What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of May 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured providers
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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9361

Ideas Collide

(0 Reviews)

Not yet reviewed.
- $5,000+
- 50 - 249 employees
- Phoenix, AZ
Ideas Collide is an email marketing company launched in 2005. They are located in Phoenix, Arizona and Portland, Oregon and have a midsize team. The agency specializes in email marketing, graphic design, web development, web design, and more.
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9362

Rappe Performance Marketing, LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Seattle, WA
Rappe Performance Marketing, LLC is a direct marketing company. They offer direct marketing, email marketing, market research, and print design and were launched in 2007. Their small team is Seattle, Washington-based.
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9363

Miso Web Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Kirkland, WA
Miso Web Design is a Kirkland, Washington-based email marketing company. The small firm was founded in 2004. Their services include email marketing, logo, print design, search engine optimization, and more.
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9364

Razo Graphic & Web Design Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Chicago,
Graphic design agency Razo Graphic & Web Design Services is based in Chicago, . The agency provides graphic design, web design, email marketing, and search engine optimization and is small.The agency was established in 2008.
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9365

Bolt Advertising

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Miami, FL
In Miami, Florida, Bolt Advertising is a midsize advertising company. The team specializes in advertising, branding, email marketing, search engine optimization, and more.
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9366

Dunham + Company

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Plano, TX
Dunham + Company, an advertising company, was launched in 2002. They are based in Plano, Texas and have a midsize team. Dunham + Company provides advertising, branding, digital strategy, event marketing & planning, and more.

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9367

VLG Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Addison, TX
VLG Marketing, a marketing strategy company, is located in Addison, Texas. The midsize company was founded in 2005. Their services include marketing strategy, digital strategy, AR/VR development, email marketing, and more.

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9368

Rapp Marketing and Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Medford, OR
Rapp Marketing and Design is an advertising company. Located in Medford, Oregon, their small team specializes in advertising, email marketing, graphic design, video production, and more. The firm was established in 2004.
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9369

Aquare - Digital Marketing

(0 Reviews)

Not yet reviewed.
- $1,000+
- 50 - 249 employees
- London, United Kingdom
Aquare - Digital Marketing, a midsize SEO services firm, is located in London, United Kingdom. Their services include search engine optimization, pay per click, conversion optimization, digital strategy, and more.
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9370

Achieve Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Indianapolis, IN
Achieve Agency is an event marketing & planning company founded in 1999. The firm focuses on event marketing & planning, marketing strategy, market research, ux/ui design, and more and has a midsize team. The firm is headquartered in Indianapolis, Indiana.
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9371

GT Marketing Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Fort Worth, TX
GT Marketing Agency is an email marketing company headquartered in Fort Worth, Texas. The small company was founded in 2016. Their team specializes in email marketing, marketing strategy, search engine optimization, social media marketing, and more.
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9372

BVBiz Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Chicago, IL
BVBiz Marketing is a small branding firm established in 2008. Their team provides branding, email marketing, business consulting, marketing strategy, and more. The agency is headquartered in Chicago, Illinois.
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9373

Web agency pineapple studio

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Ravena, Italy
Small conversion optimization company Web agency pineapple studio, is based in Ravena, Italy. Their services include conversion optimization, digital strategy, email marketing, graphic design, and more.

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9374

Artwurks Unlimited

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Hartford, CT
Artwurks Unlimited is a small Hartford, Connecticut-based branding firm. They offer branding, email marketing, logo, web design, and more and were established in 2003.
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9375

Coral Business Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Business Bay, Dubai, United Arab Emirates
Coral Business Solutions is a Business Bay, Dubai, United Arab Emirates-based SEO company. The midsize team provides search engine optimization, social media marketing, web design, web development, and more and was founded in 2003.
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9376

Dot Think Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Stamford, CT
Dot Think Design is a branding firm. Their small team is located in Stamford, Connecticut. Their services include branding, email marketing, mobile app development, search engine optimization, and more.
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9377

Tree SMS

(0 Reviews)

Not yet reviewed.
- $1,000+
- 50 - 249 employees
- India
Tree SMS is an advertising company established in 2013. Their midsize team is based in , India. Their services include advertising, custom software development, conversion optimization, email marketing, and more.
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9378

Elevation3D

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Shrewsbury, MA
Elevation3D is an event marketing & planning company. They are headquartered in Shrewsbury, Massachusetts and Las Vegas, Nevada and have a midsize team that focuses on event marketing & planning, branding, graphic design, and email marketing. The company was founded in 2006.
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9379

Flint Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Fargo, ND
Flint Group is a midsize branding agency. The Fargo, North Dakota-based firm was founded in 1946. Their team offers branding, market research, social media marketing, ux/ui design, and more.
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9380

Elle PR

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Atlanta, GA
Elle PR is a content marketing company founded in 2014. They are in Atlanta, Georgia and have a small team. Their services include content marketing, email marketing, marketing strategy, public relations, and more.
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9381

Creative Graphics

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Burnsville, MN
Creative Graphics is a marketing strategy company established in 1979. The firm specializes in marketing strategy, email marketing, graphic design, logo, and more and has a midsize team. The firm is located in Burnsville, Minnesota.
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9382

KatArt Graphics

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- New Milford, CT
KatArt Graphics, a small branding company, is in New Milford, Connecticut. The team provides branding, email marketing, graphic design, print design, and more.
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9383

UpSwell

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Alpharetta, GA
UpSwell, a direct marketing company, is based in Alpharetta, Georgia. The midsize company was founded in 2011. Their team offers direct marketing, social media marketing, digital strategy, email marketing, and more.
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9384

Chumney & Associates

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Greenville, SC
Chumney & Associates is a Greenville, South Carolina-based media planning and buying agency. The midsize team specializes in media planning & buying, advertising, search engine optimization, social media marketing, and more and was launched in 1990.
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9385

Design Cypher

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Columbia, MO
Design Cypher, a small email marketing company, is located in Columbia, Missouri. Their services include email marketing, graphic design, logo, print design, and more.
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9386

Oneupweb

(0 Reviews)

Not yet reviewed.
- $5,000+
- 50 - 249 employees
- Traverse City, MI
Launched in 1996, Oneupweb is a branding agency. The small Traverse City, Michigan-based team focuses on branding, content marketing, pay per click, search engine optimization, and more.
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9387

Woodruff

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Kansas City, MO
Midsize branding agency Woodruff, is headquartered in Kansas City, Missouri; Columbia, Missouri and Red Wing, Minnesota. Founded in 1992, the team provides branding, marketing strategy, media planning & buying, e-commerce development, and more.
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9388

Naperville SEO

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Naperville, IL
Email marketing company Naperville SEO was founded in 2014. The small Naperville, Illinois-based team specializes in email marketing, market research, pay per click, search engine optimization, and more.
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9389

Cartwright Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Naperville, IL
Cartwright Design is a Naperville, Illinois-based advertising company. The small team offers advertising, email marketing, graphic design, logo, and more and was founded in 2003.
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9390

Missing link Chicago

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Naperville, IL
Missing link Chicago is a small advertising company located in Naperville, Illinois. Founded in 2000, the team specializes in advertising, branding, email marketing, graphic design, and more.
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