NameStormers is a brand naming agency that was founded in 1985 and based in Austin, Texas with team members extending to Los Angeles and Boston. Their 11+ employees deliver company and product name services to include name ideation, preliminary trademark screening, linguistic and cultural screening, domain status checks, naming architecture and strategy, and name testing.
An electronic product manufacturing company came to NameStormers in need of a brand name for a new mobile device quick-charge station. NameStormers developed a list of names and prescreened all of them for trademark issues and domain availability before the first presentation. NameStormers then conducted a name voting exercise and then a customer validation study. After unanimous feedback from multiple external stakeholders, a name was chosen after just two rounds of creative and the project was completed in one month.
“I loved working with NameStormers- it was an awesome experience! We gained valuable insights and it was both fun and extremely educational. We will definitely use NameStormers again in the future.” – Director of Transformational Innovation, Electronic Product Manufacturer