What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

11251

Peppermint Soda

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Hale, England
Peppermint Soda is an Advertising company. They focus on Advertising and Public Relations and are based in Hale, England and Warrington, England.
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11252

Ideal Visibility

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- San Francisco, CA
SEO company Ideal Visibility is based in San Francisco, California. They focus on Search Engine Optimization and Pay Per Click.
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11253

Atlas Studios

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- East Providence, RI
Atlas Studios, a branding company, was founded in 1999. The small team focuses on Branding and Public Relations.
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Clients
- Leading Edge
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11254

Segaris Ltd

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
Segaris Ltd is a SEO agency. They were launched in 2005, and their services include Search Engine Optimization and Web Design.
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11255

5HD Agency

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Braintree, MA
5HD Agency is a small Advertising company headquartered in Braintree, Massachusetts. Their services include Advertising and Marketing Strategy.
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11256

Bristol Strategy

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
Bristol Strategy is a Digital Strategy company. Located in East Walpole, Massachusetts, the team specializes in Digital Strategy and Social Media Marketing.
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11257

Petersen

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Gloucester, England
Petersen is a SEO services firm. The firm is based in Gloucester, England. Their services include Search Engine Optimization and Web Design.
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11258

Trinet Internet Solutions

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Irvine, CA
Trinet Internet Solutions is a small web design agency located in Irvine, California and Frisco, Texas. The team offers Web Design and Web Development.
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Clients
- Orange County Transportation Authority
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11259

Gravity Marketing LLC

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Milwaukee, WI
Gravity Marketing LLC is a small Milwaukee, Wisconsin-based branding firm. The team provides Branding and Public Relations.
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11260

Abbey Mecca & Company

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Buffalo, NY
Abbey Mecca & Company is an Advertising company founded in 1969. The firm focuses on Advertising and Branding, and is small.
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Clients
- SolarLiberty
Industries
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11261

GreenBananaSEO

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Beverly, MA
GreenBananaSEO is an Advertising company. Their small team is located in Beverly, Massachusetts and Beverly, Massachusetts. Their team offers Advertising and Social Media Marketing.
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11262

Technologies

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Naperville, IL
Technologies is a web design agency. The Naperville, Illinois-based firm provides Web Design and Search Engine Optimization.
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11263

Mambo Media

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Portland, OR
Launched in 1997, Mambo Media is a small Portland, Oregon-based branding firm. Their team offers Branding and Web Design.
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Clients
- Xerox
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11264

Peaceful Media

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Portland, OR
Peaceful Media is a small branding company. Launched in 2008, the team specializes in Branding and E-Commerce Development.
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Clients
- Gazelles International Coaches
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11265

Digital Willow Ltd

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
Digital Willow Ltd is a Digital Strategy company. They offer Digital Strategy and Media Planning & Buying and were founded in 2011. The firm is headquartered in London, England.
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11266

Seattle Web Search

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Seattle, WA
Seattle Web Search is a web design company. The agency is based in Seattle, Washington. Their services include Web Design and Branding.
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11267

The Best Media

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Toronto, Canada
The Best Media, a Content Marketing company, is headquartered in Toronto, Canada. Their services include Content Marketing and Digital Strategy.
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11268

MTD Research

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
MTD Research is a Market Research company. They were launched in 1993 and offer Market Research and Marketing Strategy.
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11269

GreenRoom Agency

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Miami, FL
GreenRoom Agency is a branding agency. Their small team of employees is headquartered in Miami, Florida. Their team offers Branding and Public Relations.
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11270

Marketeering Group

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Seattle, WA
SEO agency Marketeering Group was launched in 2011. The team provides Search Engine Optimization and Branding and is in Seattle, Washington.
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11271

Novak Birch

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Baltimore, MD
Novak Birch is a Baltimore, Maryland-based branding firm. Founded in 1987, the team provides Branding and Email Marketing.
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11272

Responsory

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Brookfield, WI
Responsory is an Advertising company. They are located in Brookfield, Wisconsin. Their team offers Advertising and Branding.
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11273

Supplyant

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Moulton Park, England
E-commerce development firm Supplyant was founded in 2009. The company offers E-Commerce Development and Web Design, and is small.
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11274

360 Direct

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Brookfield, WI
360 Direct is a Content Marketing company in Brookfield, Wisconsin. They offer Content Marketing and Digital Strategy.
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11275

SPARK DIGITAL MARKETING

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Rayleigh, England
Small web design agency SPARK DIGITAL MARKETING, is headquartered in Rayleigh, England. Their services include Web Design and Search Engine Optimization.
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11276

Ninthlink

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- San Diego, CA
Launched in 1999, Ninthlink is a small San Diego, California-based SEO agency. Their team focuses on Search Engine Optimization and Web Design.
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11277

Media Venue

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Louisville, KY
Media Venue is a Direct Marketing company. Founded in 1994, the firm focuses on Direct Marketing and Social Media Marketing.
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11278

Studio One

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Northampton , England
Studio One is a web design agency. Based in Northampton , England, the company was founded in 2001. Their services include Web Design and Advertising.
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11279

Tree Frog International

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Birmingham, England
Tree Frog International, a Digital Strategy company, is located in Birmingham, England. They offer Digital Strategy and Marketing Strategy.
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11280

Statement

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Wakefield, England
Statement is a small web design agency. They offer Web Design and Content Marketing and were launched in 2008.
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