What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of May 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured providers
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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10291

The TransSynergy Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Irving, TX
The TransSynergy Group is a marketing strategy company established in 1995. They are in Irving, Texas and have a small team. The firm offers marketing strategy, email marketing, print design, social media marketing, and more.
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10292

Wick Marketing

(0 Reviews)

Not yet reviewed.
- $50,000+
- 10 - 49 employees
- Austin, TX
Wick Marketing is a branding company founded in 1995. Their small team is in Austin, Texas. Their services include branding, social media marketing, marketing strategy, advertising, and more.

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10293

Ideas Ignite Marketing

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Bardwell, KY
Ideas Ignite Marketing is a content marketing company. The Bardwell, Kentucky-based firm was founded in 2018. The small team offers content marketing, search engine optimization, ux/ui design, conversion optimization, and more.
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10294

CP Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Zeeland, MI
CP Solutions is a Zeeland, Michigan-based advertising company. They focus on advertising, graphic design, marketing strategy, search engine optimization, and more and were established in 2010.
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10295

Lenstrapath Technologies Pvt. Ltd.

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- India
Lenstrapath Technologies Pvt. Ltd. Is an advertising company launched in 2017. Located in , India, their small team offers advertising, ux/ui design, branding, email marketing, and more.
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10296

bio360 Marketing

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- El Paso, TX
Bio360 Marketing is a web design agency in El Paso, Texas and Las Cruces, New Mexico. The small agency was launched in 2014. Their services include web design, advertising, content marketing, digital strategy, and more.

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10297

Gerald Printing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Bowling Green, KY
Graphic design agency Gerald Printing was launched in 1935. The small team specializes in graphic design, logo, print design, direct marketing, and more. The company is in Bowling Green, Kentucky.
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10298

EMW Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Lubbock, TX
Branding firm EMW Digital was launched in 2013. In Lubbock, Texas, their small team focuses on branding, digital strategy, web development, email marketing, and more.
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10299

Swash Labs

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Denton, TX
Swash Labs is an advertising company. The small Denton, Texas-based team offers advertising, branding, video production, digital strategy, and more. The agency was established in 2011.

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10300

RIPEN

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Princeton, NJ
RIPEN is an user experience agency. Established in 2003, the team provides ux/ui design, digital strategy, e-commerce development, email marketing, and more. Their small company is based in Princeton, New Jersey.
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10301

J. Schmid

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Prairie Village, KS
J. Schmid is a branding company. Their small team is in Mission, Kansas. The agency specializes in branding, direct marketing, web design, marketing strategy, and more.
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10302

New Boston Creative Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Manhattan, KS
New Boston Creative Group is a branding firm. Founded in 2006, the small firm is headquartered in Manhattan, Kansas. Their services include branding, graphic design, marketing strategy, market research, and more.
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10303

Lewis & Partners Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Houston, TX
Established in 2004, Lewis & Partners Marketing is a branding firm. Their small team is based in Houston, Texas and Austin, Texas. Their services include branding, marketing strategy, market research, advertising, and more.
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10304

13 Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Topeka, KS
Based in Topeka, Kansas, 13 Marketing is a small advertising company. Their services include advertising, pay per click, search engine optimization, and email marketing.
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10305

3.14 Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Kyiv, Ukraine
3.14 Agency is a branding company. Their small team is in Kiev, Ukraine. Their team specializes in branding, CRM consulting and SI, content marketing, digital strategy, and more.
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10306

iSella Designs

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Chicago, IL
ISella Designs is a small branding firm. Launched in 2006, the team offers branding, content marketing, search engine optimization, web development, and more. The firm is in Chicago, Illinois.
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10307

Tribute Media, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Meridian, ID
Marketing strategy company Tribute Media, Inc. Was launched in 2007. They are based in Meridian, Idaho and have a small team. Their services include marketing strategy, web design, branding, email marketing, and more.
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10308

Bureau Gravity

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Aurora, IL
Bureau Gravity is a marketing strategy company launched in 2002. The small team provides marketing strategy, ux/ui design, branding, digital strategy, and more. The firm is in Aurora, Illinois.
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10309

Data Synergo Sdn Bhd

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Petaling Jaya, Malaysia
Founded in 2009, Data Synergo Sdn Bhd is an event marketing & planning company. Their small team is located in Petaling Jaya , Malaysia. Their services include event marketing & planning, direct marketing, voice services, content marketing, and more.
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10310

Vibe Marketing Glasgow

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Glasgow , United Kingdom
Small app development firm Vibe Marketing Glasgow, is headquartered in Glasgow , United Kingdom. Their services include mobile app development, web design, web development, email marketing, and more.

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10311

Client Magnet

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Toronto, Canada
Client Magnet is a marketing strategy company. Established in 2017, the small firm is in Toronto, Canada. Their team provides marketing strategy, media planning & buying, content marketing, conversion optimization, and more.
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10312

Mister Media

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Gaziantep, Türkiye
Mister Media is a small email marketing company. Founded in 2016, the agency is located in Gaziantep, Turkey. Their team specializes in email marketing, graphic design, logo, packaging design, and more.
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10313

CaraNaWeb Digital

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Rio de Janeiro, Brazil
Located in Rio de Janeiro, Brazil, CaraNaWeb is a digital strategy company. The agency focuses on digital strategy, email marketing, mobile & app marketing, social media marketing, and more and is small.The agency was launched in 2005.
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10314

Integrated Media Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Cranston, RI
Small CRM consulting and SI company Integrated Media Group, is in Cranston, and Boston, Massachusetts. Launched in 2015, the team specializes in CRM consulting and SI, social media marketing, web design, and email marketing.
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10315

Letosys

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Sharjah, United Arab Emirates
Letosys is a custom software development firm established in 2000. The agency specializes in custom software development, non-voice bpo/back office services, web development, email marketing, and more and has a small team. The agency is located in Deira, Dubai, United Arab Emirates.
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10316

Sente Media Group, Inc.

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Castalia, NC
Sente Media Group, Inc., a small CRM consulting and SI company, is headquartered in Castalia, North Carolina. The team provides CRM consulting and SI, search engine optimization, web development, content marketing, and more.
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10317

The Goss Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Asheville, NC
Marketing strategy company The Goss Agency was established in 1998. The agency focuses on marketing strategy, advertising, branding, digital strategy, and more and has a small team. The agency is based in Asheville, North Carolina.
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10318

Optimerch GmbH

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Dortmund, Germany
Pay per click agency Optimerch GmbH is in Dortmund, Germany. They provide pay per click, search engine optimization, social media marketing, conversion optimization, and more and were established in 2018.
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10319

Method Savvy

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Durham, NC
Branding company Method Savvy is based in Durham, North Carolina. The small agency was established in 2009. Their team focuses on branding, event marketing & planning, marketing strategy, email marketing, and more.
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10320

International Marketing Systems

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Moorhead, MN
International Marketing Systems is a small branding company based in Moorhead, Minnesota. They focus on branding, marketing strategy, search engine optimization, web development, and more and were founded in 1979.
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