What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

16771

freelance digital marketing strategist

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- Freelancer employees
Launched in 2024, freelance digital marketing strategist , a small SEO company, is in Malappuram, India. Their services include Search Engine Optimization and Web Design.
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16772

Tech Innovation Solution

(0 Reviews)

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- Undisclosed
- Freelancer employees
Tech Innovation Solution is a Srikakulam, India-based Conversion Optimization company. They offer Conversion Optimization and Search Engine Optimization and were launched in 2024.
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16773

BlackFrog Agency

(0 Reviews)

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- Undisclosed
- Freelancer employees
- Naples, FL
BlackFrog Agency is a branding agency. The Naples, Florida-based team provides Branding and Social Media Marketing.
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16774

Jeero Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Toronto, Canada
Jeero Media is a social media marketing agency. The team offers Social Media Marketing and Ecommerce Marketing and is based in Toronto, Canada.
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16775

AGB AGENCY

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Not yet reviewed.
- Undisclosed
- Freelancer employees
Located in Italy, AGB AGENCY is a small branding firm. Their services include Branding and Social Media Marketing.
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16776

Eris Communication

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- Undisclosed
- Freelancer employees
- Sambucheto, Italy
Advertising company Eris Communication was established in 2020. The team focuses on Advertising and Branding and is in Sambucheto, Italy.
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16777

AF Designs

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- Undisclosed
- Freelancer employees
Launched in 2016, AF Designs is a web development company. The team offers Web Development and Branding and is located in Kembla Grange, Australia.
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16778

Website Editing & Content Creation

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Brixham, England
Founded in 2016, Website Editing & Content Creation, a small Marketing Strategy company, is headquartered in Brixham, England. Their team focuses on Marketing Strategy and Digital Strategy.
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16779

MASONKELLY Marketing

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- Undisclosed
- Freelancer employees
- Atlanta, GA
Branding firm MASONKELLY Marketing is headquartered in Atlanta, Georgia. They offer Branding and Direct Marketing.
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16780

Infrox InfoTech

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- Undisclosed
- Freelancer employees
- Surat, India
Infrox InfoTech is a small Generative AI company. They focus on Generative AI and Digital Strategy and were launched in 2024.
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16781

Elucid Consulting

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- Undisclosed
- Freelancer employees
Elucid Consulting, a Marketing Strategy company, was founded in 2021. The firm provides Marketing Strategy and Graphic Design, and is small.
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16782

Marketing Makeover

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Not yet reviewed.
- Undisclosed
- Freelancer employees
- Union, MO
Marketing Makeover is a Business Consulting company launched in 2020. The firm offers Business Consulting and Social Media Marketing.
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16783

Incline Creative L.L.C

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- Undisclosed
- Freelancer employees
Incline Creative L.L.C is a web design agency. The team is located in Greater Colorado Springs, Colorado, and their services include Web Design and Business Consulting.
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16784

Jasmine Powers Multimedia

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- Undisclosed
- Freelancer employees
Jasmine Powers Multimedia, an Advertising company, is in New Orleans, Louisiana. Their services include Advertising and Public Relations.
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16785

Oceans Marketing, LLC

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- Undisclosed
- Freelancer employees
- Roma, Italy
Marketing Strategy company Oceans Marketing, LLC is based in Roma, Italy. The team offers Marketing Strategy and Social Media Marketing.
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16786

FlairRepublic

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
FlairRepublic is a SEO company. Located in Addlestone, England, the firm was launched in 2020. Their team offers Search Engine Optimization and Demand Generation Marketing.
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16787

Digital Excellence Partner

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Not yet reviewed.
- $1,000+
- Freelancer employees
Digital Excellence Partner is a social media marketing company. The team offers Social Media Marketing and Content Marketing, and the firm is in Accra, Ghana.
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16788

FIVESTAR IT

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- Undisclosed
- Freelancer employees
FIVESTAR IT, a small IT strategy consulting company, is located in Los Angeles, California. Their services include IT strategy consulting and Cybersecurity.
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16789

GLOOW SOLUTIONS

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- Undisclosed
- Freelancer employees
GLOOW SOLUTIONS is a web development company launched in 2024. Headquartered in Depalpur, Pakistan, the team provides Web Development and Digital Strategy.
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16790

Naples SEO Company

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- Undisclosed
- Freelancer employees
- Naples, FL
Naples SEO Company is a SEO agency. They were founded in 2020, and their services include Search Engine Optimization and Pay Per Click.
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16791

VNW Media LLC

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- Undisclosed
- Freelancer employees
- Marlboro, NJ
VNW Media LLC is a small social media marketing company headquartered in Marlboro, New Jersey. Their services include Social Media Marketing and Content Marketing.
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16792

RobertPeterson.nl

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Not yet reviewed.
- $1,000+
- Freelancer employees
- Koudum, Netherlands
RobertPeterson.nl is a Koudum, Netherlands-based IT managed services company. They offer IT managed services and Search Engine Optimization.
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16793

MILE Social

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- Undisclosed
- Freelancer employees
- Middletown Township, NJ
MILE Social, a SEO agency, was established in 2015. The company focuses on Search Engine Optimization and Advertising, and is small.
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16794

Blue Kite Web Solutions

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- Undisclosed
- Freelancer employees
- Hightstown, NJ
Blue Kite Web Solutions is a small Hightstown, New Jersey-based SEO agency. The team offers Search Engine Optimization and Web Design.
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16795

Fusebox Communications

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- Undisclosed
- Freelancer employees
Fusebox Communications is a branding firm. The agency is headquartered in Kelowna, Canada. Their team offers Branding and Digital Strategy.
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16796

I DIGIT GROUP

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- Undisclosed
- Freelancer employees
- London, England
I DIGIT GROUP is a branding company. In London, England, the team provides Branding and Content Marketing.
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16797

G6 Web Services

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- Undisclosed
- Freelancer employees
- Scottsdale, AZ
G6 Web Services is a Scottsdale, Arizona-based SEO agency. They offer Search Engine Optimization and Pay Per Click.
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16798

Mr. WPress

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- Undisclosed
- Freelancer employees
- Parker, CO
Mr. WPress is a SEO agency. The firm is in Parker, Colorado. Their team offers Search Engine Optimization and Web Development.
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16799

TimeHoodie

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- Undisclosed
- Freelancer employees
- Denver, CO
TimeHoodie is a Digital Strategy company. Headquartered in Denver, Colorado, their small team focuses on Digital Strategy and Social Media Marketing. The firm was founded in 2014.
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16800

Crack-Ajax Web Technologies

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- Undisclosed
- Freelancer employees
- Denver, CO
Crack-Ajax Web Technologies is a Digital Strategy company founded in 2015. Their team focuses on Digital Strategy and Social Media Marketing.
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