What is media buying?

In essence, media buying is a type of paid marketing that aims to find and acquire ad space on networks that target audiences tune in at the best possible time slot and price. The process involves both traditional and digital mediums, and when done effectively, it gives maximum exposure to the brand.

How much do media buying services cost?

Most agencies charge a commission for broadcast and digital media buys of around 15-25%, but this will vary on a lot of factors.

What services do media buying agencies provide?

Media buying companies provide services to help businesses strategically purchase relevant advertising space or slots on different media. These services typically include radio media buying, TV media buying, and digital media buying. They help brands ensure they reach their intended audience by securing critical ad space and managing ad budgets. Ultimately, they are focused on helping businesses succeed by providing comprehensive and tailored media buying solutions.

Is it worth hiring a local media buying agency, or can they be based somewhere else?

Investing in an experienced and local professional team specializing in media buying is well worth it for businesses focused on a regional demographic. Such teams have extensive knowledge of market dynamics and consumers and have connections with local media companies. Additionally, experienced teams understand the nuances of your location, allowing them to give you better advice on achieving your goals best and executing your project. These same professionals can bring these insights to strategy and analysis meetings so you can ensure you have the most up-to-date knowledge of your market. Finding a reliable media buying firm doesn’t always come down to geography, but location should be considered a priority for specific industries.

Top 100 Media Buyer Agencies

The Best of November 2024

Media buying and planning is a strategic solution that involves purchasing ad space or slots on various relevant media channels such as print, television, and digital. It aims to help businesses promote their products, services, or brands.

Jump to Most Reviewed Companies

List of the Best Media Buying Companies

841

Max Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Haiku-Pauwela, HI
Based in Haiku-Pauwela, Hawaii, Max Media is an Advertising and media planning & buying company. Founded in 1990, the team focuses on Advertising and Media Planning & Buying.
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842

Carolina Media Professionals

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Lexington, SC
Advertising and media planning and buying company Carolina Media Professionals was established in 1991. Based in Lexington, South Carolina, the team offers Advertising and Media Planning & Buying.
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843

Zimmerman & Murray Associates Inc

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Mount Pleasant, SC
Zimmerman & Murray Associates Inc is an Advertising and media planning and buying agency founded in 1998. Their team provides Advertising and Media Planning & Buying.
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844

MarketShare Masters

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- St. Louis Park, MN
Launched in 2006, MarketShare Masters is a small St. Louis Park, Minnesota-based media planning & buying company. Their team specializes in Media Planning & Buying and Social Media Marketing.
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845

Davis Rounds Advertising & Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Reno, NV
In Reno, Nevada, Davis Rounds Advertising & Marketing is a media planning & buying agency and PR company. Their services include Media Planning & Buying and Public Relations.
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846

Adgenuity Marketing Solutions Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Wayland, MA
Adgenuity Marketing Solutions Inc. Is a Wayland, Massachusetts-based Marketing Strategy and media planning and buying agency. They provide Marketing Strategy and Media Planning & Buying.
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847

Advertus Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Porterville, CA
Advertus Media, a media planning & buying company, was established in 2004. The team focuses on Media Planning & Buying and Advertising and is located in Porterville, California.
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848

23 Below Media Group

(0 Reviews)

Not yet reviewed.
- $25,000+
- 2 - 9 employees
- New York, NY
23 Below Media Group is a New York, New York-based media planning and buying agency. Their services include Media Planning & Buying and Marketing Strategy.
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849

Saving Grace Media Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Portsmouth, NH
Small media planning and buying agency Saving Grace Media Services, is headquartered in Portsmouth, New Hampshire. Their services include Media Planning & Buying and Pay Per Click.
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850

N2 Advertising

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
N2 Advertising is an Advertising and media planning and buying company launched in 2014. Their services include Advertising and Media Planning & Buying.
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851

