Conversion Fanatics

Conversion Fanatics was hired by a functional food/supplement company to get their Conversion Rate Optimization (CRO) program up and running, improve key company KPIs, and test major elements of their upcoming site redesign. The project focused on Black Friday and Cyber Monday testing, with a dynamic Deals button added to the main navigation during both sales. This button would change text at the correct timing of the sales on both mobile and desktop. The project required thorough Quality Assurance (QA) due to the complexity of the site navigation between desktop and mobile. The company worked directly with the Account Manager and Lead Developer from Conversion Fanatics.

An Australian eCommerce brand enlisted the services of Conversion Fanatics to run a Conversion Rate Optimization test. The company came highly recommended from other eCommerce operators. Conversion Fanatics put together a plan and implemented it with minimal input from the client. After running tests, they reported back on the winners and supplied the client with the code to update their website. The process was efficient from the client's perspective, and they worked with a range of team members, all of whom they found very helpful.

The largest saltwater fishing club in America hired Conversion Fanatics to split test their landing pages. The client felt they were missing out on conversions because they weren't split testing the landing pages strategically. Conversion Fanatics conducted an audit of their two main landing pages and carried out a new split test every 7-10 days. The optimizations they uncovered led to both funnels making significantly more money per 1,000 visits, resulting in the client being incredibly pleased with their investment. They worked with a main manager, multiple conversion experts, and a design team from Conversion Fanatics.