What is media buying?

In essence, media buying is a type of paid marketing that aims to find and acquire ad space on networks that target audiences tune in at the best possible time slot and price. The process involves both traditional and digital mediums, and when done effectively, it gives maximum exposure to the brand.

How much do media buying services cost?

Most agencies charge a commission for broadcast and digital media buys of around 15-25%, but this will vary on a lot of factors.

What services do media buying agencies provide?

Media buying companies provide services to help businesses strategically purchase relevant advertising space or slots on different media. These services typically include radio media buying, TV media buying, and digital media buying. They help brands ensure they reach their intended audience by securing critical ad space and managing ad budgets. Ultimately, they are focused on helping businesses succeed by providing comprehensive and tailored media buying solutions.

Is it worth hiring a local media buying agency, or can they be based somewhere else?

Investing in an experienced and local professional team specializing in media buying is well worth it for businesses focused on a regional demographic. Such teams have extensive knowledge of market dynamics and consumers and have connections with local media companies. Additionally, experienced teams understand the nuances of your location, allowing them to give you better advice on achieving your goals best and executing your project. These same professionals can bring these insights to strategy and analysis meetings so you can ensure you have the most up-to-date knowledge of your market. Finding a reliable media buying firm doesn’t always come down to geography, but location should be considered a priority for specific industries.

Top 100 Media Buyer Agencies

The Best of November 2024

Media buying and planning is a strategic solution that involves purchasing ad space or slots on various relevant media channels such as print, television, and digital. It aims to help businesses promote their products, services, or brands.

Jump to Most Reviewed Companies

List of the Best Media Buying Companies

241

adCookie
(11 Reviews) 4.9
- Timeliness
  4.9
- Service Excellence
  4.9
- Value
  4.5
- Would Recommend
  5.0
- $1,000+
- 10 - 49 employees
- Wrocław, Poland
adCookie is a SEM agency with offices in Wroclaw, Poland and New York City that specializes in PPC, web design, and SEO. Founded in 2015, adCookie and their team of about 20 employees creates and manages scalable AdWords campaigns. While they mostly work with mid-market firms in the real estate and consumer products industries, they also have extensive small-business experience in a variety of sectors.

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Clients
- Tefal
Industries
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242

G2Mteam
(6 Reviews) 4.3
- Timeliness
  4.3
- Service Excellence
  4.3
- Value
  4.5
- Would Recommend
  4.3
- $5,000+
- 10 - 49 employees
G2Mteam is a Ramat Gan, Israel-based digital strategy company. The small team provides digital strategy, media planning & buying, mobile & app marketing, public relations, and more. The agency was established in 2014.
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243

OpenHuddle
(2 Reviews) 4.8
- Timeliness
  4.8
- Service Excellence
  4.8
- Value
  5.0
- Would Recommend
  4.8
- $1,000+
- 2 - 9 employees
- Boston, MA
OpenHuddle is a marketing strategy company. Founded in 2020, the agency is headquartered in Boston, Massachusetts. The small team focuses on marketing strategy, media planning & buying, pay per click, social media marketing, and more.

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Industries
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244

Click Makers, LLC
(3 Reviews) 4.8
- Timeliness
  5.0
- Service Excellence
  4.8
- Value
  4.7
- Would Recommend
  4.8
- $10,000+
- 10 - 49 employees
- Dallas, TX
Pay per click company Click Makers, LLC was founded in 2018. They are headquartered in Sheridan, Wyoming and Richmond Hill, Canada and have a small team. Their services include pay per click, other digital marketing, media planning & buying, advertising, and more.

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Industries
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245

Point2Web
(2 Reviews) 5.0
- Timeliness
  0.3
- Service Excellence
  0.3
- Value
  0.3
- Would Recommend
  0.3
- $5,000+
- 50 - 249 employees
- Cheyenne, WY
Point2Web is a media planning and buying agency in Cheyenne, Wyoming. The midsize firm was launched in 2019. Their services include media planning & buying, advertising, web design, ux/ui design, and more.
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Industries
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246

ANTI AGENCY GROUP (AACG)
(3 Reviews) 4.8
- Timeliness
  4.7
- Service Excellence
  4.8
- Value
  4.7
- Would Recommend
  4.7
- $10,000+
- 10 - 49 employees
- Hermosa Beach, CA
AACG (Anti-Agency Consulting Group) is a marketing and business consortium based in Los Angeles. The consortium, founded in 2017, has more than 30 experts who provide media planning & buying, digital strategy, social media marketing, business consulting, and PPC services to midmarket and other-sized companies in the arts & entertainment, consumer products & services, media, e-commerce, utilities, and other industries.

