What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of June 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured provider
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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15001

Fabrizio Azzali

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Roma, Italy
Fabrizio Azzali is a SEO agency in Roma, Italy. The small company was founded in 1994. Their services include search engine optimization, web design, content marketing, email marketing, and more.

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15002

olbap Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Bogotá, Colombia
Graphic design agency olbap Design is located in Bogotá, Colombia. The small firm was established in 2000. Their team provides graphic design, web design, web development, ux/ui design, and more.
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15003

Byron Vargas

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Quito, Ecuador
SEO agency Byron Vargas is based in Quito, Ecuador. The small team focuses on search engine optimization, social media marketing, content marketing, digital strategy, and more and was founded in 2015.
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15004

The Virtual Link

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Allen, TX
Non-voice bpo/back office services company The Virtual Link was founded in 1997. Their small team is located in Allen, Texas and focuses on non-voice bpo/back office services, branding, email marketing, logo, and more.

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15005

Vishal - Digital Marketing Consultant Bidar

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Bidar, India
Vishal - Digital Marketing Consultant Bidar, a small SEO services firm, is based in Bidar, India. They specialize in search engine optimization, social media marketing, content marketing, conversion optimization, and more and were founded in 2019.
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15006

Desmond Harvey Consulting

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Seattle, WA
Desmond Harvey Consulting is a marketing strategy company in Seattle, Washington. The company specializes in marketing strategy, branding, content marketing, conversion optimization, and more and has a small team.The company was established in 2019.
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15007

Communicasting, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- St. Petersburg, FL
Communicasting, Inc., a small advertising company, is headquartered in St. Petersburg, Florida. Launched in 2004, the team specializes in advertising, out of home design, email marketing, graphic design, and more.
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15008

Nikpixels

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Sheffield, United Kingdom
Nikpixels, a graphic design agency, was founded in 2002. They are based in Sheffield, United Kingdom and have a small team. Their services include graphic design, web design, web development, digital strategy, and more.
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15009

Katie Barber Digital Marketing & Social Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Sheffield, United Kingdom
Katie Barber Digital Marketing & Social Media is a small content marketing company headquartered in Sheffield, United Kingdom. Launched in 2014, the team provides content marketing, marketing strategy, social media marketing, digital strategy, and more.
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15010

Deepakjaiswal.com

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- New Delhi, India
Deepakjaiswal.com is a SEO company founded in 2018. Their small team is based in Delhi, India. The company focuses on search engine optimization, content marketing, digital strategy, email marketing, and more.
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15011

Bricks & Clicks Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Dunedin, FL
Bricks & Clicks Marketing is a web design agency. They are in Dunedin, Florida and have a small team. Their services include web design, content marketing, email marketing, pay per click, and more.
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15012

JM Creative Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Boston, MA
Launched in 2018, JM Creative Agency is a logo company. Their small team is headquartered in Boston, Massachusetts. Their services include logo, graphic design, email marketing, direct marketing, and more.
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15013

Perfect Deziner

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Mississauga, Canada
Launched in 2010, Perfect Deziner is a digital strategy company. The small Mississauga, Canada-based team provides digital strategy, ux/ui design, content marketing, email marketing, and more.
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15014

Bacon Marketing

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Highworth, United Kingdom
Bacon Marketing, a digital strategy company, is in Highworth, United Kingdom. The small team provides digital strategy, marketing strategy, pay per click, email marketing, and more and was launched in 2020.
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15015

Creatime Digital Marketing

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- London, United Kingdom
Creatime Digital Marketing is a small digital strategy company. The London, United Kingdom-based agency was founded in 2015. Their services include digital strategy, email marketing, graphic design, logo, and more.

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15016

ExcitedEYE CORP

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Longmont, CO
ExcitedEYE CORP is a small web design agency established in 1994. Their team specializes in web design, search engine optimization, email marketing, and social media marketing. The firm is in Longmont, Colorado.
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15017

Lear Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Ipswich, MA
Lear Marketing is a small advertising company. The Ipswich, Massachusetts-based agency was founded in 2017. Their team focuses on advertising, branding, business consulting, public relations, and more.
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15018

Zee Digital

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Undisclosed
Headquartered in [company:locations], Zee Digital is a PPC company. They specialize in pay per click, web design, other digital marketing, social media marketing, and more and were founded in 2020.
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15019

Global Advertising Solutions

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Madhapur, India
Global Advertising Solutions is an UX design company. The small Madhapur, India-based team offers ux/ui design, content marketing, email marketing, graphic design, and more. The firm was launched in 2019.
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15020

Kaldigital

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Karachi, Pakistan
Kaldigital, an advertising company, is located in Karachi, Pakistan. The small team specializes in advertising, cloud consulting & SI, digital strategy, email marketing, and more and was launched in 2014.
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15021

TWS - TheWritersStop

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Lahore, Pakistan
Social media marketing firm TWS - TheWritersStop was founded in 2019. The company provides social media marketing, content marketing, digital strategy, email marketing, and more and has a small team. The company is located in Lahore, Pakistan.
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15022

Digital Marketing Freelancer - Hannan Hashmi

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Delhi, India
Hannan Hashmi SEO is a PPC company and SEO agency. Launched in 2012, the team offers pay per click and search engine optimization. Their small firm is Delhi, India-based.
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15023

The Full Mooney Web Design

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Bend, OR
The Full Mooney Web Design is a small web design company based in Bend, Oregon. Established in 2015, the team offers web design, web development, content marketing, email marketing, and more.
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15024

Vitalwiz

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Islamabad, Pakistan
Vitalwiz, a mobile & app marketing company, is based in Islamabad, Pakistan. The small company was launched in 2011. Their team focuses on mobile & app marketing, content marketing, conversion optimization, email marketing, and more.
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15025

WYNNE DIGITAL

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- London, United Kingdom
WYNNE DIGITAL is a digital strategy company. The small London, United Kingdom-based firm was founded in 2019. Their team offers digital strategy, pay per click, search engine optimization, and email marketing.
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15026

Demircan Uzer: Digital Marketing & SEO

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Bursa, Türkiye
Demircan Uzer: Digital Marketing & SEO is a small digital strategy company. Founded in 2019, the firm is headquartered in Bursa, Turkey. Their services include digital strategy, search engine optimization, email marketing, content marketing, and more.

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15027

Done By Nine

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- New Plymouth, New Zealand
Done By Nine is a small content marketing company based in New Plymouth, New Zealand. Founded in 2019, the team specializes in content marketing, digital strategy, search engine optimization, social media marketing, and more.

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15028

Bree Graham Geelong

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Geelong, Australia
Bree Graham Geelong is a SEO services firm. Their small team is located in Geelong, Australia and focuses on search engine optimization, content marketing, conversion optimization, digital strategy, and more. The firm was founded in 2020.
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15029

Smart SEO

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Umhlanga, South Africa
Digital strategy company Smart SEO is located in Umhlanga, South Africa. The small firm was founded in 2020. Their services include digital strategy, content marketing, conversion optimization, email marketing, and more.
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15030

Daniel King Designs

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Hendersonville, TN
Advertising company Daniel King Designs is in Hendersonville, Tennessee. The small team offers advertising, branding, content marketing, digital strategy, and more. The company was established in 2020.
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