What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of June 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured provider
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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15061

W-Squared Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Houston, TX
Advertising company W-Squared Marketing was established in 2012. The small team specializes in advertising, branding, digital strategy, search engine optimization, and more. The firm is located in Houston, Texas.

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15062

Digital Herder Advertising Agency

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Montclair, NJ
Established in 2002, Digital Herder Advertising Agency is a small digital strategy company. Their services include digital strategy, pay per click, conversion optimization, search engine optimization, and more. The company is headquartered in Montclair, New Jersey and New York, New York.
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15063

ClearStory Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Franklin, TN
Garrison Everest, an advertising company, is in Franklin, Tennessee and , . The small team offers advertising, branding, digital strategy, search engine optimization, and more. The company was founded in 2003.
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15064

eDigital Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
In , , eDigital Services is a branding company. The small team provides branding, conversion optimization, search engine optimization, digital strategy, and more. The agency was established in 2016.
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15065

AimFire Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Brownsburg, IN
AimFire Marketing, an advertising company, is based in Brownsburg, Indiana. The small company was launched in 2005. Their services include advertising, branding, digital strategy, search engine optimization, and more.

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15066

Jasmine Sandler

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Queens, NY
Headquartered in Queens, New York and Beverly Hills, California, Jasmine Sandler is a small digital strategy company. Their services include digital strategy, search engine optimization, email marketing, and social media marketing.
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15067

DigiArise

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Gurugram, India
DigiArise is a small Gurugram, India-based mobile app development firm. They specialize in mobile app development, search engine optimization, web development, content marketing, and more and were established in 2010.
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15068

CREATIVEWORK!

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Tynemouth, United Kingdom
Small branding firm CREATIVEWORK!, is headquartered in Tynemouth, United Kingdom. Established in 2010, the team offers branding, packaging design, print design, web design, and more.
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15069

Hattan Media LLC

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- New York, NY
Hattan Media LLC is a web design company headquartered in New York, New York. The small team specializes in web design, mobile app development, web development, ux/ui design, and more. The agency was founded in 2014.
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15070

Martin Wright Design

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Swindon, United Kingdom
Martin Wright Design is a small web design company based in Swindon, United Kingdom. Their services include web design, ux/ui design, graphic design, web development, and more.
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15071

Causeway Digital

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Lafayette, CO
Creative agency Vermilion was founded in 1980. The team is based in Boulder, Colo. and includes over 25 employees. Vermillion specializes in web design, mobile & app marketing, branding services for a variety of clients, including notable names in the consumer products and services space.

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Clients
- Boulder Convention & Visitors
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15072

If Wishes Were Ltd

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Dalton-in-Furness, United Kingdom
In Dalton-in-Furness, United Kingdom, If Wishes Were Ltd is a small logo company. Their services include logo, web design, branding, content marketing, and more.
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15073

Crisp Design

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Heybridge, United Kingdom
Graphic design agency Crisp Design was established in 2005. In Heybridge, United Kingdom, their small team provides graphic design, web design, advertising, branding, and more.
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15074

FRNDLY Digital

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Denver, CO
Small digital strategy company FRNDLY Digital, is based in Denver, Colorado. Their services include digital strategy, marketing strategy, social media marketing, content marketing, and more.
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15075

ClickTraffic

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Houston, TX
ClickTraffic is a SEO agency. Launched in 2011, the small firm is based in Houston, Texas. Their services include search engine optimization, social media marketing, web design, web development, and more.
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15076

UK Datahouse

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- London, United Kingdom
UK Datahouse, a small business intelligence company, is in London, United Kingdom. The team offers BI & big data consulting & SI, cloud consulting & SI, CRM consulting and SI, marketing strategy, and more.
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15077

Raising Status

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Northampton, United Kingdom
Raising Status is a small SEO agency in Northampton, United Kingdom. The team focuses on search engine optimization, web design, web development, content marketing, and more.
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15078

Creative Pearson

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Stratford upon Avon, United Kingdom
Web design company Creative Pearson was founded in 2014. Their small team is located in Stratford upon Avon, United Kingdom. Their services include web design, web development, branding, email marketing, and more.
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15079

Futureforth

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Nashville, TN
Established in 2015, Futureforth is a small content marketing company. Their team provides content marketing, search engine optimization, social media marketing, web design, and more. The company is based in Nashville, Tennessee.
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15080

eleven10creative

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Stourbridge, United Kingdom
Eleven10creative is an advertising company. The Stourbridge, United Kingdom-based agency was established in 2014. The small team offers advertising, branding, web design, web development, and more.
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15081

Mary Rabalais

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Memphis, TN
Mary Rabalais is a SEO agency established in 1996. The firm focuses on search engine optimization, pay per click, web design, and email marketing and has a small team. The firm is located in Memphis, Tennessee.
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15082

Publidex Digital Agency

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Goiânia, Brazil
Located in Goiânia, Brazil, Publidex Digital Agency is a small marketing strategy company. The team focuses on marketing strategy, branding, content marketing, email marketing, and more.
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15083

Alyssa Auerbach

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Denver, CO
Alyssa Auerbach is a graphic design agency. They are based in Denver, Colorado and have a small team. Their team specializes in graphic design, email marketing, logo, print design, and more.
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15084

Mile High Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Golden, CO
Mile High Marketing is a Golden, Colorado-based digital strategy company. The small firm was established in 2009. Their team provides digital strategy, marketing strategy, advertising, branding, and more.
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15085

Mancini Digital

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Chanhassen, MN
Mancini Digital is a digital marketing freelancing firm based in Chanhassen, Minn. Founded in 2013, Mancini Digital operates as a freelancer and mainly provides digital strategy and marketing strategy but can also assist with a bevy of other marketing services from SEO or PPC to social media and content marketing.

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15086

Xtra Mile Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Nashville, TN
Xtra Mile Marketing is an advertising company. Their small team is located in Nashville, Tennessee. Their services include advertising, email marketing, search engine optimization, social media marketing, and more.

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15087

Blue Eye Group LLC

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Waterford, WI
Launched in 1991, Blue Eye Group LLC is a mobile & app marketing company. The company offers mobile & app marketing, pay per click, search engine optimization, social media marketing, and more and has a small team. The company is located in Waterford, Wisconsin.

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15088

seofreelancerbangalore

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Bengaluru, India
Advertising company seofreelancerbangalore was founded in 2012. Headquartered in Bengaluru, India, their small team provides advertising, branding, digital strategy, email marketing, and more.
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15089

Your Own Marketing Department

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Bel Air, MD
Your Own Marketing Department, a digital strategy company, was launched in 2015. The agency provides digital strategy, advertising, search engine optimization, social media marketing, and more and has a small team.

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15090

SEO Company Dublin

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Dublin, Ireland
SEO Company Dublin is a SEO company established in 2015. They are based in Dublin, Ireland and have a small team. Their services include search engine optimization, email marketing, pay per click, video production, and more.
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