Momentum Design Lab is based in San Mateo, Calif., with offices also located in N.Y., Conn., and London. The approximately 20-person company, which was founded in 2002, principally works on UX/UI design. It also provides digital strategy, social media marketing, mobile and app marketing, and content marketing services. Momentum specializes in enterprise/SaaS products and has worked on projects in healthcare, retail, and technology.
Momentum worked with a small marketing and advertising company to create UI designs for a customer shopping app. The company took initial designs for an e-commerce app and refined them into a mobile app prototype. Though Momentum had a strict timeline, they created a UI design that many of the app's users found to be more intuitive.
"Consistently, users and customers have seen a clear difference between what we showed them before and their overall experience after Momentum worked on the project. Post-Momentum, it was a lot more intuitive, as people said, 'I think I understand what this app can do.'" – CEO, Marketing and Advertising Company