EL Passion is a web and software development company that also provides UX and UI design and app development services. Based in Warsaw, Poland, EL Passion has more than 9 years of experience and more than 50 experts on the team. They deliver end-to-end solutions but also can assist companies at every step of the product development process. They delivered more than 300 projects for startups, scale-ups, and midmarket companies across industries like healthcare, B2B services, finance, entertainment and travel.
EL Passion was hired by Varner, one of the biggest fashion retailers in Northern Europe, to build an AI-based campaign engine. The goal was to allow Varner to track price changes, update prices, and create campaigns.
"The Price and Campaign engine has proven to additional upsale of old products, at the end of season sale, by over 4,5 M EUR and has a huge impact on Varner's long term margins." – Product Manager, Varner