The Gold Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Salem, MA
The Gold Group, an Event Marketing and media planning and buying company, is headquartered in Salem, Massachusetts. Founded in 2000, the team provides Event Marketing and Media Planning & Buying.
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852

Northstar Media Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Braintree, MA
Founded in 1999, Northstar Media Group is an Advertising and media planning & buying agency. Their services include Advertising and Media Planning & Buying.
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853

The Design Group AR

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Little Rock, AR
Small media planning & buying company and PR company The Design Group AR, is located in Little Rock, Arkansas. The team offers Media Planning & Buying and Public Relations.
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854

KD Direct

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Maryland Heights, MO
KD Direct is a media planning and buying company and Direct Marketing company. The team specializes in Media Planning & Buying and Direct Marketing and is headquartered in Maryland Heights, Missouri.
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855

CV Media, inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Small media planning and buying company CV Media, inc., is located in Connecticut. The team specializes in Media Planning & Buying and Advertising.
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856

Ring2Media INC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Westport, CT
Headquartered in Westport, Connecticut, Ring2Media INC is an Advertising and media planning and buying company. Their services include Advertising and Media Planning & Buying.
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857

Outdoor Media Buyers

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Ridgefield, CT
Outdoor Media Buyers, an Advertising and media planning and buying agency, is located in Ridgefield, Connecticut. They specialize in Advertising and Media Planning & Buying and were launched in 2019.
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858

Media Connection

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Pittsford, NY
Media Connection is a media planning and buying agency. The Pittsford, New York-based team offers Media Planning & Buying and Advertising.
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859

FuturesMedia

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- New York, NY
Headquartered in New York, New York, FuturesMedia is a small Advertising and media planning and buying company. Their services include Advertising and Media Planning & Buying.
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860

Kazoo Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Kansas City, MO
Small media planning & buying agency Kazoo Marketing, is based in Kansas City, Missouri. Their services include Media Planning & Buying and Advertising.
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861

Dickson Advertising, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Brandon, MS
Dickson Advertising, Inc. Is a Marketing Strategy and media planning and buying agency founded in 1986. The agency provides Marketing Strategy and Media Planning & Buying.
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862

MaXXiMedia

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Houston, TX
MaXXiMedia is a media planning & buying company. The team is headquartered in Houston, Texas, and their services include Media Planning & Buying and Search Engine Optimization.
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863

ProConnect Public Relations

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Westminster, CA
ProConnect Public Relations is a small media planning and buying company and PR company headquartered in Westminster, California. Their services include Media Planning & Buying and Public Relations.
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864

Automotive Media Solutions, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Denver, CO
Automotive Media Solutions, Inc. Is a small media planning & buying company and PR company located in Denver, Colorado. Their services include Media Planning & Buying and Public Relations.
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865

The SolutionPR

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Denver, CO
The SolutionPR, a small media planning and buying agency and public relations company, is headquartered in Denver, Colorado. Their services include Media Planning & Buying and Public Relations.
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866

Bullfrog Films Inc

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Reading, PA
Bullfrog Films Inc is an Event Marketing and media planning & buying agency. Their small team is based in Reading, Pennsylvania. Their team provides Event Marketing and Media Planning & Buying.
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867

Number One Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Appleton, WI
Number One Marketing is a media planning and buying agency and video production agency located in Appleton, Wisconsin. Their services include Media Planning & Buying and Video Production.
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868

Strategy Public Relations

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Mobile, AL
Strategy Public Relations is a small media planning and buying company and PR firm headquartered in Mobile, Alabama. Their services include Media Planning & Buying and Public Relations.
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869

L & L Marketing, Inc

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Davenport, IA
L & L Marketing, Inc is a small Davenport, Iowa-based branding firm and media planning and buying company. The team focuses on Branding and Media Planning & Buying.
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870

Auximiti

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Phoenix, AZ
Auximiti is a Marketing Strategy and media planning and buying agency. They are headquartered in Phoenix, Arizona and have small team. They offer Marketing Strategy and Media Planning & Buying.
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