What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of June 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured provider
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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14941

FSDfreelance help

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Undisclosed
FSDfreelance help is a digital strategy company. The small firm was launched in 2020. Their services include digital strategy, social media marketing, content marketing, email marketing, and more.
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14942

Two Marketers

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Bloomington, MN
Social media marketing firm Two Marketers is located in Bloomington, Minnesota. The small team provides social media marketing, search engine optimization, pay per click, fractional cmo services, and more. The firm was founded in 2016.
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14943

WebToSell

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Alicante, Spain
WebToSell is a small branding firm. Established in 2011, the company is headquartered in Alicante, Spain. Their team focuses on branding, social media marketing, content marketing, email marketing, and more.
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14944

Social Detagle

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Navi Mumbai, India
Advertising company Social Detagle was launched in 2022. Their small team is in Navi Mumbai, India and Pune, India. Social Detagle provides advertising, branding, public relations, social media marketing, and more.
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14945

Modernity Group Kft.

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Vésztő, Hungary
Modernity Group Kft. Is a Vésztő, Hungary-based branding firm. The agency offers branding, digital strategy, social media marketing, content marketing, and more and is small.The agency was launched in 2012.
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14946

Media Solstice Marketing & Public Relations

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Port Jervis, NY
Media Solstice Marketing & Public Relations, an advertising company, is headquartered in Port Jervis, New York. The small team provides advertising, branding, public relations, media planning & buying, and more and was established in 2011.
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14947

Common Acquire

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- New York, NY
Advertising company Common Acquire was founded in 2017. The small team focuses on advertising, media planning & buying, social media marketing, content marketing, and more. The agency is in New York, New York.
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14948

Rooted Rock Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Saranac Lake, NY
Rooted Rock Marketing is a small advertising company. Established in 2020, the firm is headquartered in Saranac Lake, New York. Their team focuses on advertising, branding, social media marketing, content marketing, and more.
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14949

Sunrise Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- New Windsor, NY
Sunrise Digital is a small New Windsor, New York-based social media marketing company. They focus on social media marketing, search engine optimization, pay per click, web design, and more and were launched in 2014.
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14950

Span Marketing Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Mountain Lakes, NJ
Social media marketing firm Span Marketing Solutions was founded in 2023. They are headquartered in Mountain Lakes, New Jersey and have a small team. Their services include social media marketing, pay per click, fractional cmo services, content marketing, and more.
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14951

The Ad Group Agency, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Oriskany Falls, NY
The Ad Group Agency, Inc. Is a small branding agency in Oriskany Falls, New York. Established in 1998, the team specializes in branding, social media marketing, email marketing, search engine optimization, and more.
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14952

Freelance Digital marketer in Trivandrum, Kerala amaljayakumar

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Thiruvananthapuram, India
Advertising company Freelance Digital marketer in Trivandrum, Kerala amaljayakumar was established in 2024. They are headquartered in Thiruvananthapuram, India and Thiruvananthapuram, India and have a small team. Their services include advertising, digital strategy, social media marketing, content marketing, and more.
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14953

Freelance digital marketing strategist in Calicut, Kerala - gopikasajeev

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Kozhikode, India
Freelance digital marketing strategist in Calicut, Kerala - gopikasajeev is an advertising company. They are based in Kozhikode, India and Kozhikode, India and have a small team that focuses on advertising, marketing strategy, digital strategy, social media marketing, and more. The firm was established in 2024.
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14954

Best digital marketing strategist in Kochi - sharonsteephan

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Perumbavoor, India
Branding firm Best digital marketing strategist in Kochi - sharonsteephan was established in 2024. They are based in Perumbavoor, India and Perumbavoor, India and have a small team. Their services include branding, marketing strategy, digital strategy, social media marketing, and more.
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14955

Digital Marketing Expert In Thrissur

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Thrissur, India
Established in 2024, Digital Marketing Expert In Thrissur is a small branding company. Their services include branding, digital strategy, social media marketing, content marketing, and more. The company is based in Thrissur, India and Kattoor, India.
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14956

Digital Resource House, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Ronkonkoma, NY
Digital Resource House, Inc. Is an advertising company established in 1968. Their small team is based in Ronkonkoma, New York. The company offers advertising, branding, direct marketing, media planning & buying, and more.
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14957

Spherical Strategies

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Roanoke, VA
Spherical Strategies is a branding company located in Roanoke, Virginia. The company provides branding, market research, media planning & buying, social media marketing, and more and has a small team.The company was established in 2004.
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14958

Designer Web Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Atlanta, GA
Designer Web Agency is a social media marketing company. Their small team is based in Atlanta, Georgia and focuses on social media marketing, search engine optimization, pay per click, branding, and more. The firm was founded in 2009.
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14959

Mighty MO Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Kansas City, MO
Branding firm Mighty MO Marketing is located in Kansas City, Missouri. The small team offers branding, public relations, market research, social media marketing, and more and was launched in 2018.
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14960

Total Local

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Eaton Rapids, MI
Total Local is an advertising company. The small Eaton Rapids, Michigan-based team provides advertising, direct marketing, marketing strategy, social media marketing, and more. The firm was launched in 1992.
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14961

prospered.Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- New York City, AL
Prospered.Digital is a New York City, Alabama-based branding agency. They offer branding, public relations, social media marketing, content marketing, and more and were established in 2020.
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14962

BrandaLAB - Web Design & Digital Marketing

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Giannitsa, Greece
BrandaLAB - Web Design & Digital Marketing is an e-commerce development company in Giannitsa, Greece and Thessaloniki, Greece. The small agency was founded in 2009. Their team focuses on e-commerce development, web development, email marketing, search engine optimization, and more.
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14963

ZeroSum Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Houston, TX
ZeroSum Marketing is a small Houston, Texas-based SEO agency. They provide search engine optimization, digital strategy, social media marketing, content marketing, and more and were founded in 2023.
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14964

Dotmik Software

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Noida, India
Established in 2024, Dotmik Software is a small software development firm. Their services include custom software development, web design, graphic design, and mobile app development. The firm is headquartered in Noida, India.
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14965

Rock Harbor Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Morro Bay, CA
Rock Harbor Marketing is an advertising company based in Morro Bay, California. The firm provides advertising, social media marketing, pay per click, marketing strategy, and more and has a small team.The firm was launched in 2012.
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14966

Online Engine Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Saint Cloud, MN
Online Engine Marketing, a social media marketing company, is based in Saint Cloud, Minnesota. They provide social media marketing, search engine optimization, pay per click, web design, and more and were launched in 2022.
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14967

Sweetpea Works

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Metairie, LA
Sweetpea Works is an advertising company. They specialize in advertising, search engine optimization, pay per click, graphic design, and more and were established in 2012. The agency is located in Metairie, Louisiana.
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14968

Hammonds Media

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Norman, OK
Other digital marketing company Hammonds Media was launched in 2020. Their small team is located in Norman, Oklahoma and provides other digital marketing, search engine optimization, and pay per click.
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14969

The Branch

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Colorado Springs, CO
The Branch, an advertising company, is in Colorado Springs, Colorado. The small team offers advertising, branding, event marketing, social media marketing, and more and was established in 2018.
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14970

Ascent Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Durango, CO
Ascent Digital is an advertising company. Their small team is in Durango, Colorado. The company focuses on advertising, marketing strategy, social media marketing, email marketing, and more. The company was launched in 2021.
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