What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

16261

Gootte

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Not yet reviewed.
- Undisclosed
- Freelancer employees
- Tel Aviv-Yafo, Israel
Launched in 2007, Gootte is a small Tel Aviv-Yafo, Israel-based graphic design company. Their services include Graphic Design and Search Engine Optimization.
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16262

Sajid Sulaiman

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
Based in Dubai, United Arab Emirates, Sajid Sulaiman is a small user experience agency. The team offers UX/UI Design and Video Production.
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16263

MCM

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
MCM is a Montevideo, Uruguay-based Marketing Strategy company. Founded in 2012, the team focuses on Marketing Strategy and Web Design.
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16264

Prospect Miner

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Rangpur, Bangladesh
Back Office Outsourcing company Prospect Miner was established in 2011. The team offers Back Office Outsourcing and Sales Outsourcing.
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16265

Gilam

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
Gilam is a PPC agency. Their small team is in. Their team focuses on Pay Per Click and Content Marketing.
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16266

Steve Davis Graphic Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
Steve Davis Graphic Design is an Advertising company established in 2013. The company focuses on Advertising and Graphic Design.
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16267

Creative Web Design 123

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
Creative Web Design 123 is a Content Marketing company. Located in Toronto, Canada, their team provides Content Marketing and Graphic Design.
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16268

HWB Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Bournemouth, England
HWB Design is a graphic design company. They are based in Bournemouth, England and have small team. Their services include Graphic Design and Logo.
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16269

EJH Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
Small Content Marketing company EJH Digital, is located in and. Their services include Content Marketing and Digital Strategy.
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16270

Dreamcapture Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Bartlett, TN
Dreamcapture Design is a branding company. They are located in Bartlett, Tennessee and have small team. Their services include Branding and Email Marketing.
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16271

Your Marketing Lady

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Marietta, GA
Your Marketing Lady is a small social media marketing company located in Marietta, Georgia. The team specializes in Social Media Marketing and Web Design.
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16272

Hello Emily Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Mercer Island, WA
Hello Emily Marketing is an Advertising company established in 2017. Their team focuses on Advertising and Public Relations.
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16273

Knox Creative Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Dallas, TX
Knox Creative Agency is a small branding company established in 2017. Their team offers Branding and Social Media Marketing.
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16274

Flying Toad Graphics

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Not yet reviewed.
- Undisclosed
- Freelancer employees
- Grants Pass, OR
Flying Toad Graphics, an Advertising company, is in Grants Pass, Oregon. They provide Advertising and Graphic Design.
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16275

Texas Law Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Dallas, TX
Texas Law Marketing is an Advertising company. The company is in Dallas, Texas. Their services include Advertising and Branding.
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16276

Pixelthink Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Plano, TX
Pixelthink Creative is a branding agency. They specialize in Branding and Out of Home Design and were founded in 2004. The firm is based in Plano, Texas.
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16277

Valley Wizard Corporation

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- San Francisco, CA
Valley Wizard Corporation is a small San Francisco, California-based Marketing Strategy company. The team provides Marketing Strategy and Search Engine Optimization.
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16278

James DeKoven

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- San Francisco, CA
James DeKoven is a San Francisco, California-based Content Marketing company. Founded in 1999, the team provides Content Marketing and Graphic Design.
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16279

Jamie Thornberry

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
In Australia, Jamie Thornberry is a small web design company. The team focuses on Web Design and Content Marketing.
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16280

Splash Social

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Not yet reviewed.
- Undisclosed
- Freelancer employees
Headquartered in Mumbai, India, Splash Social is a small Advertising company. Their services include Advertising and Content Marketing.
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16281

Pamela Nehf LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Northfield, NJ
Pamela Nehf LLC is a small Northfield, New Jersey-based website development company. Their services include Web Development and Search Engine Optimization.
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16282

Ariana Fernandez Graphic Designer

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
Launched in 2002, Ariana Fernandez Graphic Designer is a graphic design agency. The company provides Graphic Design and Logo, and is small.
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16283

Matty G Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Kawartha Lakes, Canada
Matty G Digital is a Digital Strategy company. They provide Digital Strategy and Search Engine Optimization and are based in Kawartha Lakes, Canada.
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16284

Vipin Kumar Freelancer SEO Expert in Delhi

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- New Delhi, India
Small Advertising company Vipin Kumar Freelancer SEO Expert in Delhi, is located in New Delhi, India. The team specializes in Advertising and Branding.
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16285

Heather Wood

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Not yet reviewed.
- Undisclosed
- Freelancer employees
- Spokane, WA
Heather Wood is a Spokane, Washington-based graphic design company. They provide Graphic Design and Web Design.
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16286

BootstrapVT

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Not yet reviewed.
- Undisclosed
- Freelancer employees
- Burlington, VT
BootstrapVT is a Digital Strategy company. Based in Burlington, Vermont, their team provides Digital Strategy and Web Development.
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16287

Lia Huber

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
Lia Huber, a small branding company, is in Healdsburg, California and. The team offers Branding and Content Marketing.
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16288

MJM Designz

(0 Reviews)

Not yet reviewed.
- $5,000+
- Freelancer employees
- Anaheim, CA
MJM Designz is a web design agency. Their team is located in Anaheim, California and focuses on Web Design and Web Development.
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16289

DEVLIN MERCATOR Digital Marketing Services

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
Launched in 2018, DEVLIN MERCATOR Digital Marketing Services, a small Content Marketing company, is in Southampton, England. Their team provides Content Marketing and Social Media Marketing.
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16290

Peller Media

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Ottawa, Canada
Social media marketing firm Peller Media is based in Ottawa, Canada and Canada. Established in 2019, the team offers Social Media Marketing and Mobile App Development.
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