What is media buying?

In essence, media buying is a type of paid marketing that aims to find and acquire ad space on networks that target audiences tune in at the best possible time slot and price. The process involves both traditional and digital mediums, and when done effectively, it gives maximum exposure to the brand.

How much do media buying services cost?

Most agencies charge a commission for broadcast and digital media buys of around 15-25%, but this will vary on a lot of factors.

What services do media buying agencies provide?

Media buying companies provide services to help businesses strategically purchase relevant advertising space or slots on different media. These services typically include radio media buying, TV media buying, and digital media buying. They help brands ensure they reach their intended audience by securing critical ad space and managing ad budgets. Ultimately, they are focused on helping businesses succeed by providing comprehensive and tailored media buying solutions.

Is it worth hiring a local media buying agency, or can they be based somewhere else?

Investing in an experienced and local professional team specializing in media buying is well worth it for businesses focused on a regional demographic. Such teams have extensive knowledge of market dynamics and consumers and have connections with local media companies. Additionally, experienced teams understand the nuances of your location, allowing them to give you better advice on achieving your goals best and executing your project. These same professionals can bring these insights to strategy and analysis meetings so you can ensure you have the most up-to-date knowledge of your market. Finding a reliable media buying firm doesn’t always come down to geography, but location should be considered a priority for specific industries.

Top 100 Media Buyer Agencies

The Best of November 2024

Media buying and planning is a strategic solution that involves purchasing ad space or slots on various relevant media channels such as print, television, and digital. It aims to help businesses promote their products, services, or brands.

Jump to Most Reviewed Companies

List of the Best Media Buying Companies

271

LYO Agency
(1 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 10 - 49 employees
- London, England
LYO Agency is a small conversion optimization company. Based in London, United Kingdom, the agency was founded in 2019. Their team provides conversion optimization, advertising, branding, public relations, and more.

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272

Gluhak Design
(7 Reviews) 5.0
- Timeliness
  0.3
- Service Excellence
  0.3
- Value
  0.3
- Would Recommend
  0.3
- $1,000+
- Freelancer employees
Gluhak dizajn is a small UX design agency. In Šimunci, Croatia, the company was launched in 2020. Their services include ux/ui design, web design, and product design.
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273

Centipede Digital®
(1 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $5,000+
- 10 - 49 employees
- McKinney, TX
Centipede Digital is a marketing agency from Mckinney, Texas. Founded in 2014, they have 5 employees. Working most often with midmarket businesses in the consumer products, education, and health care space, their services include advertising, branding, and market research.

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Clients
- Methodist McKinney Hospital
Industries
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274

Primal
(18 Reviews) 4.7
- Timeliness
  4.7
- Service Excellence
  4.7
- Value
  4.5
- Would Recommend
  4.6
- $1,000+
- 50 - 249 employees
- Bangkok, Thailand
Primal (Thailand) is a Bangkok, Thailand-based SEO services firm. The midsize agency was founded in 2015. Their team provides search engine optimization, social media marketing, pay per click, media planning & buying, and more.

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Clients
- Under Armour
- Volleyball TV
- Taco Bell
- McDonalds
Industries
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275

TheEngage

(0 Reviews)

Not yet reviewed.
- $5,000+
- 50 - 249 employees
- Singapore, Singapore
TheEngage is a media planning and buying agency in Singapore, Singapore and Ho Chi Minh, Vietnam. They focus on Media Planning & Buying and Conversion Optimization and were established in 2014.
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276

Rupert, Inc

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Seattle, WA
Established in 2010, Rupert, Inc is an Advertising company. The company offers Advertising and Branding.
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Industries
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277

Adworth Media Pvt Ltd
(6 Reviews) 4.9
- Timeliness
  4.8
- Service Excellence
  4.9
- Value
  4.6
- Would Recommend
  4.8
- $1,000+
- 10 - 49 employees
- New Delhi, India
Adworth Media Pvt Ltd is a full-service agency founded in 2013 in Delhi, India. With over 10 members, they specialize in advertising, media planning and buying, and social media marketing solutions for various clients.

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Clients
- FSSAI
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278

Hilton Multimedia
(2 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 2 - 9 employees
- Suffolk, VA
In Suffolk, Virginia, Hilton Multimedia is a advertising company. The small team provides advertising, marketing strategy, media planning & buying, video production, and more and was launched in 2010.

