-service organizations, along with businesses focused on social impact. They offer a range of services including web design, web development, graphic design, branding and strategy.

    Clients
    American Cancer Society
    Etsy
    NOAA
    Promundo
    Notable Project

    Radish Lab ran a website redesign and provided branding strategy for a human rights strategy firm. They developed the new site using Squarespace, which included a new color scheme, logo design, and content creation. The client prides Radish Lab on their professionalism and great communication.

    "The response from our clients has been positive, and Radish definitely helped position us to be exactly where we wanted in the market." – Founder and Principal, Human Rights Strategy Firm

  • 30
    $25,000+
    10 - 49 Employees
    New York NY

    Wolf&Whale is a UX/UI consultancy founded in 2013 and located in New York. The team of fewer than 50 employees offers UX/UI design, branding, and web development services. Their clients primarily include midmarket businesses in the business services, arts, entertainment, and music, and consumer products and services industries.

    Clients
    WeWork
    GoDaddy
    Pax Vaporizer
    Petrolicious
    Industries
    Notable Project

    Wolf&Whale redesigned a mobie app and developed a website for a haircut services provider. The team worked quickly, and their efforts were integral to the project’s success. 

    “We were satisfied with the quality and timeliness of the project.” – CEO, Haircut Services Provider

Tell us about your project
NEED HELP SELECTING A COMPANY?

Based on your budget, timeline, and specifications we can help you build a shortlist of companies that perfectly matches your project needs. Schedule a free consultation with a Manifest Analyst.

TELL US ABOUT YOUR PROJECT