What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of May 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured provider
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
  Read More
  Industries
  View Profile Visit Site
14311

NextVant

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- San Jose, CA
Small marketing strategy company NextVant, is headquartered in San Jose, California. Founded in 2024, the team focuses on marketing strategy, digital strategy, content marketing, email marketing, and more.
Read More

View Profile Visit Site
Get connected with a company for free

Tell us about your project, and we'll match you with vetted companies that meet your requirements.

Get Started
14312

Northern Attitude Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Portland, ME
Branding firm Northern Attitude Creative is located in Portland, Maine. The small team provides branding, audio production, market research, social media marketing, and more and was founded in 2020.
Read More
Industries
View Profile Visit Site
14313

Helix Media Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Falmouth, ME
Helix Media Marketing is a branding firm. The Falmouth, Maine-based agency was established in 2019. The small team offers branding, marketing strategy, social media marketing, email marketing, and more.
Read More
Industries
View Profile Visit Site
14314

Marketecs

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Brunswick, ME
Marketecs is a branding agency established in 2009. Their small team is headquartered in Brunswick, Maine. The agency focuses on branding, social media marketing, content marketing, email marketing, and more.
Read More
Industries
View Profile Visit Site
14315

Pivotol

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Yarmouth, ME
Branding firm Pivotol was founded in 2011. The small team offers branding, market research, marketing strategy, email marketing, and more. The agency is headquartered in Yarmouth, Maine.

Read More
Industries
View Profile Visit Site
14316

Punch Bug Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Cincinnati, OH
Punch Bug Marketing is a social media marketing firm. The small Cincinnati, Ohio-based team offers social media marketing, content marketing, email marketing, search engine optimization, and more. The firm was launched in 2012.
Read More

View Profile Visit Site
14317

Digipixeline - Digital Marketing Agency

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- New Delhi, India
Digipixeline - Digital Marketing Agency , a digital strategy company, was founded in 2024. Their small team is based in New Delhi, India and specializes in digital strategy, email marketing, content marketing, conversion optimization, and more.
Read More

View Profile Visit Site
14318

The Copy Cartel

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Parkville, MD
Content writing services company The Copy Cartel is in Parkville, Maryland. They specialize in content writing services, social media marketing, content marketing, email marketing, and more and were established in 2020.
Read More

View Profile Visit Site
14319

Abask Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Annapolis, MD
Abask Marketing is an Annapolis, Maryland-based branding agency. The small team focuses on branding, public relations, marketing strategy, media planning & buying, and more and was launched in 2010.
Read More

View Profile Visit Site
14320

Alpha Moose

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Baltimore, MD
Alpha Moose is a content writing services company founded in 2018. Their small team is based in Baltimore, Maryland and focuses on content writing services, social media marketing, content marketing, email marketing, and more.
Read More
Industries
View Profile Visit Site
14321

Yllaaa

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Barcelona, Spain
Yllaaa is a branding agency. The Barcelona, Spain-based firm was launched in 2024. The small team focuses on branding, marketing strategy, social media marketing, search engine optimization, and more.
Read More
Industries
View Profile Visit Site
14322

Agency 109, Inc

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Sheridan, WY
Business consulting company Agency 109, Inc is in Sheridan, Wyoming. The small team focuses on business consulting, content writing services, branding, social media marketing, and more and was launched in 2018.
Read More

View Profile Visit Site
14323

Birdhouse Marketing & Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Boston, MA
Birdhouse Marketing & Design, a small branding company, is located in Boston, Massachusetts. The team offers branding, marketing strategy, social media marketing, content marketing, and more.
Read More

View Profile Visit Site
14324

Sky Flow Agency LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Sheridan, WY
Sky Flow Agency LLC is a small advertising company. The Sheridan, Wyoming-based company was founded in 2022. Their services include advertising, marketing strategy, social media marketing, email marketing, and more.
Read More

View Profile Visit Site
14325

Digital Marketer For You

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Solapur, India
Digital Marketer For You is a digital strategy company. They specialize in digital strategy, social media marketing, content marketing, branding, and more and were launched in 2020. Their small team is Solapur, India-based.
Read More

