What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

16381

W-Squared Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Houston, TX
W-Squared Marketing is a small Advertising company founded in 2012. Their team provides Advertising and Branding.
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16382

Digital Herder Advertising Agency

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Montclair, NJ
Digital Herder Advertising Agency is a Digital Strategy company based in Montclair, New Jersey and New York, New York. The team offers Digital Strategy and Pay Per Click.
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16383

ClearStory Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Franklin, TN
Small Digital Strategy company ClearStory Marketing, is located in Franklin, Tennessee. Their services include Digital Strategy and Marketing Strategy.
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16384

eDigital Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
EDigital Services is a -based branding agency. Established in 2016, the team specializes in Branding and Conversion Optimization.
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16385

AimFire Marketing

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Brownsburg, IN
Located in Brownsburg, Indiana, AimFire Marketing is a Direct Marketing company. Their services include Direct Marketing and Public Relations.
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16386

Jasmine Sandler

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Queens, NY
Jasmine Sandler is a Digital Strategy company. They are in Queens, New York and Beverly Hills, California and have small team. Their team provides Digital Strategy and Search Engine Optimization.
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16387

DigiArise

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Gurugram, India
DigiArise is a mobile app development company. They specialize in Mobile App Development and Search Engine Optimization and were launched in 2010.
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16388

CREATIVEWORK!

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Tynemouth, England
Branding company CREATIVEWORK! offers Branding and Packaging Design. They are headquartered in Tynemouth, England.
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16389

Hattan Media LLC

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- New York, NY
Founded in 2014, Hattan Media LLC is a web design company. The team specializes in Web Design and Mobile App Development and is headquartered in New York, New York.
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16390

Martin Wright Design

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Swindon, England
Martin Wright Design, a small web design agency, is located in Swindon, England. Their services include Web Design and UX/UI Design.
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16391

Causeway Digital

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Lafayette, CO
Causeway Digital, a Content Marketing company, is headquartered in Lafayette, Colorado. The team offers Content Marketing and Conversion Optimization.
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- Boulder Convention & Visitors
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16392

If Wishes Were Ltd

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Dalton-in-Furness, England
Based in Dalton-in-Furness, England, If Wishes Were Ltd is a small Logo company. The team specializes in Logo and Web Design.
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16393

Crisp Design

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Heybridge, England
Crisp Design is a graphic design company. Headquartered in Heybridge, England, the agency was established in 2005. Their services include Graphic Design and Web Design.
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16394

FRNDLY Digital

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Denver, CO
Headquartered in Denver, Colorado, FRNDLY Digital is a small Digital Strategy company. Their services include Digital Strategy and Marketing Strategy.
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16395

ClickTraffic

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Houston, TX
ClickTraffic, a SEO company, was launched in 2011. The agency specializes in Search Engine Optimization and Social Media Marketing, and is small.
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16396

UK Datahouse

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- London, England
In London, England, UK Datahouse is a small data analytics company. The team offers BI & big data consulting & SI and cloud consulting & SI.
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16397

Raising Status

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Northampton, England
Headquartered in Northampton, England, Raising Status is a small SEO company. Their services include Search Engine Optimization and Web Design.
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16398

Creative Pearson

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Stratford upon Avon, England
Creative Pearson is a small web design company established in 2014. Their services include Web Design and Web Development.
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16399

Futureforth

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Nashville, TN
Located in Nashville, Tennessee, Futureforth is a Content Marketing company. They offer Content Marketing and Search Engine Optimization.
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16400

eleven10creative

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Stourbridge, England
Eleven10creative is an Advertising company. In Stourbridge, England, the company was launched in 2014. Their services include Advertising and Branding.
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16401

Mary Rabalais

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Memphis, TN
Mary Rabalais is a PPC company headquartered in Memphis, Tennessee. Founded in 1996, the team offers Pay Per Click and Search Engine Optimization.
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16402

Publidex Digital Agency

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Goiânia, Brazil
Publidex Digital Agency, a small Marketing Strategy company, is based in Goiânia, Brazil. Their services include Marketing Strategy and Branding.
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16403

Alyssa Auerbach

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
Headquartered in Denver, Colorado, Alyssa Auerbach is a small graphic design agency. Their services include Graphic Design and Email Marketing.
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16404

Mile High Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Golden, CO
Mile High Marketing is a Digital Strategy company. The team is in Golden, Colorado, and their services include Digital Strategy and Marketing Strategy.
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16405

Mancini Digital

(0 Reviews)

Not yet reviewed.
- $10,000+
- Freelancer employees
- Chanhassen, MN
Mancini Digital is a Digital Strategy company launched in 2013. The agency specializes in Digital Strategy and Marketing Strategy, and is small.
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16406

Xtra Mile Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
Xtra Mile Marketing is a small branding agency headquartered in Nashville, Tennessee. The team focuses on Branding and Public Relations.
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16407

Blue Eye Group LLC

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
Based in Waterford, Wisconsin, Blue Eye Group LLC is a social media marketing agency. The team specializes in Social Media Marketing and Search Engine Optimization.
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16408

seofreelancerbangalore

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
Seofreelancerbangalore, an Advertising company, is headquartered in Bengaluru, India. Their services include Advertising and Branding.
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16409

Your Own Marketing Department

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Bel Air, MD
Your Own Marketing Department is an Advertising company located in Bel Air, Maryland. They offer Advertising and Marketing Strategy.
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16410

SEO Company Dublin

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Dublin, Ireland
SEO Company Dublin is a SEO agency. They are located in Dublin, Ireland. Their team specializes in Search Engine Optimization and Email Marketing.
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