What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of May 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured provider
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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10651

DAP Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Ciudad de México, Mexico
Headquartered in Ciudad de México, Mexico, DAP Marketing is a social media marketing company. The company focuses on social media marketing, digital strategy, web development, e-commerce development, and more and is small.The company was founded in 2001.

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10652

Conversion Alliance

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- Chicago, IL
Conversion Alliance is a direct marketing company. Their small team is located in Chicago, Illinois; Orlando, Florida; Deerfield Beach, Florida and Lewisville, Texas. Their services include direct marketing, social media marketing, and email marketing. The firm was established in 2006.

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10653

Ostia

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Bogotá, Colombia
Ostia is an advertising company. The small Bogotá, Colombia-based company was launched in 2006. Their team offers advertising, branding, video production, content marketing, and more.
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10654

Crear Imagen

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Bogotá, Colombia
Crear Imagen, a digital strategy company, was launched in 2011. The small team provides digital strategy, search engine optimization, web design, email marketing, and more. The firm is in Bogotá, Colombia and Fort Lauderdale, Florida.
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10655

Core Integrated Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Chicago Heights, IL
Core Integrated Marketing is a graphic design agency founded in 1982. Their small team is in Chicago Heights, Illinois and provides graphic design, social media marketing, direct marketing, web design, and more.
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10656

Cleverclip

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Bern, Switzerland
Cleverclip is a video production agency. They are in Bern, Switzerland and have a small team. Their services include video production, content marketing, email marketing, graphic design, and more.
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10657

Neat & Proper Performance Digital Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Nea Ionia, Greece
Neat & Proper Performance Digital Agency is a SEO services firm. Launched in 2017, the small agency is based in Nea Ionia, Greece. Their team offers search engine optimization, pay per click, digital strategy, and email marketing.
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10658

Solwin Infotech

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Surat, India
Solwin Infotech, a SEO agency, was launched in 2009. The small Surat, India-based team provides search engine optimization, social media marketing, pay per click, content marketing, and more.
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10659

IMP Group Ltd.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Jerusalem, Israel
Based in Jerusalem, Israel, IMP Group Ltd. Is a PR firm. The small team focuses on public relations, branding, marketing strategy, market research, and more. The agency was established in 1985.
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10660

Social Elephant

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Amsterdam, Netherlands
Social Elephant is an advertising company based in Amsterdam, Netherlands. They provide advertising, social media marketing, search engine optimization, email marketing, and more and were founded in 2012.

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10661

CANZ Marketing, LLC

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- San Diego, CA
CANZ Marketing, LLC, a social media marketing firm, is based in san diego, California. Launched in 2017, the small team provides social media marketing, mobile & app marketing, content marketing, conversion optimization, and more.
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10662

Saber5 Publicidade

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- São Paulo, Brazil
Saber5 Publicidade, an advertising company, was founded in 2003. Their small team is based in São Paulo, Brazil. The company offers advertising, branding, e-commerce development, search engine optimization, and more.
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10663

Linkbuffer Studios

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Partille, Sweden
Linkbuffer Studios, a small SEO services firm, is based in Partille, Sweden. Established in 2006, the team offers search engine optimization, web design, web development, content marketing, and more.

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10664

Presidio Strategic Communications

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Anaheim, CA
Presidio Strategic Communications is a PR firm. They specialize in public relations, web design, email marketing, pay per click, and more and were established in 2015. The firm is in Anaheim, California.
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10665

Mais Packing Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- São Paulo, Brazil
Mais Packing Design is a branding agency. Founded in 1997, the small company is headquartered in São Paulo, Brazil. Their team specializes in branding, event marketing & planning, graphic design, packaging design, and more.
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10666

Comunicação Aberta

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- São Paulo, Brazil
Branding firm Comunicação Aberta was established in 2016. The small team offers branding, content marketing, graphic design, public relations, and more. The agency is based in São Paulo, Brazil.
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10667

Walter Interactive

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Montréal, Canada
Walter Interactive, a conversion optimization company, is located in Montréal, Canada. The small company was established in 2014. Their services include conversion optimization, e-commerce development, mobile app development, pay per click, and more.
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10668

Fibroin Technologies

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Coimbatore, India
Fibroin Technologies, an other digital marketing company, was founded in 2004. The small team provides other digital marketing, content marketing, digital strategy, email marketing, and more. The agency is based in Coimbatore, India.
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10669

DIGITALISIM

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Vernaison, France
DIGITALISIM is a Vernaison, France-based content marketing company. The small team provides content marketing, CRM consulting and SI, digital strategy, email marketing, and more. The firm was established in 2017.
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10670

Kudos Commerce

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Córdoba, Argentina
Kudos Estudio is an e-commerce development company. They provide e-commerce development, pay per click, search engine optimization, and web development and were launched in 2002. Their small team is DFT, Argentina-based.
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10671

Global Marketing e Eventos

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Rio de Janeiro, Brazil
Global Marketing e Eventos is an event marketing & planning company established in 2002. The small team specializes in event marketing & planning, marketing strategy, content marketing, email marketing, and more. The agency is located in Rio de Janeiro, Brazil.
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10672

Agência Banana Brasil

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Rio de Janeiro, Brazil
Founded in 2009, Agência Banana Brasil is a small branding agency located in Rio de Janeiro, Brazil. Their services include branding, digital strategy, graphic design, e-commerce development, and more.
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10673

B4B Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Rio de Janeiro, Brazil
B4B Marketing, a digital strategy company, is located in Rio de Janeiro, Brazil. The small company was launched in 2000. Their services include digital strategy, search engine optimization, web development, ux/ui design, and more.
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10674

Agência CSX

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Rio de Janeiro, Brazil
Established in 2005, Agência CSX is a digital strategy company. The small Rio de Janeiro, Brazil-based team offers digital strategy, social media marketing, web design, email marketing, and more.
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10675

Akriveia Technologies Pvt Ltd

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Bengaluru, India
Akriveia Technologies Pvt Ltd is an UX company founded in 2015. The company provides ux/ui design, digital strategy, e-commerce development, email marketing, and more and has a small team. The company is located in Bengaluru, India.
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10676

Common Giant Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Winston-Salem, NC
Common Giant Creative is a branding company. They are located in Winston-Salem, North Carolina and have a small team that offers branding, email marketing, pay per click, search engine optimization, and more. The company was founded in 2012.
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10677

AZforce

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Hyderabad, India
Located in Hyderabad, India, AZforce is a CRM consulting and SI company. The small team offers CRM consulting and SI, web development, email marketing, social media marketing, and more and was established in 2018.
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10678

R.Macedo Live Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Rio de Janeiro, Brazil
R.Macedo Live Marketing, a branding company, is in Rio de Janeiro, Brazil. The small company was launched in 2006. Their team focuses on branding, marketing strategy, web design, email marketing, and more.
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10679

Agência Masa

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Rio De Janeiro, Brazil
Agência Masa is a small digital strategy company founded in 2019. Their team specializes in digital strategy, graphic design, pay per click, social media marketing, and more. The agency is located in Rio De Janeiro, Brazil.
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10680

GTF Technologies

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Delhi, India
GTF Technologies is a Delhi, India-based digital strategy company. The small company was launched in 2009. Their team focuses on digital strategy, social media marketing, email marketing, and other digital marketing.
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