What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

9601

Clanin Marketing

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Clanin Marketing, a PR firm, is based in Champaign, Illinois. They focus on Public Relations and Branding.
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9602

NanoPlanet

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Saginaw, TX
Launched in 1991, NanoPlanet is a web design company. The agency specializes in Web Design and Email Marketing.
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9603

Chief Martech Officer

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Conversion Optimization company Chief Martech Officer is based in San Diego, California. They focus on Conversion Optimization and Search Engine Optimization.
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9604

Hippo

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Leawood, KS
Hippo is a small Email Marketing company located in Leawood, Kansas. Their services include Email Marketing and Marketing Strategy.
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9605

WebSpark Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Small Content Marketing company WebSpark Digital, is headquartered in Battle Creek, Michigan. The team specializes in Content Marketing and Conversion Optimization.
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9606

Blue Bot Advertising

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Bloomingdale, IL
Advertising company Blue Bot Advertising is in Bloomingdale, Illinois. They offer Advertising and Print Design and were established in 2012.
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9607

Serebral 360 Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Roswell, GA
Serebral 360 Inc. Is a small Marketing Strategy company established in 2001. Their services include Marketing Strategy and Branding.
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9608

The Ad Spark

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Trussville, AL
Founded in 2007, The Ad Spark is a Marketing Strategy company. The small team offers Marketing Strategy and Branding.
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9609

Linda Lewis Advertising

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Wetumpka, AL
In Wetumpka, Alabama, Linda Lewis Advertising is a small Advertising company. Their services include Advertising and Email Marketing.
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9610

LogicMaze

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Hutchinson, KS
LogicMaze is a branding company. Headquartered in Hutchinson, Kansas, the agency was established in 1999. Their team offers Branding and Email Marketing.
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9611

TALLGRASS STUDIOS

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Lawrence, KS
TALLGRASS STUDIOS is an Advertising company. They offer Advertising and Branding and are headquartered in Lawrence, Kansas.
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9612

West 2nd Marketing Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Hutchinson, KS
Small Advertising company West 2nd Marketing Solutions, is headquartered in Hutchinson, Kansas. The team specializes in Advertising and Email Marketing.
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9613

Search Centered

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Olathe, KS
Content Marketing company Search Centered was launched in 2019. Located in Olathe, Kansas, the team focuses on Content Marketing and Search Engine Optimization.
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9614

Caspia Consultancy Ltd

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- London, England
Caspia Consultancy Ltd is a small Advertising company launched in 2002. Their services include Advertising and Branding.
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9615

Next Tier Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Auburn, AL
Next Tier Marketing is a small SEO company in Auburn, Alabama. The team offers Search Engine Optimization and Email Marketing.
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9616

KyteStrings

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Kansas City, MO
KyteStrings, a Digital Strategy company, was launched in 2017. The team provides Digital Strategy and Content Marketing.
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9617

Pintler Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Missoula, MT
Content Marketing company Pintler Group was established in 2016. The small team focuses on Content Marketing and Email Marketing.
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9618

DEV406, LLC.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Billings, MT
In Billings, Montana, DEV406, LLC. Is a cloud consulting & SI company. Their services include cloud consulting & SI and E-Commerce Development.
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9619

River Bend Digital Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Victoria, MN
River Bend Digital Marketing, a Digital Strategy company, was established in 2011. In Victoria, Minnesota, the team offers Digital Strategy and Social Media Marketing.
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9620

Portkey SEO Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Saint Anthony, MN
SEO services firm Portkey SEO Solutions is headquartered in Saint Anthony, Minnesota. Established in 2016, the team specializes in Search Engine Optimization and Email Marketing.
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9621

WebDuck Designs

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- North Branch, MN
WebDuck Designs is a Logo company. They are in North Branch, Minnesota. Their team focuses on Logo and Web Design.
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9622

Fusion Inbound Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Overland Park, KS
Fusion Inbound Marketing is an Overland Park, Kansas-based Other Digital Marketing company. They offer Other Digital Marketing and Advertising and were established in 2017.
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9623

Redwood Valley Technical Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Redwood Falls, MN
Redwood Valley Technical Solutions, a graphic design agency, is in Redwood Falls, Minnesota. They specialize in Graphic Design and Web Design and were founded in 2002.
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9624

NSE Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Pequot Lakes, MN
NSE Media is a Logo company. Launched in 2001, the company is based in Pequot Lakes, Minnesota. Their services include Logo and Web Design.
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9625

Advest Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Fargo, ND
Located in Fargo, North Dakota, Advest Marketing is a small branding agency. Their services include Branding and CRM consulting and SI.
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9626

Robb Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Middlesex, NJ
Located in Middlesex, New Jersey, Robb Digital is a small SEO company. Their services include Search Engine Optimization and Pay Per Click.
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9627

Allegra Marketing Print Signs

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Evanston, IL
Allegra Marketing Print Signs is a Direct Marketing company. They were founded in 2001 and offer Direct Marketing and Content Marketing.
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9628

Grotto Communications, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Evanston, IL
Established in 1999, Grotto Communications, Inc. Is a small Evanston, Illinois-based Market Research company. Their services include Market Research and Advertising.
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9629

It Media

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
It Media is a social media marketing firm established in 2018. Based in Fishers, Indiana, the team provides Social Media Marketing and Content Marketing.
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9630

Rocket Media | SEO Agency & Web Design

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Valparaíso, Chile
SEO services firm Rocket Media | SEO Agency & Web Design is located in Valparaíso, Chile. They specialize in Search Engine Optimization and Conversion Optimization and were founded in 2018.
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