What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of June 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured provider
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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15451

BTZSoftwares

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Kolkata, India
BTZSoftwares is a content marketing company located in Kolkata, India. They specialize in content marketing, digital strategy, social media marketing, email marketing, and more and were launched in 2015.
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15452

Gabriel Rivera Copywriting

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Victoria, TX
Content writing services company Gabriel Rivera Copywriting was founded in 2008. They are based in Victoria, Texas and have a small team. Their services include content writing services, content marketing, email marketing, and graphic design.
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15453

Donna Scoggins

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Dallas, TX
Donna Scoggins is a Dallas, Texas-based content writing services company. The small team offers content writing services, branding, marketing strategy, content marketing, and more. The company was launched in 1995.
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15454

Current Marketing Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Raleigh, NC
Current Marketing Services is a small Raleigh, North Carolina-based social media marketing company. They specialize in social media marketing, email marketing, search engine optimization, pay per click, and more and were launched in 2012.
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15455

Aware Copywriting

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Morehead City, NC
Aware Copywriting, a small content writing services company, is headquartered in Morehead City, North Carolina. Established in 2013, the team offers content writing services, content marketing, search engine optimization, email marketing, and more.
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15456

Earth Tones Copywriting

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Brevard, NC
Earth Tones Copywriting is a small content writing services company. Established in 2022, the company is headquartered in Brevard, North Carolina. Their services include content writing services, content marketing, branding, and email marketing.
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15457

Chrysalis Copywriting

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Cary, NC
Content writing services company Chrysalis Copywriting is based in Cary, North Carolina. The small firm was founded in 2021. Their team offers content writing services, marketing strategy, content marketing, branding, and more.
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15458

Samantha Ray Writing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Raleigh, NC
Samantha Ray Writing is a content writing services company founded in 2020. They are based in Raleigh, North Carolina and have a small team. Their services include content writing services, marketing strategy, social media marketing, content marketing, and more.
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15459

Pink Sky Studios

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Jamison, PA
Advertising company Pink Sky Studios was founded in 2005. Their small team is in Jamison, Pennsylvania. Their services include advertising, branding, social media marketing, content marketing, and more.
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15460

lonna.co

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Fargo, ND
Founded in 2015, lonna.co is a content marketing company. They are based in Fargo, North Dakota and have a small team. Their services include content marketing, content writing services, branding, marketing strategy, and more.
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15461

NAV Innovators

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Grand Forks, ND
NAV Innovators is a content writing services company located in Grand Forks, North Dakota. The small team provides content writing services, marketing strategy, social media marketing, content marketing, and more. The company was established in 2010.
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15462

The Web & Digital Guru

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Widnes, United Kingdom
The Web & Digital Guru is a web design company founded in 2024. Their small team is based in Widnes, United Kingdom. Their services include web design, web development, search engine optimization, email marketing, and more.
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15463

Abdu Rauf

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Malappuram, India
Founded in 2023, Abdu Rauf is a small SEO agency. Their services include search engine optimization, web design, pay per click, email marketing, and more. The company is based in Malappuram, India.
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15464

DiGi Web Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- delhi, India
DiGi Web Design is a social media marketing agency located in delhi, India. They provide social media marketing, web design, marketing strategy, content marketing, and more and were launched in 2020.
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15465

juvaid digital marketer

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Kozhikode, India
Juvaid digital marketer is a SEO company founded in 2023. Their small team is based in Kozhikode, India and provides search engine optimization, digital strategy, social media marketing, content marketing, and more.
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15466

The Ecom Lab

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Leeds, United Kingdom
Located in Leeds, United Kingdom, The Ecom Lab is a marketing strategy company. The small team provides marketing strategy, social media marketing, email marketing, conversion optimization, and more. The agency was launched in 2024.
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15467

Digital marketing with Blessings Ngalande

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Blantyre, Malawi
Established in 2012, Digital marketing with Blessings Ngalande is a small social media marketing firm. Their services include social media marketing, search engine optimization, pay per click, digital strategy, and more. The agency is located in Blantyre, Malawi.
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15468

Shamina KM

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Calicut, India
Advertising company Shamina KM was founded in 2024. They are located in Calicut, India and have a small team. Their services include advertising, branding, digital strategy, social media marketing, and more.
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15469

DSK Codes LTD

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- London, United Kingdom
DSK Codes LTD, a branding company, was established in 2020. Their small team is in London, United Kingdom and specializes in branding, digital strategy, content marketing, email marketing, and more.
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15470

Devbob

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Brossard, Canada
Devbob is a digital strategy company. Their small team is based in Brossard, Canada. Their services include digital strategy, social media marketing, content marketing, email marketing, and more. The firm was established in 2021.
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15471

Digital Clicks

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Islamabad, Pakistan
Digital Clicks is a branding company. Launched in 2016, the small agency is located in Islamabad, Pakistan. Their team offers branding, social media marketing, content marketing, email marketing, and more.
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15472

The Agency

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Lenexa, KS
Founded in 2024, The Agency is a social media marketing company. The small team offers social media marketing, content marketing, email marketing, search engine optimization, and more. The agency is located in Lenexa, Kansas.
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15473

Yesha

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Mumbai, India
Yesha is a small Mumbai, India-based branding agency. They provide branding, advertising, digital strategy, social media marketing, and more and were established in 2021.
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15474

Balaji Digitech Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- New Delhi, India
Balaji Digitech Services is a social media marketing company. Their small team is based in New Delhi, India. The company specializes in social media marketing, search engine optimization, web design, digital strategy, and more. The company was launched in 2023.
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15475

Logic X

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Rawalpindi, Pakistan
Launched in 2021, Logic X is a social media marketing firm. The small team focuses on social media marketing, content marketing, search engine optimization, pay per click, and more. The company is in Rawalpindi, Pakistan.
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15476

Seeqer

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- San Francisco, CA
Launched in 2023, Seeqer is a content marketing company. The small team provides content marketing, advertising, marketing strategy, social media marketing, and more. The company is based in San Francisco, California.
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15477

Md. Mohibbur Rahman

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Mymensingh, Bangladesh
Md. Mohibbur Rahman is a small web design agency based in Mymensingh, Bangladesh. They provide web design, web development, social media marketing, email marketing, and more and were founded in 2023.
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15478

Rich Stars

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Southampton, United Kingdom
Launched in 2024, Rich Stars is a branding agency. Their small team is in Southampton, United Kingdom and offers branding, market research, marketing strategy, digital strategy, and more.
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15479

Brands X Humans

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Charlotte, NC
Brands X Humans is a fractional cmo services company in Charlotte, North Carolina. The small company was established in 2020. Their services include fractional cmo services, branding, digital strategy, social media marketing, and more.
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15480

Digital Boosts

(0 Reviews)

Not yet reviewed.
- Undisclosed
- Freelancer employees
- Noida, India
Digital Boosts is a small social media marketing agency established in 2022. Their team provides social media marketing, email marketing, search engine optimization, pay per click, and more. The agency is based in Noida, India.
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