Beyond the Arc is a data analytics company based in Berkeley, Calif. Founded in 2001 and currently employing about nine people, Beyond the Arc provides a mix of data analytics, IT consulting, and digital marketing services. In particular, they specialize in Business Intelligence (BI), system integration (SI), big data, Artificial Intelligence (AI), and marketing strategy. Their primary clients are enterprises in the financial services industry.
Beyond the Arc analyzes customer feedback data for a financial institution. They model the data and identify trends for the financial institution's team to act on to meet its customer satisfaction goals. The financial institution emphasized Beyond the Arc's data analysis skills and appreciated the team's ability to share its approach for analyzing data. The relationship is ongoing.
"They are experienced and can explain the steps of a new process to improve. ... [W]e are very satisfied with their modeling because it is accurate, and we enjoy their work attitude." – Strategic Planning Manager, Financial Institution