What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of May 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured provider
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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  Industries
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11971

Phierce Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Delhi, LA
Phierce Marketing is an inbound marketing agency in Jeanerette, La. Founded in 2016, the company has is a one-person team that provides services for SEO, PPC, marketing strategy, branding, content marketing, and email marketing. Clients are in a variety of sectors.

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Clients
- LogicBay
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11972

Conversions Global Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- St. Louis, MO
Conversions Global Marketing is a small SEO company. Based in St. Louis, Missouri, the company was founded in 1997. Their services include search engine optimization, advertising, branding, email marketing, and more.

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11973

AT Integrated

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Sparks, MD
AT Integrated is an e-commerce development firm. They are in Sparks, Maryland and have a small team. Their services include e-commerce development, ux/ui design, web design, email marketing, and more.
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11974

11ElevenDC

(0 Reviews)

Not yet reviewed.
- $10,000+
- 2 - 9 employees
- Weston-super-Mare North Somerset , United Kingdom
11ElevenDC is an advertising company located in Weston-super-Mare North Somerset , United Kingdom. The agency focuses on advertising, social media marketing, web design, branding, and more and has a small team.The agency was launched in 2011.
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11975

Perspective Edge

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Jacksonville, FL
SEO services firm Perspective Edge was founded in 2013. They are based in Jacksonville, Florida and have a small team. Perspective Edge specializes in search engine optimization, advertising, social media marketing, web development, and more.

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11976

In Their Face Marketing, LLC

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Moore, OK
In Their Face Marketing, LLC is a Moore, Oklahoma-based SEO company. They specialize in search engine optimization, web design, advertising, ux/ui design, and more and were founded in 2011.

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11977

Alex Chilton Design

(0 Reviews)

Not yet reviewed.
- $10,000+
- 2 - 9 employees
- London,
Alex Chilton Design, a web design agency, was founded in 2000. In London, , their small team provides web design, graphic design, advertising, branding, and more.
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11978

Tinzi Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Fort Lauderdale, FL
Headquartered in Fort Lauderdale, Florida, Tinzi Marketing is a digital strategy company. Launched in 2014, the small team focuses on digital strategy, search engine optimization, web design, e-commerce development, and more.
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11979

HERETIC

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- New York, NY
HERETIC is a New York, New York-based UX design agency. The small firm was launched in 2017. Their team offers ux/ui design, branding, email marketing, IT managed services, and more.
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11980

Gatman, Inc.

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Fort Lauderdale, FL
Gatman, Inc. Is a Fort Lauderdale, Florida-based SEO company. The small team provides search engine optimization, web design, web development, e-commerce development, and more and was founded in 1996.
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11981

Winston Media Group

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Atlanta, GA
Winston Media Group is a small SEO services firm. Headquartered in Atlanta, Georgia, the company was founded in 2011. Their services include search engine optimization, social media marketing, advertising, email marketing, and more.
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11982

TwentySix2 Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Atlanta, GA
PPC agency TwentySix2 Marketing was launched in 2001. They are in Atlanta, Georgia and have a small team. Their services include pay per click, search engine optimization, social media marketing, web design, and more.
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11983

Vanguard 86

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- New Plymouth, New Zealand
Vanguard 86 is a content marketing company launched in 2016. The small team specializes in content marketing, conversion optimization, digital strategy, email marketing, and more. The agency is in New Plymouth, New Zealand.
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Industries
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11984

Soroni.co.uk

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Swansea, United Kingdom
Soroni.co.uk, a content marketing company, is based in Swansea, United Kingdom and London, United Kingdom. The small firm was founded in 2017. Their team provides content marketing, pay per click, search engine optimization, digital strategy, and more.
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11985

Heart Centered Social

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Bellevue, WA
Heart Centered Social is an advertising company headquartered in Bellevue, Washington. The small company was launched in 2008. Their services include advertising, digital strategy, search engine optimization, video production, and more.
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11986

DoubleDome Digital Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Atlanta, GA
DoubleDome Web Technologies is a SEO services firm. Established in 2000, the team offers search engine optimization, web design, e-commerce development, pay per click, and more. Their small firm is located in Atlanta, Georgia.

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Industries
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11987

Jayken Solutions

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Atlanta, GA
Jayken Solutions is a video production company. Their small team is located in Atlanta, Georgia. Their services include video production, search engine optimization, social media marketing, email marketing, and more. The company was established in 2007.
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11988

Appeal Design

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Atlanta, GA
Appeal Design is an Atlanta, Georgia-based web design company. The small team specializes in web design, web development, email marketing, logo, and more and was founded in 2005.

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11989

Grossi Web

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Atlanta, GA
Grossi Web, a SEO company, was founded in 2007. They are based in Atlanta, Georgia and have a small team. Their services include search engine optimization, web design, branding, content marketing, and more.
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11990

WebCo Interactive

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Norcross, GA
WebCo Interactive is a print design company. Established in 1999, the team specializes in print design, search engine optimization, social media marketing, web design, and more. Their small company is Norcross, Georgia-based.
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11991

Jenkins Creative

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Atlanta, GA
Jenkins Creative is a small branding company founded in 1993. Their team provides branding, marketing strategy, web design, web development, and more. The company is in Atlanta, Georgia.
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11992

HeavyDuty Branding

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Decatur, GA
Founded in 1993, HeavyDuty Branding is a branding company. The small Decatur, Georgia-based team specializes in branding, digital strategy, content marketing, email marketing, and more.
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11993

A-Game Strategic Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Noblesville, IN
Founded in 2009, A-Game Strategic Marketing is a pay per click company. The company focuses on pay per click, search engine optimization, social media marketing, web design, and more and has a small team. The company is headquartered in Noblesville, Indiana.
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11994

Buckaroo Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Fishers, IN
Digital strategy company Buckaroo Marketing was established in 1999. Their small team is in Fishers, Indiana. Their services include digital strategy, social media marketing, content marketing, email marketing, and more.
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11995

TWG Design Studio

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Elizabethtown, KY
TWG Design Studio is a small graphic design company. Launched in 2000, the team provides graphic design, web design, branding, logo, and more. The firm is located in Elizabethtown, Kentucky.

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11996

Yowza Design

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Baton Rouge, LA
Yowza Design is a small graphic design agency founded in 1992. Their team specializes in graphic design, web design, e-commerce development, email marketing, and more. The firm is located in Baton Rouge, Louisiana.
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11997

Coastal Web Services

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Bel Air, MD
Based in Bel Air, Maryland, Coastal Web Services is a small SEO services firm. Their services include search engine optimization, video production, web design, web development, and more.
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11998

Girl In Paris Creative Studio

(0 Reviews)

Not yet reviewed.
- $10,000+
- 2 - 9 employees
- New York, NY
Founded in 2006, Girl In Paris Creative Studio is a SEO agency. Their small team is headquartered in New York, New York and offers search engine optimization, web design, branding, content marketing, and more.
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11999

Vegau Digital Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Frederick, MD
Vegau Digital Marketing is a Frederick, Maryland-based SEO agency. They provide search engine optimization, digital strategy, pay per click, social media marketing, and more and were established in 2010.

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12000

Social Behavior: Social Media Marketing

(0 Reviews)

Not yet reviewed.
- $10,000+
- 2 - 9 employees
- Houston, TX
Social Behavior: Social Media Marketing is a small graphic design company. Based in Houston, Texas, the agency was launched in 2014. Their services include graphic design, search engine optimization, social media marketing, web design, and more.
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