View Profile Visit Site
14326

QS Global Inc

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Seattle, WA
QS Global Inc is a social media marketing company in Seattle, Washington. Founded in 2023, the small team focuses on social media marketing, web development, marketing strategy, event marketing, and more.
Read More

View Profile Visit Site
14327

multiMind. media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Lowell, MA
Web design company multiMind. Media was launched in 2010. Their small team is headquartered in Lowell, Massachusetts. MultiMind. Media specializes in web design, ux/ui design, graphic design, content writing services, and more.
Read More

View Profile Visit Site
14328

Trembling Giant Marketing, LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Sykesville, MD
Trembling Giant Marketing, LLC is a small advertising company. The Sykesville, Maryland-based agency was established in 2012. Their team provides advertising, branding, public relations, marketing strategy, and more.
Read More
Industries
View Profile Visit Site
14329

ADservine

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Elin Pelin, Bulgaria
ADservine is a PPC company. Founded in 2017, the team offers pay per click, social media marketing, and email marketing. Their small company is Elin Pelin, Bulgaria-based.
Read More
Industries
View Profile Visit Site
14330

Ascendic Solutions

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Lahore, Pakistan
Ascendic Solutions is a social media marketing firm. Their small team is headquartered in Lahore, Pakistan. Their services include social media marketing, content marketing, email marketing, search engine optimization, and more. The agency was founded in 2023.
Read More

View Profile Visit Site
14331

MED AGENCY

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Braga, Portugal
Launched in 2024, MED AGENCY is a pay per click company. The agency offers pay per click, branding, digital strategy, social media marketing, and more and has a small team. The agency is in Braga, Portugal.
Read More

View Profile Visit Site
14332

354 Digital, LLC.

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Forney, TX
354 Digital, LLC., a digital strategy company, was established in 2024. The company specializes in digital strategy, direct marketing, marketing strategy, social media marketing, and more and has a small team. The company is headquartered in Forney, Texas.
Read More

View Profile Visit Site
14333

DO&Be Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Vancouver, WA
DO&Be Agency is a Vancouver, Washington-based SEO agency. The agency specializes in search engine optimization, pay per click, content writing services, email marketing, and more and is small.The agency was founded in 2021.
Read More
Industries
View Profile Visit Site
14334

Wise Bear Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Ada, MI
Established in 2019, Wise Bear Creative is a branding firm. The small team provides branding, video production, social media marketing, email marketing, and more. The agency is based in Ada, Michigan.
Read More

View Profile Visit Site
14335

Saplan

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Jaipur, India
Saplan is a small social media marketing company located in Jaipur, India. Launched in 2023, the team specializes in social media marketing, email marketing, conversion optimization, search engine optimization, and more.
Read More

View Profile Visit Site
14336

Mix Creative Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Grand Rapids, MI
Mix Creative Group is a branding firm. They offer branding, marketing strategy, social media marketing, email marketing, and more and were established in 2020. Their small team is Grand Rapids, Michigan-based.
Read More

View Profile Visit Site
14337

Nightshift Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Baltimore, MD
Nightshift Creative, a branding firm, is located in Baltimore, Maryland. The small company was established in 2017. Their services include branding, content marketing, email marketing, search engine optimization, and more.
Read More
Industries
View Profile Visit Site
14338

Promo Sapien

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Columbia Falls, MT
In Columbia Falls, Montana, Promo Sapien is a video production agency. They provide video production, social media marketing, content marketing, email marketing, and more and were launched in 1994.
Read More

View Profile Visit Site
14339

Mirshmellow Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Orlando, FL
Based in Orlando, Florida, Mirshmellow Solutions is a digital strategy company. The agency provides digital strategy, social media marketing, content marketing, email marketing, and more and is small.The agency was established in 2023.
Read More

View Profile Visit Site
14340

Garth Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Nashville, TN
Based in Nashville, Tennessee, Garth Media is a small branding company. Founded in 2019, the team offers branding, marketing strategy, social media marketing, content marketing, and more.
Read More

View Profile Visit Site