Fuzzy Math

Fuzzy Math was hired by an e-commerce company to assist with the design of their next-generation product. The Vice President of Product oversaw the project, which included process flows, design kit, and wireframes. Fuzzy Math was selected after an extensive online search and interviews with multiple firms. The project was divided into three stages: Discovery, Process Flows, and Wireframing. A team of four from Fuzzy Math, including the Project Manager, Head of Design, Company Owner, and a design associate, worked closely with the e-commerce company to successfully complete the project.

DePaul University, a leading educational institution, engaged Fuzzy Math for a user research project aimed at understanding the journey of prospective students. The Associate Director of Digital Experience and Analysis spearheaded the project. Fuzzy Math was tasked with analyzing how students discover the university and navigate through their digital channels. The project involved interviews with students, competitive reviews, and journey mapping. The collaboration resulted in recommendations for improvements and a visual journey map. The project was initially for one school but was later expanded to another. Fuzzy Math's team of five worked on this project, which was completed within four months.

CIRM, a company specializing in managing interest rate risk for large corporate borrowers, contracted Fuzzy Math to design their app interface. The executive at CIRM chose Fuzzy Math for their proximity, budget-friendly pricing, culture fit, and aligned company values. The project focused on user interface experience and design for an integrated client and internal app, considering the evolving needs and growth of the organization. A team of two to five employees from Fuzzy Math was assigned to this project, which is ongoing as the company's needs change.