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Clients
- Getem Services
Industries
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279

Milestone Inc
(10 Reviews) 5.0
- Timeliness
  4.9
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 250 - 999 employees
- Santa Clara, CA
Milestone Inc is a SEO services firm established in 1998. The midsize Santa Clara, California-based team focuses on search engine optimization, web design, content marketing, and pay per click.

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Industries
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280

WASABI
(23 Reviews) 4.7
- Timeliness
  4.6
- Service Excellence
  4.7
- Value
  4.5
- Would Recommend
  4.9
- $1,000+
- 10 - 49 employees
- Montevideo, Uruguay
Founded in 2010, Wasabi is a digital strategy, marketing, and web design agency based in Montevideo, Uruguay. They primarily work with clients in the consumer products and services, retail, and business services industries.

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Clients
- PwC
Industries
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281

Frederick Swanston
(5 Reviews) 4.9
- Timeliness
  5.0
- Service Excellence
  4.9
- Value
  4.6
- Would Recommend
  5.0
- $10,000+
- 10 - 49 employees
- Alpharetta, GA
Frederick Swanston is a marketing and advertising agency that was founded in 1999. They focus on the business services, government, real estate, and government sectors. Headquartered in Alpharetta, Ga., Frederick Swanston has about 24 employees. Services include content marketing, branding, and advertising.

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Clients
- Ashton Woods
Industries
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282

Digilab Global Agency
(3 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 2 - 9 employees
- Sofia, Bulgaria
Digilab is a social media marketing in Sofia, Bulgaria. Founded in 2016, they have about 5 employees that serve a range of clients in a variety of industries.

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Clients
- Siemens
Industries
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283

TDT
(3 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $75,000+
- 2 - 9 employees
TDT is a boutique digital agency located in Brooklyn, NY. They specialize in social media marketing, digital strategy, conversion optimization, and media planning and buying, and content marketing. Founded in 2009, TDT is internationally focused and understands the challenges of marketing globally. The team of nearly 40 employees strives to integrate creativity, art, and technology to create social and digital campaigns that help clients connect with their desired audiences.

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Clients
- Unilever
Industries
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284

Truthsift
(2 Reviews) 5.0
- Timeliness
  4.8
- Service Excellence
  5.0
- Value
  4.5
- Would Recommend
  4.8
- $5,000+
- 2 - 9 employees
- Princeton, NJ
Truthsift is a branding firm established in 2017. The firm specializes in branding, marketing strategy, media planning & buying, IT strategy consulting, and more and has a small team. The firm is in Princeton, New Jersey.

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Industries
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285

Marketing Doctor
(8 Reviews) 4.9
- Timeliness
  4.9
- Service Excellence
  4.9
- Value
  4.9
- Would Recommend
  5.0
- $100,000+
- 10 - 49 employees
- Northampton, MA
Marketing Doctor, Inc. is a full-service marketing agency based in Northampton, Mass. The agency, founded in 2003, has a team of around 25 that provides media planning & buying, advertising, digital strategy, and PPC services. Marketing Doctor serves mid-market and other-sized companies and institutions in various sectors that include government and medical.

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Clients
- Skullcandy, Inc.
Industries
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286

SERP Agency
(7 Reviews) 5.0
- Timeliness
  4.9
- Service Excellence
  5.0
- Value
  4.8
- Would Recommend
  5.0
- $5,000+
- 10 - 49 employees
SERP Co is a Los Angeles, California-based advertising company. The small team offers advertising, content marketing, conversion optimization, digital strategy, and more. The firm was founded in 2019.

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Industries
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287

DIGIDESIRE LTD
(1 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 2 - 9 employees
- Lahore, Pakistan
DIGIDESIRE LTD is a media planning and buying agency established in 2020. Their small team is located in London, United Kingdom and Lahore, Pakistan. Their services include media planning & buying, content marketing, search engine optimization, e-commerce development, and more.

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Industries
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288

Catania Media Consultants LLC
(1 Reviews) 5.0
- Timeliness
  4.5
- Service Excellence
  5.0
- Value
  4.5
- Would Recommend
  4.5
- Undisclosed
- 2 - 9 employees
- Tampa, FL
Finance law company Catania Media Consultants LLC was founded in 1990. Their small team is headquartered in Tampa, Florida and Tampa, Florida. Their services include finance law.

