What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of May 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured providers
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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9421

Webmization

(0 Reviews)

Not yet reviewed.
- $10,000+
- 50 - 249 employees
- Newtown Square, PA
Webmization is an UX design company. Established in 2012, the midsize company is headquartered in Newtown Square, Pennsylvania. Their team provides ux/ui design, content marketing, digital strategy, e-commerce development, and more.
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9422

KaeRae Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Rochester, , NY
KaeRae Marketing is an email marketing company in Rochester, , New York. They offer email marketing, search engine optimization, advertising, pay per click, and more and were founded in 2017.
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9423

Nexus Design Studio

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Riverside, CA
Nexus Design Studio is a small Riverside, California-based e-commerce development firm. Their services include e-commerce development, email marketing, logo, search engine optimization, and more.
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9424

FoundationsFour

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Lawrenceville, GA
FoundationsFour is an email marketing company. They are based in Lawrenceville, Georgia and have a small team that specializes in email marketing, event marketing & planning, graphic design, direct marketing, and more. The agency was founded in 2013.
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9425

WebCaptive Inc

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Santa Clara, CA
WebCaptive Inc is a Santa Clara, California-based SEO agency. The midsize agency was launched in 2016. Their services include search engine optimization, social media marketing, web design, web development, and more.
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9426

Infinity Intellectuals, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Wilmington, DE
Infinity Intellectuals, Inc. Is an advertising company. Launched in 2008, the team offers advertising, digital strategy, market research, social media marketing, and more. Their midsize company is in Wilmington, Delaware.
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9427

Always Connected Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Bloomington, IL
Always Connected Marketing is a marketing strategy company. Their small team is headquartered in Bloomington, Illinois. The agency offers marketing strategy, email marketing, search engine optimization, social media marketing, and more.
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9428

SoundBoard Marketing Conference

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Athens, GA
SoundBoard Marketing Conference, an advertising company, was launched in 2016. They are based in Athens, Georgia and have a small team. SoundBoard Marketing Conference focuses on advertising, conversion optimization, email marketing, marketing strategy, and more.
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9429

Jason Wiggins Creative, LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Roswell, GA
Jason Wiggins Creative, LLC is an email marketing company. They are in Roswell, Georgia and have a small team that provides email marketing, graphic design, logo, packaging design, and more. The firm was launched in 2003.
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9430

Southfire, Inc

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Augusta, GA
Southfire, Inc is a branding company launched in 2000. The company focuses on branding, email marketing, graphic design, logo, and more and has a small team.
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9431

The Content Effect

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Birch Run, MI
The Content Effect is a content marketing company established in 2016. In Birch Run, Michigan, their small team offers content marketing, email marketing, and social media marketing.
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9432

Curley Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Frederick, MD
Curley Marketing is an email marketing company established in 2006. Headquartered in Frederick, Maryland, their small team specializes in email marketing, marketing strategy, pay per click, search engine optimization, and more.
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9433

SamanthaNovak

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Omaha, NE
Small email marketing company SamanthaNovak , is based in Omaha, Nebraska. The team specializes in email marketing, graphic design, logo, packaging design, and more.
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9434

Strategic Factory

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Owings Mills, MD
Strategy Factory, an email marketing company, is located in Owings Mills, Maryland. They focus on email marketing, graphic design, logo, search engine optimization, and more and were established in 2000.

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9435

Dogwood Social

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Jefferson City, MO
Founded in 2015, Dogwood Social is an email marketing company. They are in Jefferson City, Missouri and have a small team. The company specializes in email marketing, graphic design, media planning & buying, social media marketing, and more.
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9436

PA Media Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Mechanicsburg, PA
PA Media Group is an advertising company. They focus on advertising, marketing strategy, content marketing, digital strategy, and more and were launched in 2013. Their midsize team is Mechanicsburg, Pennsylvania-based.
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9437

Monk Infotech

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Gandhi Nagar, India
Monk Infotech, a small branding firm, is headquartered in Gandhi Nagar, India. Launched in 2016, the team offers branding, content marketing, digital strategy, email marketing, and more.
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9438

Allie's Custom Designs

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Minneapolis, MN
Email marketing company Allie's Custom Designs was launched in 2008. The agency focuses on email marketing, advertising, branding, search engine optimization, and more and has a small team.
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9439

Neoscape

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Boston, MA
Neoscape is a branding agency. The Boston, Massachusetts-based company was launched in 1995. The midsize team focuses on branding, graphic design, video production, email marketing, and more.

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9440

The MLE Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Atlanta, GA
The MLE Agency is a content marketing company established in 2018. They are located in Atlanta, Georgia and have a small team. Their services include content marketing, email marketing, marketing strategy, pay per click, and more.
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9441

AnalogDigitalCafe

(0 Reviews)

Not yet reviewed.
- $10,000+
- 50 - 249 employees
- India
AnalogDigitalCafe is a pay per click company. Founded in 2014, the midsize company is located in , India. Their services include pay per click, content marketing, conversion optimization, digital strategy, and more.
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9442

B2B Sales Arrow

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Annandale, NJ
Launched in 2012, B2B Sales Arrow is a software development firm. Their small team is based in Annandale, New Jersey and Bengaluru, India. Their team focuses on custom software development, content marketing, CRM consulting and SI, email marketing, and more.
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9443

Phoenixx

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Québec, Canada
Phoenixx, a mobile application development company, was established in 2009. The firm provides mobile app development, custom software development, branding, digital strategy, and more and has a midsize team. The firm is based in Québec, Canada.
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9444

Matt Gerber Designs, LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Oconomowoc, WI
Matt Gerber Designs, LLC, a graphic design agency, is in Oconomowoc, Wisconsin. The small company was founded in 2009. Their services include graphic design, web design, email marketing, and search engine optimization.

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9445

iGenMedia

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Naperville, IL
IGenMedia is an e-commerce development firm. Their small team is based in Naperville, Illinois and Lockport, Illinois and provides e-commerce development, email marketing, search engine optimization, web design, and more. The firm was launched in 2002.
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9446

Jodano Corporate Finance Unternehmensberatung Stuttgart (Inh. Oliver Jordanov, LL.M.)

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Plochingen, Germany
Jodano Corporate Finance Unternehmensberatung Stuttgart (Inh. Oliver Jordanov, LL.M.) is a small content marketing company. Headquartered in Plochingen, Germany, the company was founded in 2015. Their services include content marketing, email marketing, business consulting, marketing strategy, and more.
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9447

jeffrey korn

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Belmont, MA
Branding company jeffrey korn is based in Belmont, Massachusetts. The small team provides branding, email marketing, graphic design, web design, and more and was founded in 2001.
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9448

ConsumerTrack, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- El Segundo, CA
Advertising company ConsumerTrack, Inc. Is in El Segundo, California and Charlotte, North Carolina. The midsize team offers advertising, branding, conversion optimization, digital strategy, and more and was launched in 2004.
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9449

Community Web Development

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Dennis, MA
Small e-commerce development firm Community Web Development, is headquartered in Dennis, Massachusetts. The team provides e-commerce development, pay per click, search engine optimization, web design, and more.

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9450

Freedman International

(0 Reviews)

Not yet reviewed.
- $100,000+
- 50 - 249 employees
- London, United Kingdom
Freedman International is an advertising company based in London, United Kingdom; New York, New York and Sydney, Australia. The midsize team focuses on advertising, broadcast video, translation, video production, and more. The company was launched in 1990.
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