Anthem Marketing Solutions is a big data marketing firm based in Chicago. Founded in 2004, Anthem Marketing Solutions' team of fewer than 10 offer longstanding expertise in BI/SI and big data consulting to brands across the world.
Anthem Marketing Solutions worked with a lawn care retailer to build various tools and models that help the client target and draw in promising customers. It built a neighborhood targeting model that helped the client focus on its most profitable neighborhoods of high-value prospects. The client's customer retention has risen thanks to Anthem Marketing Solutions' efforts.
"You feel like you’re their [Anthem Marketing Solutions'] only client and that they are all-in when you need them." - Director of Analytics, Lawn Care Retailer