What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

15031

Webarial pvt ltd

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Nagpur, India
Webarial pvt ltd is a web design agency. Founded in 2022, the firm is headquartered in Nagpur, India. Their team offers Web Design and Custom Software Development.
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15032

Lookin Digital

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Coimbatore, India
Lookin Digital, a small Digital Strategy company, is in Coimbatore, India. Their services include Digital Strategy and Social Media Marketing.
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15033

Icon Services, Inc.

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
Located in Waynesburg, Ohio, Icon Services, Inc. Is a SEO company. Founded in 2002, the team focuses on Search Engine Optimization and Digital Strategy.
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15034

INI Solutions

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
Launched in 2022, INI Solutions is a SEO services firm. In Sheridan, Wyoming, the team focuses on Search Engine Optimization and Digital Strategy.
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15035

Glow My Biz

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Alpharetta, GA
Glow My Biz is a social media marketing company. Located in Alpharetta, Georgia, the agency was launched in 2007. Their services include Social Media Marketing and Search Engine Optimization.
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15036

Hercules SEO

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Richmond, VA
Hercules SEO is a SEO services firm. Their team is located in Richmond, Virginia and provides Search Engine Optimization and Web Design.
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15037

Multipurpose Marketing LLC

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
Multipurpose Marketing LLC is a Digital Strategy company founded in 2019. Their team focuses on Digital Strategy and Social Media Marketing.
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15038

InMediaNet Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Sao Paulo, Brazil
InMediaNet Digital, a small web design agency, is located in Sao Paulo, Brazil. Their services include Web Design and Branding.
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15039

Grande Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Grande Media is an Advertising company launched in 2016. The team offers Advertising and Branding and is located in Providence, Rhode Island.
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15040

Dauntless Advertising

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- East Greenwich, RI
Advertising company Dauntless Advertising is located in East Greenwich, Rhode Island. They specialize in Advertising and Public Relations.
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15041

Web Ideas

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Villa Madero, Argentina
Web Ideas is a web design company. They are headquartered in Villa Madero, Argentina, and their services include Web Design and Branding.
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15042

Imisofts

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
Imisofts is a web design agency. They are based in San Leandro, California, and their services include Web Design and Web Development.
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15043

Turnbow

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Turnbow is an Advertising company. Launched in 2008, the company is located in Conway, Arkansas. Their team focuses on Advertising and Branding.
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15044

Canvaas Softwares

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Gurugram, India
Headquartered in Gurugram, India, Canvaas Softwares is a social media marketing agency. They offer Social Media Marketing and Email Marketing and were established in 2017.
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15045

ZO Media Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Chicago, IL
Founded in 2015, ZO Media Group is a small Chicago, Illinois-based Advertising company. Their services include Advertising and Media Planning & Buying.
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15046

Collab Design Co.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Rogers, AR
Founded in 2020, Collab Design Co. Is a social media marketing company. The team offers Social Media Marketing and Advertising and is located in Rogers, Arkansas.
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15047

Trexya

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Chiugiana, Italy
Trexya is an Advertising company. They specialize in Advertising and Corporate Photography and were founded in 2006.
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15048

Conmigo Media

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Cypress, TX
Conmigo Media is a small social media marketing firm founded in 2018. Their team focuses on Social Media Marketing and Web Development.
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15049

Little & Large

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Galway, Ireland
Little & Large is a branding agency. They were launched in 2017 and focus on Branding and Media Planning & Buying.
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15050

Salt Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Dublin, Ireland
Salt Marketing is an e-commerce development firm. Their small team is located in Dublin, Ireland. Their team focuses on E-Commerce Development and Social Media Marketing.
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15051

Faceted Media Marketing Agency

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Denver, CO
Established in 2014, Faceted Media Marketing Agency is a Content Marketing company. The team provides Content Marketing and Email Marketing.
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15052

WB Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Norfolk, VA
WB Marketing is an Advertising company. Launched in 1960, the team offers Advertising and Branding.
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15053

Fission

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Chicago, IL
Fission, a small Other Marketing company, is located in Chicago, Illinois. The team specializes in Other Marketing and Marketing Strategy.
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15054

We Rose Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
We Rose Marketing is a SEO services firm established in 2020. Their team specializes in Search Engine Optimization and Graphic Design.
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15055

O'Connor Connective, LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- De Pere, WI
Founded in 2012, O'Connor Connective, LLC is a PR company. The team specializes in Public Relations and Marketing Strategy.
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15056

Media Maniacs Group

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Undisclosed
Small branding agency Media Maniacs Group , is based in. The team offers Branding and Public Relations.
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15057

GrowthChain

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Gibraltar, Gibraltar
GrowthChain is an Advertising company. They focus on Advertising and Branding and were launched in 2021.
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15058

Elvin Web Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Milford, CT
Established in 2011, Elvin Web Marketing is an Advertising company. The team focuses on Advertising and Social Media Marketing.
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15059

E Circle Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Manchester, CT
Launched in 2003, E Circle Marketing is an Advertising company. Their services include Advertising and Social Media Marketing.
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15060

Programmatic B2B

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Danbury, CT
Programmatic B2B is an Advertising company. They were founded in 2019 and offer Advertising and Social Media Marketing.
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