Icreon

Icreon was hired by Johnson Control, a global leader in smart building technology, to redesign their website with enhanced capabilities and fresh content. The goal was to enhance the digital experience for the company's security portfolio. Icreon was chosen for their detailed, data-driven process and their ability to deliver the best digital experience for customers and partners. They performed competitive analysis, stakeholder interviews, content and SEO audits, and designed and developed both the front and back end of the website. The website was built on the Sitecore Experience Accelerator (SXA). Johnson Control commended the Icreon team for their talent and dedication.

For another project, Icreon was tasked by Johnson Control to develop new messaging to facilitate a transition from product selling to solution selling. This was to jumpstart content creation for a new demand generation division across sales and marketing. Icreon conducted an audit of competitor messaging, conducted interviews with clients and stakeholders, built buyer personas, and put together key messaging recommendations. Icreon's team was commended for their regular and frequent communication.

Icreon was also hired by a yoga mat brand to help accelerate their e-commerce growth and sales. Icreon conducted market research, performed a competitive analysis, evaluated the existing UX design and e-commerce experience, and recommended the right technology to increase sales goals. They rebuilt the brand's digital ecosystem on Sitecore, integrated with their inventory management and supply chain platform, and launched the e-commerce platform after four and a half months. The brand continues to use Icreon's services to add new features and capabilities to the e-commerce website. Icreon was praised for their ability to go to market quickly and build high-transaction-oriented websites.