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Clients
- Twitter
Industries
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247

COMMENGER
(1 Reviews) 5.0
- Timeliness
  0.3
- Service Excellence
  0.3
- Value
  0.3
- Would Recommend
  0.3
- $1,000+
- 2 - 9 employees
COMMENGER is an advertising company. Founded in 2022, the agency is headquartered in Mysuru, India. The small team offers advertising, public relations, media planning & buying, web design, and more.
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248

Lambos Digital
(7 Reviews) 4.9
- Timeliness
  5.0
- Service Excellence
  4.9
- Value
  4.3
- Would Recommend
  4.8
- $1,000+
- 2 - 9 employees
- Charlotte, NC
Lambos Digital is paid media agency based in Charlotte, N.C. Founded in 2017, this company has two employees. Services provided by Lambos Digital include PPC, social media marketing, and digital strategy for small and mid-sized businesses.

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Clients
- Loan Pronto
Industries
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249

Creativity Justified
(2 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  4.8
- Would Recommend
  5.0
- $10,000+
- 2 - 9 employees
- Mandeville, LA
Creativity Justified is a small. Established in 2016, the company is headquartered in Slidell, Louisiana. Their services include.

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Clients
- Ochsner Health
Industries
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250

Welby Consulting
(12 Reviews) 4.9
- Timeliness
  4.7
- Service Excellence
  4.9
- Value
  4.7
- Would Recommend
  4.9
- $1,000+
- 2 - 9 employees
- Calgary, Canada
Welby Consulting is a digital marketing agency based in Calgary, Canada. Founded in 2015, Welby Consulting's team of fewer than five employees provides PPC and SEO services.

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Clients
- Johnnie Walker
Industries
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251

The Pr Genius
(18 Reviews) 5.0
- Timeliness
  0.3
- Service Excellence
  0.3
- Value
  0.3
- Would Recommend
  0.3
- $1,000+
- 10 - 49 employees
- Langham, England
PR firm The Pr Genius is headquartered in Langham, United Kingdom. The small team offers public relations, media planning & buying, social media marketing, content marketing, and more and was launched in 2021.

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Industries
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252

Blaze Partners
(1 Reviews) 5.0
- Timeliness
  0.3
- Service Excellence
  0.3
- Value
  0.3
- Would Recommend
  0.3
- $10,000+
- 10 - 49 employees
- Yarmouth, ME
Launched in 2015, Blaze Partners is a marketing strategy company. They are located in Yarmouth, Maine and have a small team. Their services include marketing strategy, advertising, digital strategy, media planning & buying, and more.

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Industries
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253

Ocupe Digital
(1 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  4.0
- Would Recommend
  5.0
- $5,000+
- 10 - 49 employees
- Sao Paulo, Brazil
Media planning and buying company Ocupe Digital is in Sao Paulo, Brazil. The small team provides media planning & buying, marketing strategy, pay per click, advertising, and more. The company was established in 2020.
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Clients
- BMW
Industries
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254

Stellar Social Media Marketing
(3 Reviews) 5.0
- Timeliness
  4.5
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 2 - 9 employees
- New Westminster, Canada
Stellar Marketing is a digital outreach agency based in New Westminster, Canada. Since 2018, the team has supplied SEO, web design, and PPC services to small businesses predominantly in the dental industry.

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Clients
- Power Stuttering Center
Industries
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255

Mozoo
(2 Reviews) 4.5
- Timeliness
  4.0
- Service Excellence
  4.5
- Value
  4.5
- Would Recommend
  5.0
- Undisclosed
- 50 - 249 employees
Mozoo is a mobile revenue optimization provider with offices in London and Clichy, France. Founded in 2010, their team of fewer than 50 works mostly with enterprise and mid-market clients in the advertising and media industries. They specialize in mobile and app marketing, marketing strategy, and media planning and buying.

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Clients
- In-app and mobile web publishers
Industries
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256

db&m Media
(1 Reviews) 5.0
- Timeliness
  0.3
- Service Excellence
  0.3
- Value
  0.3
- Would Recommend
  0.3
- $5,000+
- 2 - 9 employees
- Costa Mesa, CA
Db&m Media is a Costa Mesa, California-based social media marketing agency. The small firm was founded in 2001. Their team specializes in social media marketing, graphic design, pay per click, media planning & buying, and more.

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Industries
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257

DIGITORM
(5 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  4.9
- Would Recommend
  5.0
- $1,000+
- 10 - 49 employees
Digitorm is a small media planning & buying company. The Santa Clara, California-based agency was founded in 2020. Their team focuses on media planning & buying, search engine optimization, web development, e-commerce development, and more.

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Industries
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258

Symphonic Digital
(9 Reviews) 4.9
- Timeliness
  4.8
- Service Excellence
  4.9
- Value
  4.8
- Would Recommend
  4.9
- $5,000+
- 10 - 49 employees
- Calabasas, CA
Symphonic Digital is a PPC agency in Los Angeles, California. The small agency was established in 2013. Their services include pay per click, social media marketing, search engine optimization, conversion optimization, and more.

