What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

4771

Hook Solutions Ltd.

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Poole, England
Hook Solutions Ltd. Is a small social media marketing firm headquartered in Poole, England. Their services include Social Media Marketing and Web Design.
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4772

ExtraMile Communications Ltd

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Eccleshall, England
ExtraMile Communications Ltd is an Email Marketing company located in Eccleshall, England and London, England. They offer Email Marketing and Search Engine Optimization.
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4773

The Armstrong Partnership

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Chester, England
The Armstrong Partnership is a small Advertising company based in Chester, England. Their services include Advertising and E-Commerce Development.
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4774

Verde

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Boulder, CO
Verde is a social media marketing company. Headquartered in Boulder, Colorado and , the agency offers Social Media Marketing and Email Marketing.
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4775

Spencer Kinney | Menomonie Web Development Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Menomonie, WI
Spencer Kinney | Menomonie Web Development Agency is a social media marketing firm. Their small team is in Menomonie, Wisconsin. Their services include Social Media Marketing and Email Marketing.
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4776

Dynamicweb North America Inc

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Santa Monica, CA
Dynamicweb North America Inc is a small e-commerce development company founded in 2011. Their services include E-Commerce Development and Mobile & App Marketing.
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4777

RyTech LLC

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- La Grange, IL
RyTech LLC, a social media marketing firm, was established in 2012. The team focuses on Social Media Marketing and Content Marketing.
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4778

Yeux Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
Yeux Marketing is a Digital Strategy company. The Merida, Mexico-based agency offers Digital Strategy and Email Marketing.
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4779

Russell's Group

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Louisville, KY
Russell's Group is an Email Marketing company in Louisville, Kentucky. They offer Email Marketing and Pay Per Click.
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4780

Pearl Like Technology

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Indore, India
Based in Indore, India, Pearl Like Technology is an IT strategy consulting company. They focus on IT strategy consulting and Email Marketing.
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4781

Macleod & Co.

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Minneapolis, MN
Macleod & Co. Is an Advertising company launched in 2014. Their team offers Advertising and Content Marketing.
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4782

Enigma Marketing Services

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Maidenhead , England
Enigma Marketing Services is a branding agency. In Maidenhead , England and San Francisco, California, the firm was established in 1994. Their team specializes in Branding and Content Marketing.
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4783

SUM.AGENCY

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Wath upon Dearne, England
SUM.AGENCY, a branding company, was established in 2015. The agency provides Branding and Email Marketing.
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4784

TechForge

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Bristol, England
TechForge is an Advertising company in Bristol, England. Their services include Advertising and Content Marketing.
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4785

The Online Studio

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- London , England
The Online Studio is a London , England-based Digital Strategy company. Their services include Digital Strategy and Email Marketing.
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4786

IT Marketing Mexico

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
IT Marketing Mexico is a Digital Strategy company. The team is located in Mexico City, Mexico, and their services include Digital Strategy and Email Marketing.
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4787

Parachute Media

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Nashville, TN
Advertising company Parachute Media was founded in 2012. The team offers Advertising and Branding.
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4788

The Creative Dept.

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Cincinnati, OH
Advertising company The Creative Dept. Was founded in 1992. The company specializes in Advertising and Branding.
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4789

Marketing Supply Co.

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Detroit, MI
Marketing Supply Co., a Content Marketing company, was launched in 2015. The team provides Content Marketing and Digital Strategy and is headquartered in Detroit, Michigan.
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Clients
- Love with Food
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4790

Espora

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
Espora is a software development firm founded in 2015. The team provides Custom Software Development and AR/VR development.
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4791

SEO Traffic Lab

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
Launched in 2009, SEO Traffic Lab is a small Lincoln , England-based e-commerce development firm. Their team specializes in E-Commerce Development and Email Marketing.
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4792

Genie Goals

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Cambridge, England
Based in Cambridge, England, Genie Goals is an Advertising company. Launched in 2008, the team offers Advertising and CRM consulting and SI.
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4793

Rawww

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Coventry, England
Established in 2005, Rawww is a small Advertising company. Their team specializes in Advertising and UX/UI Design.
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4794

Web Windows Marketing Ltd

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Peterborough, England
Web Windows Marketing Ltd is an Advertising company. Launched in 1997, the agency provides Advertising and Email Marketing.
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4795

Screen Media Group

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- North Miami Beach, FL
Screen Media Group is a branding company. Their small team is headquartered in North Miami Beach, Florida. Their services include Branding and Content Marketing.
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4796

MarketingFile

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Stevenage, England
MarketingFile is a Stevenage, England-based Content Marketing company. Their services include Content Marketing and Email Marketing.
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4797

Thoughtprocess Interactive

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Saint Charles, MO
Thoughtprocess Interactive is an Advertising company. The company is located in Saint Charles, Missouri. Their services include Advertising and Digital Strategy.
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4798

Local Marketing Inc.

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Atlanta, GA
Local Marketing Inc. Is an Email Marketing company. They provide Email Marketing and Market Research and were founded in 2009.
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4799

Demand Boost

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- San Jose, CA
Demand Boost is an Advertising company. The small San Jose, California-based team specializes in Advertising and Social Media Marketing. The agency was established in 2010.
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4800

Digicots

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Noida, India
Digicots is a Digital Strategy company founded in 2017. The small team focuses on Digital Strategy and Email Marketing.
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