Babel Agency is a communication and brand experience agency located in Bursa, Turkey and established in 2009. With over 10 employees, they tackled a wide spectrum of services, including web design, branding, and advertising. Their core clientele consists of small businesses in the manufacturing industry.
Babel Agency built a new, user-friendly site for a textile manufacturer so that consumers could better understand the manufacturer's offerings. They followed a balanced process, starting with a discovery phase to understand the audience and define the visual direction before building out the MVP. In the end, they kept the end user in mind, which made for a better experience.
"While working on design projects, the team was attentive to our user stories and we were able to build user experience around them to meet user expectations" – Digital Group Head, Textile Manufacturer