What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of April 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured providers
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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14431

Peller Media

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Ottawa, Canada
Social media marketing agency Peller Media was established in 2019. They are in Ottawa, Canada and , Canada and have a small team. Their services include social media marketing, search engine optimization, mobile app development, content marketing, and more.
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14432

Anil Valvi - SEO Expert & Consultant

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Gandhinagar, India
Anil Valvi - SEO Expert & Consultant is a small content marketing company headquartered in Gandhinagar, India. Founded in 2009, the team specializes in content marketing, conversion optimization, digital strategy, email marketing, and more.
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14433

Purple Sheep Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- London, United Kingdom
In London, United Kingdom, Purple Sheep Marketing is a small PPC agency. Their services include pay per click, digital strategy, email marketing, search engine optimization, and more.
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14434

ALÉGORIX

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Charleroi, Belgium
ALÉGORIX is a web development company. Launched in 2019, the small firm is headquartered in Charleroi, Belgium. Their services include web development, web design, email marketing, ux/ui design, and more.
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14435

Shanton & Co

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Greenville, SC
Shanton & Co, an advertising company, is in Greenville, South Carolina. They focus on advertising, video production, broadcast video, digital strategy, and more and were established in 2015.
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14436

iSatisfy.com

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Miami Beach, FL
Established in 1999, iSatisfy.com is a web development company. The small team focuses on web development, content marketing, digital strategy, e-commerce development, and more. The agency is located in Miami Beach, Florida.
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14437

Bufflehead Internet Technology

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Minneapolis, MN
Bufflehead Internet Technology is a Minneapolis, Minnesota-based web design agency. Launched in 1999, the small team offers web design, web development, email marketing, search engine optimization, and more.
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14438

Top Space Bristol

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Bristol, United Kingdom
Top Space Bristol is a SEO agency. They are located in Bristol, United Kingdom and have a small team. Their services include search engine optimization, pay per click, conversion optimization, and email marketing.
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14439

Website Pro USA

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Los Angeles, CA
Website Pro USA is a small advertising company. Based in Los Angeles, California, the firm was founded in 2015. Their team focuses on advertising, branding, content marketing, digital strategy, and more.
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14440

Little Dog Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Prairieville, LA
Little Dog Marketing is a small branding agency in Prairieville, Louisiana. Founded in 2017, the team focuses on branding, content marketing, graphic design, email marketing, and more.
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14441

Starmantechnology

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Kurali, India
Small pay per click company Starmantechnology, is located in Kurali, India. Launched in 2017, the team specializes in pay per click, content marketing, conversion optimization, digital strategy, and more.
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14442

Breckshire LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Wausau, WI
Digital strategy company Breckshire LLC was launched in 2014. The agency provides digital strategy, web design, web development, email marketing, and more and has a small team.

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14443

ML2 Solutions

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Sumner, WA
Founded in 2019, ML2 Solutions is a web design agency. The company provides web design, content marketing, conversion optimization, digital strategy, and more and has a small team. The company is located in Sumner, Washington.
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14444

IT Digital Consulting Services

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Duette, FL
IT Digital Consulting Services is a web development firm. Established in 2019, the team specializes in web development, mobile app development, content marketing, email marketing, and more. Their small agency is Duette, Florida-based.
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14445

Simple More Online

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Deep River, CT
Established in 2015, Simple More Online is a branding company. In Deep River, Connecticut and West Hollywood, California, their small team focuses on branding, conversion optimization, digital strategy, e-commerce development, and more.
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14446

KB Consulting

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Vancouver, Canada
Established in 2017, KB Consulting is a digital strategy company. The small Vancouver, Canada-based team offers digital strategy, email marketing, marketing strategy, mobile & app marketing, and more.

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14447

SMB Digital Marketing Solutions

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Pune, India
SMB Digital Marketing Solutions is a content marketing company. Established in 2015, the team focuses on content marketing, conversion optimization, digital strategy, e-commerce development, and more. Their small firm is in Pune, India.
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14448

Fabrizio Azzali

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Roma, Italy
Fabrizio Azzali is a SEO agency in Roma, Italy. The small company was founded in 1994. Their services include search engine optimization, web design, content marketing, email marketing, and more.

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14449

olbap Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Bogotá, Colombia
Graphic design agency olbap Design is located in Bogotá, Colombia. The small firm was established in 2000. Their team provides graphic design, web design, web development, ux/ui design, and more.
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14450

Byron Vargas

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Quito, Ecuador
SEO agency Byron Vargas is based in Quito, Ecuador. The small team focuses on search engine optimization, social media marketing, content marketing, digital strategy, and more and was founded in 2015.
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14451

The Virtual Link

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Allen, TX
Non-voice bpo/back office services company The Virtual Link was founded in 1997. Their small team is located in Allen, Texas and focuses on non-voice bpo/back office services, branding, email marketing, logo, and more.

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14452

Vishal - Digital Marketing Consultant Bidar

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Bidar, India
Vishal - Digital Marketing Consultant Bidar, a small SEO services firm, is based in Bidar, India. They specialize in search engine optimization, social media marketing, content marketing, conversion optimization, and more and were founded in 2019.
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14453

Desmond Harvey Consulting

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Seattle, WA
Desmond Harvey Consulting is a marketing strategy company in Seattle, Washington. The company specializes in marketing strategy, branding, content marketing, conversion optimization, and more and has a small team.The company was established in 2019.
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14454

Communicasting, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- St. Petersburg, FL
Communicasting, Inc., a small advertising company, is headquartered in St. Petersburg, Florida. Launched in 2004, the team specializes in advertising, out of home design, email marketing, graphic design, and more.
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14455

Nikpixels

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Sheffield, United Kingdom
Nikpixels, a graphic design agency, was founded in 2002. They are based in Sheffield, United Kingdom and have a small team. Their services include graphic design, web design, web development, digital strategy, and more.
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14456

Katie Barber Digital Marketing & Social Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Sheffield, United Kingdom
Katie Barber Digital Marketing & Social Media is a small content marketing company headquartered in Sheffield, United Kingdom. Launched in 2014, the team provides content marketing, marketing strategy, social media marketing, digital strategy, and more.
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14457

Deepakjaiswal.com

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- New Delhi, India
Deepakjaiswal.com is a SEO company founded in 2018. Their small team is based in Delhi, India. The company focuses on search engine optimization, content marketing, digital strategy, email marketing, and more.
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14458

Bricks & Clicks Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Dunedin, FL
Bricks & Clicks Marketing is a web design agency. They are in Dunedin, Florida and have a small team. Their services include web design, content marketing, email marketing, pay per click, and more.
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14459

JM Creative Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Boston, MA
Launched in 2018, JM Creative Agency is a logo company. Their small team is headquartered in Boston, Massachusetts. Their services include logo, graphic design, email marketing, direct marketing, and more.
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14460

Perfect Deziner

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Mississauga, Canada
Launched in 2010, Perfect Deziner is a digital strategy company. The small Mississauga, Canada-based team provides digital strategy, ux/ui design, content marketing, email marketing, and more.
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