What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of May 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured providers
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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  Industries
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11041

Nexols

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Lahore, Pakistan
Based in Lahore, Pakistan, Nexols is a public relations firm. The small agency was established in 2022. Their team focuses on public relations, social media marketing, email marketing, conversion optimization, and more.
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11042

Allott and Associates

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Knaresborough, United Kingdom
Allott and Associates, a small advertising company, is based in Knaresborough, United Kingdom and London, United Kingdom. Launched in 1994, the team specializes in advertising, direct marketing, public relations, marketing strategy, and more.
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11043

Contentscape

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Brighton and Hove, United Kingdom
Contentscape is a small digital strategy company. Based in Brighton and Hove, United Kingdom, the agency was launched in 2014. Their services include digital strategy, social media marketing, content marketing, email marketing, and more.
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11044

Plansters

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Undisclosed
Plansters is a branding agency. Founded in 2016, the firm is located in. The small team offers branding, social media marketing, email marketing, search engine optimization, and more.
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11045

Meeraqe

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- California, India
Meeraqe, a digital strategy company, is based in California, India. The small firm was founded in 2018. Their services include digital strategy, public relations, social media marketing, content marketing, and more.
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11046

Saigon Digital

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Ho Chi Minh, Vietnam
Website development company Saigon Digital was launched in 2021. The agency provides web development, e-commerce development, branding, social media marketing, and more and has a small team.
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11047

E-stores Experts

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- London, United Kingdom
E-stores Experts is a small PPC company. The London, United Kingdom-based company was established in 2021. Their team focuses on pay per click, graphic design, e-commerce development, branding, and more.

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11048

Ethereal IT Solutions

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Noida, India
Ethereal IT Solutions is a digital strategy company launched in 2017. The agency focuses on digital strategy, social media marketing, content marketing, email marketing, and more and has a small team. The agency is in Noida, India.
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11049

The Ethical Agency (Pty) Ltd

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Cape Town, South Africa
The Ethical Agency (Pty) Ltd is a branding company. They are in Cape Town, South Africa and have a small team. Their services include branding, web design, graphic design, web development, and more. The firm was founded in 2017.
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11050

virtualjourney

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Undisclosed
Social media marketing firm virtualjourney is located in. The small team specializes in social media marketing, web design, web development, content marketing, and more. The company was established in 2023.
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11051

Digi Marketers

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Geelong, Australia
Digi Marketers is a web development company located in Geelong, Australia. The small firm was established in 2018. Their team provides web development, marketing strategy, digital strategy, social media marketing, and more.

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11052

Salon Guru

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Great Dunmow, United Kingdom
Salon Guru, a SEO company, was established in 2009. Their small team is located in Great Dunmow, United Kingdom. The firm focuses on search engine optimization, web design, social media marketing, and email marketing.
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11053

D-Teq Solution

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Ahmedabad, India
D-Teq Solution is a digital strategy company. Launched in 2017, the small firm is headquartered in Ahmedabad, India. Their team offers digital strategy, social media marketing, content marketing, email marketing, and more.
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11054

AT Studios

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Jaipur, India
AT Studios, a content marketing company, was launched in 2020. The small Jaipur, India-based team provides content marketing, email marketing, branding, social media marketing, and more.
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11055

DART Consulting

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Bengaluru, India
DART Consulting is a market research company founded in 2007. The firm provides market research, marketing strategy, social media marketing, content marketing, and more and has a small team.
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11056

Digital Fox

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Cape Town, South Africa
Digital Fox, a branding firm, is located in Cape Town, South Africa and White Rock, Canada. They specialize in branding, social media marketing, email marketing, search engine optimization, and more and were founded in 2016.
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11057

Volgai Pty Ltd

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Clayton, Australia
Launched in 2019, Volgai Pty Ltd is a small social media marketing company. Their team provides social media marketing, content marketing, email marketing, search engine optimization, and more. The company is based in Clayton, Australia.
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11058

Urban Software & Web Development

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Albuquerque, NM
Urban Software & Web Development, a web design company, was established in 2022. In Albuquerque, New Mexico, their small team offers web design, web development, branding, digital strategy, and more.
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11059

Growthers

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Kolkata, India
Growthers is a small social media marketing agency headquartered in Kolkata, India. They focus on social media marketing, content marketing, email marketing, search engine optimization, and more and were established in 2023.
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11060

Mehar Business Solution LLC

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Doha, Qatar
Established in 2011, Mehar Business Solution LLC is a branding company. Their small team is based in Doha, Qatar. Their team focuses on branding, digital strategy, social media marketing, email marketing, and more.
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11061

SHOPSPHERE

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Mississauga, Canada
SHOPSPHERE is a social media marketing company. Their small team is in Mississauga, Canada and Dubai, United Arab Emirates. Their services include social media marketing, content marketing, email marketing, search engine optimization, and more. The firm was launched in 2018.
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11062

ramsiya creation

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- New Delhi, India
Ramsiya creation is a New Delhi, India-based digital strategy company. The small company was established in 2000. Their team provides digital strategy, social media marketing, content marketing, email marketing, and more.
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11063

Leveledge Technologies Private Limited

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Mumbai, India
Web development firm Leveledge Technologies Private Limited is located in Mumbai, India. They provide web development, mobile app development, direct marketing, email marketing, and more and were founded in 2021.
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11064

DesVert

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Dhaka, Bangladesh
DesVert, a user experience agency, is headquartered in Dhaka, Bangladesh. The small team specializes in ux/ui design, graphic design, web design, email marketing, and more and was founded in 2022.
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11065

Odesigning

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Islamabad, Pakistan
Odesigning is a social media marketing firm. The small Islamabad, Pakistan-based team specializes in social media marketing, content marketing, email marketing, conversion optimization, and more. The firm was founded in 2014.
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11066

WireFuseMedia

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Austin, TX
WireFuseMedia is a branding company in Austin, Texas. The small agency was established in 2008. Their team specializes in branding, search engine optimization, digital strategy, graphic design, and more.
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11067

The Wit Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Pune, India
The Wit Agency is a small branding agency. They specialize in branding, public relations, media planning & buying, event marketing & planning, and more and were launched in 2015. The firm is located in Pune, India.
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11068

KP Digital Solutions

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Mumbai, India
KP Digital Solutions, a social media marketing company, was established in 2016. Their small team is in Mumbai, India and Pithoragarh, India and offers social media marketing, search engine optimization, pay per click, graphic design, and more.
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11069

360 Focus Lab

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- West Hollywood, CA
Media planning and buying company 360 Focus Lab is in West Hollywood, California. The small agency was launched in 2017. Their services include media planning & buying, event marketing & planning, social media marketing, email marketing, and more.
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11070

Brandatory

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Kolkata, India
Graphic design agency The Brandatory was founded in 2019. Their small team is located in Kolkata, India. Their services include graphic design, search engine optimization, social media marketing, content marketing, and more.
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