Rainfactory

Rainfactory was engaged by Hangtime, a smartphone accessory startup, to launch their Indiegogo campaign for a product called KOALA. The company had previously worked with another agency but had to end the partnership due to internal issues. Rainfactory took up the project management for the launch and helped compile a pre-launch email list. The team was composed of a product marketing manager, online advertising manager, managing partner, and director of product marketing. The project ran from August to November 2019 and cost around $70,000.

A company manufacturing portable chairs that fold down to the size of a water bottle hired Rainfactory to launch their crowdfunding campaign on Indiegogo. The goal was to hit $50,000 and manufacture 1,000 chairs. Rainfactory handled every step of the process, including lead generation, content creation for the Indiegogo page, website development, and communications management. They also produced all video and photo assets for promotional materials and continue to oversee performance marketing campaigns on different social media platforms. The project, which began in August 2018, involved 8-10 people and cost around $200,000.

A stationary bike manufacturer hired Rainfactory for digital marketing for a crowdfunding campaign. The goals for the project were to develop a website and branding, build a pre-campaign waitlist, and execute a successful crowdfunding campaign. Rainfactory was selected for their extensive experience with startups and crowdfunding. The CEO worked closely with three individuals from Rainfactory, but there were around 7-10 other people involved in the project. The details about the duration and cost of this project were not provided.