What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of May 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured provider
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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14281

Lime Copywriting

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Great Cornard, United Kingdom
Lime Copywriting is a content writing services company based in Great Cornard, United Kingdom. The small company was founded in 2017. Their services include content writing services and email marketing.
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14282

AB KALP (AB&KALP PRIVATE LIMITED)

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Noida, India
AB KALP (AB&KALP PRIVATE LIMITED) is a mobile & app marketing company. They are in Noida, India and have a small team. Their services include mobile & app marketing, digital strategy, email marketing, search engine optimization, and more.
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14283

HeadStart Copywriting

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Carrying Place, Canada
HeadStart Copywriting is a content writing services company based in Carrying Place, Canada. They offer content writing services, content marketing, and email marketing and were launched in 2012.
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14284

GoodMention Marketing

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Virginia Beach, VA
GoodMention Marketing, an advertising company, was established in 2023. Their small team is in Virginia Beach, Virginia. Their services include advertising, branding, marketing strategy, digital strategy, and more.
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14285

HastyEgg

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Ann Arbor, MI
HastyEgg is a small custom software development company. Founded in 2020, the company is located in Ann Arbor, Michigan. Their services include custom software development, e-commerce development, api development, CRM consulting and SI, and more.
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14286

Mozaic Marketing And Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Tuscumbia, AL
Mozaic Marketing And Design is a branding agency. Their small team is headquartered in Tuscumbia, Alabama. Their services include branding, social media marketing, search engine optimization, web design, and more. The agency was established in 2023.
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14287

The Business Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Malibu, CA
Branding firm The Business Agency was founded in 2017. Headquartered in Malibu, California, their small team offers branding, social media marketing, content marketing, email marketing, and more.
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14288

The Copy Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Phoenix, AZ
The Copy Creative , a content writing services company, was founded in 2021. In Phoenix, Arizona, their small team offers content writing services, marketing strategy, social media marketing, content marketing, and more.
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14289

The Copy Avengers

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Higley, AZ
Founded in 2018, The Copy Avengers is a content writing services company. They are headquartered in Higley, Arizona and have a small team. The company provides content writing services, marketing strategy, content marketing, and email marketing.
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14290

Truss Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Costa Mesa, CA
Truss Creative is an advertising company established in 2018. The small team specializes in advertising, branding, media planning & buying, event marketing, and more. The agency is based in Costa Mesa, California.
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14291

We Are Delve

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- London, United Kingdom
We Are Delve is a social media marketing company. The London, United Kingdom-based firm was established in 2008. The small team provides social media marketing, search engine optimization, pay per click, web design, and more.
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14292

Aglow Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Daphne, AL
Aglow Digital is a social media marketing firm launched in 2023. The small Daphne, Alabama-based team provides social media marketing, search engine optimization, web design, sales outsourcing, and more.
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14293

WhipTale Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Orange Beach, AL
WhipTale Digital is a branding company. They specialize in branding, social media marketing, content marketing, email marketing, and more and were launched in 2013. The agency is in Orange Beach, Alabama.
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14294

The Blocks Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Chandler, AZ
The Blocks Agency , a marketing strategy company, was established in 2014. The firm offers marketing strategy, digital strategy, social media marketing, content writing services, and more and has a small team.
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14295

McMarketing Company

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Scottsdale, AZ
McMarketing Company is an advertising company. The small Scottsdale, Arizona-based firm was founded in 2000. Their services include advertising, branding, marketing strategy, digital strategy, and more.
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14296

Bedrock Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Scottsdale, AZ
Founded in 2020, Bedrock Media is a content marketing company. Their small team is based in Scottsdale, Arizona and specializes in content marketing, video production, advertising, market research, and more.
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14297

Lawson House

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Atlanta, GA
Located in Atlanta, Georgia, Lawson House is a small branding agency. They specialize in branding, web design, content writing services, social media marketing, and more and were founded in 2020.
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14298

Ekhos Agency LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Chicago, IL
Web design agency Ekhos Agency LLC is based in Chicago, Illinois and Cape Town, South Africa. The small team focuses on web design, e-commerce development, branding, digital strategy, and more and was established in 2020.
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14299

UNI Marketing Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Mesa, AZ
UNI Marketing Agency is a branding agency founded in 2018. They are in Mesa, Arizona and have a small team. The firm focuses on branding, social media marketing, content marketing, email marketing, and more.
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14300

Investa Garden

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Bannockburn, IL
Investa Garden is a Bannockburn, Illinois-based branding agency. They focus on branding, email marketing, search engine optimization, ux/ui design, and more and were established in 2020.
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14301

Three Ears Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Longmont, CO
Three Ears Media is a content writing services company headquartered in Longmont, Colorado. The small team offers content writing services, content marketing, market research, email marketing, and more. The agency was established in 2018.
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14302

Clarity Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Fayetteville, AR
Marketing strategy company Clarity Creative is based in Fayetteville, Arkansas. The small team offers marketing strategy, corporate training & coaching, content writing services, branding, and more and was established in 2018.
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14303

Marketing Eye Digital Marketing Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Mira Bhayandar, India
Marketing Eye Digital Marketing Agency is an email marketing company launched in 2017. They are headquartered in Mira Bhayandar, India and have a small team. Their services include email marketing, search engine optimization, and other digital marketing.
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14304

Sanchez Studios

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- North Little Rock, AR
Sanchez Studios is a branding company. They focus on branding, marketing strategy, digital strategy, content marketing, and more and were established in 2006. Their small team is North Little Rock, Arkansas-based.
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14305

Go Lead Consulting

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Denver, CO
Go Lead Consulting is a small branding agency. Headquartered in Denver, Colorado, the company was established in 2014. Their services include branding, public relations, marketing strategy, content marketing, and more.
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14306

Smoked Out Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- New York City, NY
Launched in 2019, Smoked Out Digital is a small marketing strategy company based in New York City, New York and Chicago, Illinois. Their services include marketing strategy, social media marketing, web design, web development, and more.
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14307

Napisani.pl

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Poznan, Poland
Napisani.pl is a SEO services firm. They specialize in search engine optimization, content writing services, social media marketing, content marketing, and more and were established in 2023. The company is based in Poznan, Poland.
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14308

Jansen Communications

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Evergreen, CO
Jansen Communications is a content writing services company founded in 2009. Their small team is headquartered in Evergreen, Colorado and Reston, Virginia and specializes in content writing services, branding, marketing strategy, social media marketing, and more.
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14309

86

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Fort Wayne, IN
Founded in 2013, 86 is a branding firm. Their small team is headquartered in Fort Wayne, Indiana. Their team provides branding, direct marketing, market research, social media marketing, and more.
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14310

WB Creative Consulting, LLC.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- South Portland, ME
Located in South Portland, Maine, WB Creative Consulting, LLC. Is a content writing services company. Founded in 2015, the small team focuses on content writing services, advertising, social media marketing, content marketing, and more.
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