What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of April 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured providers
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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  Industries
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9271

orange.mkt

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Ciudad de México, Mexico
Orange.mkt, a branding company, is located in México, Mexico. The small team specializes in branding, conversion optimization, email marketing, search engine optimization, and more and was established in 2004.

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9272

Chui Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Nairobi, Kenya
Chui Media, a branding agency, was launched in 2007. Their small team is based in Nairobi, Kenya. Their services include branding, digital strategy, e-commerce development, email marketing, and more.
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9273

1&1 Internet Mexico

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Ciudad de México, Mexico
1&1 Internet Mexico is a web design company located in México, Mexico. The company provides web design, web development, cloud consulting & SI, and email marketing and has a small team.The company was launched in 2013.

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9274

PureWeb Technologies LTD

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Nigeria
PureWeb Technologies LTD is a web development firm based in , Nigeria. They focus on web development, mobile app development, content marketing, search engine optimization, and more and were launched in 2010.
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9275

Jasper Consultants

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- South Africa
Jasper Consultants is a graphic design company founded in 1995. The midsize , South Africa-based team specializes in graphic design, search engine optimization, web design, content marketing, and more.
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9276

Digitas Liquorice

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Cape Town, South Africa
Digitas Liquorice is a CRM consulting and SI company. Established in 2005, the midsize company is headquartered in Cape Town, South Africa. Their team focuses on CRM consulting and SI, digital strategy, mobile & app marketing, social media marketing, and more.
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9277

Oliver + MORE

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Randburg, South Africa
Oliver + MORE is a branding agency founded in 2000. Their midsize team is located in Randburg, South Africa. The company focuses on branding, digital strategy, graphic design, video production, and more.
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9278

Anthology Marketing Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Honolulu, HI
Anthology Marketing Group is an advertising company. Their midsize team is headquartered in Honolulu, Hawaii. The firm focuses on advertising, digital strategy, market research, public relations, and more.
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9279

Maven Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Cape Town, South Africa
Based in Cape Town, Western Cape, South Africa, Maven Agency is a midsize content marketing company. They provide content marketing, social media marketing, web design, web development, and more and were established in 2005.
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9280

Dicxs7

(0 Reviews)

Not yet reviewed.
- $1,000+
- 50 - 249 employees
- India
Located in , India, Dicxs7 is a midsize digital strategy company. The team provides digital strategy, web design, web development, content marketing, and more.
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9281

Dundee Design Hub

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Dundee, United Kingdom
Based in Dundee, United Kingdom, Dundee Design Hub is a branding agency. The company provides branding, email marketing, graphic design, print design, and more and is small.The company was founded in 2015.
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9282

DCIT LTD

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Dhaka, Bangladesh
Midsize software development firm DCIT LTD, is based in Dhaka, Bangladesh. Launched in 2012, the team offers custom software development, mobile app development, web development, email marketing, and more.
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9283

SRH DESIGN

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Bangor, United Kingdom
SRH DESIGN, a branding agency, was founded in 2009. Their small team is in Bangor, United Kingdom. The firm offers branding, email marketing, graphic design, search engine optimization, and more.
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9284

Digital Den Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Banbridge, United Kingdom
Digital Den Marketing is a Banbridge, United Kingdom-based content marketing company. The agency provides content marketing, digital strategy, email marketing, marketing strategy, and more and is small.The agency was founded in 2014.
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9285

Ideas Collide

(0 Reviews)

Not yet reviewed.
- $5,000+
- 50 - 249 employees
- Phoenix, AZ
Ideas Collide is an email marketing company launched in 2005. They are located in Phoenix, Arizona and Portland, Oregon and have a midsize team. The agency specializes in email marketing, graphic design, web development, web design, and more.
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9286

Rappe Performance Marketing, LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Seattle, WA
Rappe Performance Marketing, LLC is a direct marketing company. They offer direct marketing, email marketing, market research, and print design and were launched in 2007. Their small team is Seattle, Washington-based.
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9287

Miso Web Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Kirkland, WA
Miso Web Design is a Kirkland, Washington-based email marketing company. The small firm was founded in 2004. Their services include email marketing, logo, print design, search engine optimization, and more.
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9288

Razo Graphic & Web Design Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Chicago,
Graphic design agency Razo Graphic & Web Design Services is based in Chicago, . The agency provides graphic design, web design, email marketing, and search engine optimization and is small.The agency was established in 2008.
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9289

Bolt Advertising

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Miami, FL
In Miami, Florida, Bolt Advertising is a midsize advertising company. The team specializes in advertising, branding, email marketing, search engine optimization, and more.
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9290

Dunham + Company

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Plano, TX
Dunham + Company, an advertising company, was launched in 2002. They are based in Plano, Texas and have a midsize team. Dunham + Company provides advertising, branding, digital strategy, event marketing & planning, and more.

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9291

VLG Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Addison, TX
VLG Marketing, a marketing strategy company, is located in Addison, Texas. The midsize company was founded in 2005. Their services include marketing strategy, digital strategy, AR/VR development, email marketing, and more.

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9292

Rapp Marketing and Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Medford, OR
Rapp Marketing and Design is an advertising company. Located in Medford, Oregon, their small team specializes in advertising, email marketing, graphic design, video production, and more. The firm was established in 2004.
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9293

Aquare - Digital Marketing

(0 Reviews)

Not yet reviewed.
- $1,000+
- 50 - 249 employees
- London, United Kingdom
Aquare - Digital Marketing, a midsize SEO services firm, is located in London, United Kingdom. Their services include search engine optimization, pay per click, conversion optimization, digital strategy, and more.
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9294

Achieve Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Indianapolis, IN
Achieve Agency is an event marketing & planning company founded in 1999. The firm focuses on event marketing & planning, marketing strategy, market research, ux/ui design, and more and has a midsize team. The firm is headquartered in Indianapolis, Indiana.
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9295

GT Marketing Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Fort Worth, TX
GT Marketing Agency is an email marketing company headquartered in Fort Worth, Texas. The small company was founded in 2016. Their team specializes in email marketing, marketing strategy, search engine optimization, social media marketing, and more.
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9296

BVBiz Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Chicago, IL
BVBiz Marketing is a small branding firm established in 2008. Their team provides branding, email marketing, business consulting, marketing strategy, and more. The agency is headquartered in Chicago, Illinois.
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9297

Web agency pineapple studio

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Ravena, Italy
Small conversion optimization company Web agency pineapple studio, is based in Ravena, Italy. Their services include conversion optimization, digital strategy, email marketing, graphic design, and more.

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9298

Artwurks Unlimited

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Hartford, CT
Artwurks Unlimited is a small Hartford, Connecticut-based branding firm. They offer branding, email marketing, logo, web design, and more and were established in 2003.
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9299

Coral Business Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Business Bay, Dubai, United Arab Emirates
Coral Business Solutions is a Business Bay, Dubai, United Arab Emirates-based SEO company. The midsize team provides search engine optimization, social media marketing, web design, web development, and more and was founded in 2003.
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9300

Dot Think Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Stamford, CT
Dot Think Design is a branding firm. Their small team is located in Stamford, Connecticut. Their services include branding, email marketing, mobile app development, search engine optimization, and more.
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