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Industries
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289

iDerive
(1 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $5,000+
- 10 - 49 employees
- San Diego, CA
IDerive, a media planning & buying agency, was launched in 2022. Headquartered in San Diego, California, their small team specializes in media planning & buying, digital strategy, content marketing, and BI & big data consulting & SI.

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290

Diplomatiq Communications & Fundraising
(3 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $50,000+
- 2 - 9 employees
- Santa Barbara, CA
Diplomatiq Communications & Fundraising is a small PR firm headquartered in Santa Barbara, Calif. Founded in 2013, their main focus lines are public relations and media planning.

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Clients
- Intuitive Interiors
Industries
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291

Brn Digital
(3 Reviews) 4.8
- Timeliness
  5.0
- Service Excellence
  4.8
- Value
  4.7
- Would Recommend
  4.8
- $5,000+
- 10 - 49 employees
Brn Digital is a digital marketing company founded in 2014 and located in Loveland, Ohio. They have a team of about 10 individuals who serve enterprises and midmarket businesses primarily in the retail industry. Their service offerings include social media marketing, digital strategy, and content marketing.

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Clients
- Tire Discounters
Industries
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292

Digitally Brand Marketing Management
(2 Reviews) 4.8
- Timeliness
  5.0
- Service Excellence
  4.8
- Value
  4.0
- Would Recommend
  4.5
- $10,000+
- 2 - 9 employees
- Dubai, United Arab Emirates
Digitally Brand Marketing Management is a small media planning and buying agency. The Dubai, United Arab Emirates-based firm was established in 2020. Their services include media planning & buying, digital strategy, social media marketing, and pay per click.

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Industries
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293

BR Solutions Pvt. Ltd
(1 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 10 - 49 employees
- New Delhi, India
BR Solutions Pvt. Ltd. is an app development company. They are based in Delhi, India, and were founded in 2010. Their team of 5 employees specialize in media planning, advertising, and branding. They create and market apps for android, iOS, and web platforms.

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Clients
- www.allwedding.com
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294

Patrick Marketing
(1 Reviews) 5.0
- Timeliness
  0.3
- Service Excellence
  0.3
- Value
  0.3
- Would Recommend
  0.3
- $5,000+
- 2 - 9 employees
- Clarence Center, NY
Patrick Marketing INC is a branding agency founded in 2019. Their small team is in Clarence Center, New York. Their services include branding, media planning & buying, broadcast video, web design, and more.
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Industries
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295

Steenman Associates
(4 Reviews) 5.0
- Timeliness
  0.3
- Service Excellence
  0.3
- Value
  0.3
- Would Recommend
  0.3
- $10,000+
- 2 - 9 employees
- Everett, WA
Steenman Associates is a media planning & buying company. The small team is based in Everett, Washington. Their services include media planning & buying, digital strategy, video production, pay per click, and more.

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Industries
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296

Harmelin Media

(0 Reviews)

Not yet reviewed.
- $250,000+
- 250 - 999 employees
- Bala Cynwyd, PA
Harmelin Media is a Bala Cynwyd, Pennsylvania-based media planning and buying agency. They specialize in Media Planning & Buying and Digital Strategy.
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Clients
- Arris (Modems and Telecom)
Industries
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297

TEC Direct Media, Inc.

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Chicago, IL
TEC Direct Media, Inc. Is a media planning and buying agency headquartered in Chicago, Illinois. They focus on Media Planning & Buying and Marketing Strategy.
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Industries
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298

VR Market Solutions
(2 Reviews) 5.0
- Timeliness
  4.5
- Service Excellence
  5.0
- Value
  4.8
- Would Recommend
  5.0
- $10,000+
- 2 - 9 employees
Advertising company VR Market Solutions is located in Lewes, Delaware. The small team provides advertising, public relations, branding, market research, and more and was founded in 2022.

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Industries
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299

Co.gency
(1 Reviews) 5.0
- Timeliness
  4.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $5,000+
- 10 - 49 employees
- Naremburn, Australia
Co.gency is an advertising agency founded in 2015 with no more than 50 experts. They offer advertising, marketing strategy, and media buying and planning solutions from their office in Naremburn, Australia. They work with clients ranging from startups to large firms.

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Clients
- 3M
- ASICS
- HARIBO
- SRIXON
Industries
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300

Improver
(2 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  4.8
- $1,000+
- 2 - 9 employees
Public relations company Improver was founded in 2019. The small Kyiv, Ukraine-based team offers public relations, media planning & buying, business consulting, and broadcast video.

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