Mighty Citizen

Mighty Citizen was hired by Texas Lutheran University to revamp their outdated website. The primary goal was to create a modern look and feel, while also catering to the needs of prospective students, current students, and faculty. Mighty Citizen's impressive portfolio and experience with similar projects were the deciding factors for their selection. The project involved several initial meetings, the creation of a site map, and the layout/design/architecture of the site. The team from Mighty Citizen included a project manager, project coordinator, information architect, senior designer, VP of technology, senior developer, and content strategist. The client appreciated the team's guidance and assistance throughout the project.

For the University of North Texas, Mighty Citizen was tasked with optimizing and restructuring their core recruitment websites to improve goal conversions, SEO, and user experience. The company was chosen for their relevant experience and expertise. The project involved client onboarding, discovery sessions, stakeholder interviews, focus groups, user profiles, user journeys, website content audit, digital marketing audit and strategy, discovery brief implementation plan, and copywriting. The Mighty Citizen team included a founder & CEO, project manager, project coordinator, content strategist, senior information architect, client engagement coordinator, and digital marketing manager. The client noted that the team worked under extremely tight deadlines and provided actionable feedback that will significantly improve the website's performance.

Mighty Citizen was also hired by a non-profit association of surgeons to create a strategic digital brand for their website and to develop and implement the design. The project was divided into three stages: discovery, design, and implementation. The discovery stage involved stakeholder interviews and surveys. The design stage involved two to three iterations of design, taking into account stakeholder feedback. The team from Mighty Citizen included a project manager, project coordinator, two designers, a content expert, a UX expert, and a developer. The client praised the team's cohesiveness and productivity.