What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of May 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured providers
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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  Industries
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9331

iManila

(0 Reviews)

Not yet reviewed.
- $1,000+
- 50 - 249 employees
- Pasig, Philippines
Content marketing company iManila was launched in 1996. The firm provides content marketing, e-commerce development, email marketing, mobile app development, and more and has a midsize team.
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Industries
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9332

MVMA - Apresentações Digitais

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- São Paulo, Brazil
Established in 2015, MVMA - Apresentações Digitais is a branding company. They are located in São Paulo, Brazil and have a small team. The company provides branding, email marketing, social media marketing, video production, and more.
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9333

Bray Leino Splash

(0 Reviews)

Not yet reviewed.
- $10,000+
- 50 - 249 employees
- Singapore
Bray Leino Splash, an UX design company, was launched in 2000. The company offers ux/ui design, e-commerce development, mobile app development, web design, and more and has a midsize team. The company is located in Singapore, Singapore; Petaling Jaya, Malaysia; Shanghai, China and Hong Kong, Hong Kong.
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9334

Programatorio

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Londrina, Brazil
Based in Londrina, Brazil, Programatorio is a web development firm. The small team provides web development, email marketing, IT managed services, and search engine optimization. The firm was established in 2008.
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9335

Social Play

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Brasilia, Brazil
Social Play, an advertising company, is located in Brasilia, Brazil. The small firm was established in 2013. Their team focuses on advertising, email marketing, social media marketing, video production, and more.
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9336

NextDart

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Argentina
Founded in 1999, NextDart is a custom software development company. They are located in , Argentina and have a small team. Their services include custom software development, email marketing, search engine optimization, web design, and more.
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9337

Mega Publicidad

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- CABA, Argentina
Established in 2009, Mega Publicidad is an email marketing company. The small team provides email marketing, graphic design, print design, social media marketing, and more. The firm is located in CABA, Argentina.
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9338

Jacobsons Direct

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- دبي, United Arab Emirates
Direct marketing company Jacobsons Direct is in Dubai, United Arab Emirates. They offer direct marketing, marketing strategy, voice services, email marketing, and more and were established in 1986.
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9339

The Sign Digital Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Panamá, Panama
The Sign Digital Marketing is a small advertising company located in Panama, Panama. They focus on advertising, digital strategy, email marketing, social media marketing, and more and were launched in 2016.

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9340

Creative Works México

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Ciudad de México, Mexico
Creative Works México is an email marketing company. Their small team is headquartered in México, Mexico. Their services include email marketing, web design, advertising, search engine optimization, and more. The firm was founded in 2011.

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9341

Applied SEM

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Philadelphia, PA
Founded in 2014, Applied SEM is a pay per click company. Their small team is in , and offers pay per click.

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9342

Timón - Diseño y Marketing Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Montevideo, Uruguay
Graphic design agency Timón - Diseño y Marketing Digital is headquartered in Montevideo, Uruguay. The small team specializes in graphic design, web design, digital strategy, and email marketing. The agency was established in 2017.
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9343

Web Host BD

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Dhaka, Bangladesh
Launched in 2012, Web Host BD is a small web design company. Their team specializes in web design, web development, advertising, and email marketing. The company is in Dhaka, Bangladesh.
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9344

TMH

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Dubai, United Arab Emirates
TMH is a Dubai, United Arab Emirates-based branding agency. The midsize agency was founded in 1997. Their team offers branding, advertising, email marketing, graphic design, and more.
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9345

Seo Web Mexico

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- México, Mexico
Seo Web Mexico is a México, Mexico-based email marketing company. The small firm was founded in 2008. Their services include email marketing, pay per click, search engine optimization, social media marketing, and more.

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9346

Marketing Digital MaSt mast.com.mx

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Ciudad de México, Mexico
Marketing Digital MaSt mast.com.mx is a small advertising company. They focus on advertising, e-commerce development, email marketing, search engine optimization, and more and were founded in 2010. The firm is in México, Mexico.

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9347

orange.mkt

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Ciudad de México, Mexico
Orange.mkt, a branding company, is located in México, Mexico. The small team specializes in branding, conversion optimization, email marketing, search engine optimization, and more and was established in 2004.

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9348

Chui Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Nairobi, Kenya
Chui Media, a branding agency, was launched in 2007. Their small team is based in Nairobi, Kenya. Their services include branding, digital strategy, e-commerce development, email marketing, and more.
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9349

1&1 Internet Mexico

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Ciudad de México, Mexico
1&1 Internet Mexico is a web design company located in México, Mexico. The company provides web design, web development, cloud consulting & SI, and email marketing and has a small team.The company was launched in 2013.

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9350

PureWeb Technologies LTD

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Nigeria
PureWeb Technologies LTD is a web development firm based in , Nigeria. They focus on web development, mobile app development, content marketing, search engine optimization, and more and were launched in 2010.
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9351

Jasper Consultants

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- South Africa
Jasper Consultants is a graphic design company founded in 1995. The midsize , South Africa-based team specializes in graphic design, search engine optimization, web design, content marketing, and more.
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9352

Digitas Liquorice

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Cape Town, South Africa
Digitas Liquorice is a CRM consulting and SI company. Established in 2005, the midsize company is headquartered in Cape Town, South Africa. Their team focuses on CRM consulting and SI, digital strategy, mobile & app marketing, social media marketing, and more.
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9353

Oliver + MORE

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Randburg, South Africa
Oliver + MORE is a branding agency founded in 2000. Their midsize team is located in Randburg, South Africa. The company focuses on branding, digital strategy, graphic design, video production, and more.
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9354

Anthology Marketing Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Honolulu, HI
Anthology Marketing Group is an advertising company. Their midsize team is headquartered in Honolulu, Hawaii. The firm focuses on advertising, digital strategy, market research, public relations, and more.
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9355

Maven Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Cape Town, South Africa
Based in Cape Town, Western Cape, South Africa, Maven Agency is a midsize content marketing company. They provide content marketing, social media marketing, web design, web development, and more and were established in 2005.
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9356

Dicxs7

(0 Reviews)

Not yet reviewed.
- $1,000+
- 50 - 249 employees
- India
Located in , India, Dicxs7 is a midsize digital strategy company. The team provides digital strategy, web design, web development, content marketing, and more.
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9357

Dundee Design Hub

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Dundee, United Kingdom
Based in Dundee, United Kingdom, Dundee Design Hub is a branding agency. The company provides branding, email marketing, graphic design, print design, and more and is small.The company was founded in 2015.
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9358

DCIT LTD

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Dhaka, Bangladesh
Midsize software development firm DCIT LTD, is based in Dhaka, Bangladesh. Launched in 2012, the team offers custom software development, mobile app development, web development, email marketing, and more.
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9359

SRH DESIGN

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Bangor, United Kingdom
SRH DESIGN, a branding agency, was founded in 2009. Their small team is in Bangor, United Kingdom. The firm offers branding, email marketing, graphic design, search engine optimization, and more.
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9360

Digital Den Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Banbridge, United Kingdom
Digital Den Marketing is a Banbridge, United Kingdom-based content marketing company. The agency provides content marketing, digital strategy, email marketing, marketing strategy, and more and is small.The agency was founded in 2014.
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