Marketing Doctor

Marketing Doctor provided PPC services for a healthcare services provider. The team was responsible for managing the client's PPC campaigns on Google, Facebook, and Instagram. Their tasks included planning, strategy development, and implementation of the ads. The in-house team created the assets while Marketing Doctor conducted keyword research and targeting for the ads. Since the start of the collaboration in August 2022, the client has invested over $50,000 in their services. The partnership is ongoing and the client is satisfied with the results so far.

In another project, Marketing Doctor was hired by a campers association to handle their entire marketing efforts. The team was responsible for social media marketing on various platforms, search engine marketing, traditional media marketing on TV and radio, print advertising, and email marketing. They also created a content calendar, answered comments on social media, and created contests on Facebook for engagement. The client started with a yearly marketing budget of around $54,000, which has now increased to $87,000, totaling around $550,000 spent on Marketing Doctor's services. The client is pleased with the team's efforts and the engagement is ongoing.

Marketing Doctor was also hired by the Massachusetts Commission for the Blind to create an omnichannel awareness and digital campaign. The goal was to recruit new Massachusetts employers to partner with their agency and hire qualified candidates who are legally blind, as well as build awareness of their vocational rehabilitation program and services. The team focused 90% of the budget on creating awareness among Massachusetts employers and 10% on a digital awareness campaign for the legally blind population in Massachusetts. The campaign was successful in generating a high number of impressions, clicks, and direct leads to the landing page form, as well as calls to the answering service.