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Industries
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259

Social Media Relations
(5 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  4.9
- Would Recommend
  5.0
- $10,000+
- 50 - 249 employees
- Los Angeles, CA
Social Media Relations is a digital marketing agency based in Los Angeles. Since 2015, they have created custom solutions for businesses of all sizes. The team takes a strategic approach to building brand awareness for clients across a wide range of industries. They specialize in leaving an imprint using focused content, branding, and magnifying of social media presence. As a full service agency, the team uses different solutions to meet clients' goals, including project management, Amazon sales, brand ambassador and influencer programming, among others.

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Clients
- TikTok
Industries
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260

Afflecto Media Marketing
(3 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  4.7
- Would Recommend
  5.0
- $1,000+
- 2 - 9 employees
- St. Louis, MO
Afflecto Media Marketing, founded in 2006, is an advertising agency that is headquartered in St. Louis, MO. The team of 5 focuses on the small and mid business markets and works in media planning & buying, web design, and branding. Their clients are primarily in the real estate, hospitality, and automotive industries.

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Clients
- Australis Barramundi
Industries
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261

Aletheia Marketing & Media LLC
(2 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $5,000+
- 10 - 49 employees
- Dallas, TX
Aletheia Marketing & Media LLC is a marketing agency based in Dallas and founded in 2018. Their team of fewer than 10 specializes in media planning and buying, digital strategy, and social media marketing services for both small and medium-sized businesses.

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Clients
- LALA
Industries
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262

Digitree

(0 Reviews)

Not yet reviewed.
- $1,000+
- 50 - 249 employees
Digitree is a social media marketing company. In Cairo, Egypt and Cairo, Egypt, the team provides Social Media Marketing and Media Planning & Buying.
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Clients
- Samsung
Industries
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263

Hypersonic
(5 Reviews) 4.9
- Timeliness
  5.0
- Service Excellence
  4.9
- Value
  4.7
- Would Recommend
  4.6
- $1,000+
- 10 - 49 employees
- Milwaukee, WI
Hypersonic is a pay per click company. Established in 2018, the small agency is in Milwaukee, Wisconsin. Their services include pay per click, content marketing, search engine optimization, web design, and more.

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Industries
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264

Leff & Associates
(4 Reviews) 4.5
- Timeliness
  4.9
- Service Excellence
  4.5
- Value
  4.5
- Would Recommend
  4.8
- $10,000+
- 10 - 49 employees
- Decatur, GA
Leff & Associates is a PR company based in Decatur, Georgia. Founded in 2003, the team of around 10 employees provides PR and media planning and buying services to clients in media, non-profit, and telecommunications industries.

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Clients
- Sterling Seacrest Partners
Industries
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265

Starborn Media, LLC
(5 Reviews) 5.0
- Timeliness
  4.9
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 2 - 9 employees
- Atlanta, GA
Founded in 2013, Starborn Media is located in Atlanta. With 2 employees, they provide branding, social media marketing, and web development services for small businesses. They focus on government, e-commerce, consumer products, and services industries.

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Industries
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266

Varsity Agency
(5 Reviews) 5.0
- Timeliness
  0.3
- Service Excellence
  0.3
- Value
  0.3
- Would Recommend
  0.3
- $1,000+
- 2 - 9 employees
- Prosper, TX
Rangr Media is a advertising company. Their small team is in Prosper, Texas. The company specializes in advertising, marketing strategy, media planning & buying, social media marketing, and more. The company was launched in 2020.

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Industries
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267

Ubuni Creatives
(2 Reviews) 4.8
- Timeliness
  5.0
- Service Excellence
  4.8
- Value
  4.8
- Would Recommend
  4.8
- $1,000+
- 10 - 49 employees
Ubuni Creatives is a small advertising company founded in 2017. Their services include advertising, social media marketing, branding, media planning & buying, and more. The agency is in Nairobi, Kenya.
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Industries
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268

Appska
(4 Reviews) 4.9
- Timeliness
  5.0
- Service Excellence
  4.9
- Value
  5.0
- Would Recommend
  5.0
- $10,000+
- 50 - 249 employees
- Beograd, Serbia
Appska is a small mobile & app marketing company founded in 2021. Their services include mobile & app marketing, affiliate marketing, marketing strategy, advertising, and more. The company is in Tallinn, Estonia.

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Industries
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269

Nartak Media Group
(3 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- Undisclosed
- 2 - 9 employees
- Pittsburgh, PA
Nartak Media Group, based in Pittsburgh, Pennslyvania, is a media buying service spanning television, radio, print, and digital platforms. Their team of fewer than 10 employees offers advertising and social media marketing services in addition to media buying. The company was founded in 1984.

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270

Bane Digital
(3 Reviews) 5.0
- Timeliness
  0.3
- Service Excellence
  0.3
- Value
  0.3
- Would Recommend
  0.3
- $1,000+
- 2 - 9 employees
- Boston, MA
Based in Boston, Massachusetts, Bane Digital is an advertising company. The company offers advertising, media planning & buying, search engine optimization, video production, and more and is small.The company was launched in 2018.
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