What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

14041

Dolce Vittoria Design Group

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Dolce Vittoria Design Group is a small Boston, Massachusetts-based Corporate Photography company. The team specializes in Corporate Photography and Graphic Design.
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14042

Freelance Marketing Group, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Susitna North, AK
Freelance Marketing Group, Inc. Is a small Direct Marketing company. Established in 1996, the team specializes in Direct Marketing and Advertising.
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14043

Westguard Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- New Orleans, LA
Content Marketing company Westguard Solutions focuses on Content Marketing and Web Design. They were founded in 2009.
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14044

Aktion Interactive

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Burnsville, MN
Aktion Interactive is a SEO company. Launched in 2011, the team provides Search Engine Optimization and Digital Strategy.
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14045

Spears Digital Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Louisville, KY
Spears Digital Marketing is a SEO agency. Founded in 2019, the company is headquartered in Louisville, Kentucky. Their services include Search Engine Optimization and Social Media Marketing.
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14046

Alpha Dog Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Lafayette, LA
Alpha Dog Digital is a SEO agency. They are in Lafayette, Louisiana and have small team. They offer Search Engine Optimization and Video Production.
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14047

Orientation Marketing

(0 Reviews)

Not yet reviewed.
- $25,000+
- 2 - 9 employees
- Saltney, England
Orientation Marketing is a media planning and buying company. Their small team is based in Saltney, England and Toronto, Canada. Their team focuses on Media Planning & Buying and Direct Marketing.
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14048

Donnie Bell Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Ruston, LA
Branding firm Donnie Bell Design was founded in 2007. The team provides Branding and Out of Home Design.
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14049

Evolve Ad Agency

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Aventura, FL
Evolve Ad Agency is a Business Consulting company. The team specializes in Business Consulting and Advertising, and the agency is based in Aventura, Florida and.
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14050

Sugar Beet

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- London, England
Sugar Beet is a Business Consulting company. The small London, England-based team offers Business Consulting and Call Center Services. The firm was founded in 2015.
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14051

LGG Media

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Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Ottawa, Canada
LGG Media is an Advertising company. Founded in 2017, the agency is located in Ottawa, Canada. Their services include Advertising and Content Marketing.
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14052

Slyngshot Marketing

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Boise, ID
Founded in 2012, Slyngshot Marketing is an Advertising company. The agency provides Advertising and Branding, and is small.
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14053

REVX Marketing

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Dallas, TX
REVX Marketing is a small branding company established in 2018. Their services include Branding and Logo.
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14054

Tomo360

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Lowell, MA
Located in Lowell, Massachusetts, Tomo360 is a small graphic design company. Their services include Graphic Design and Marketing Strategy.
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14055

Web It Experts

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Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Noida, India
E-commerce development firm Web It Experts was established in 2012. The small team specializes in E-Commerce Development and Mobile App Development.
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14056

Affari World

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Affari World is an e-commerce development firm founded in 2015. The company provides E-Commerce Development and Web Design.
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14057

Agencia Marketing Online

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Madrid, Spain
Agencia Marketing Online is a Digital Strategy company located in Madrid, Spain. They focus on Digital Strategy and Search Engine Optimization and were founded in 2018.
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14058

Maclay & Shoemaker Graphics, Ltd.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Lancaster, PA
Maclay & Shoemaker Graphics, Ltd. Is a branding company. They are headquartered in Lancaster, Pennsylvania and have small team. Their team provides Branding and Graphic Design.
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14059

ADMATIC

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Not yet reviewed.
- $5,000+
- 2 - 9 employees
ADMATIC is a PPC company. The team is headquartered in Auckland, New Zealand, and their services include Pay Per Click and Digital Strategy.
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14060

Unlind

(0 Reviews)

Not yet reviewed.
- $25,000+
- 2 - 9 employees
- Ajaccio, France
Headquartered in Ajaccio, France, Unlind is a small Content Marketing company. Their services include Content Marketing and Conversion Optimization.
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14061

Mint Design

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- East Petersburg, PA
Mint Design is a graphic design agency. Based in East Petersburg, Pennsylvania, the firm was launched in 2009. Their team provides Graphic Design and Branding.
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14062

Visual Realm

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Palm Harbor, FL
Visual Realm is a SEO agency located in Palm Harbor, Florida. Their services include Search Engine Optimization and Pay Per Click.
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14063

Raconteur Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Austin, TX
Launched in 2002, Raconteur Media is a small Austin, Texas-based branding agency. Their services include Branding and Digital Strategy.
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14064

Alphagraphics Omaha

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Omaha, NE
Direct Marketing company Alphagraphics Omaha is located in Omaha, Nebraska. The team focuses on Direct Marketing and Graphic Design.
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14065

Designtalks

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Not yet reviewed.
- $250,000+
- 2 - 9 employees
- Johannesburg, South Africa
Designtalks is a SEO company based in Johannesburg, South Africa. Established in 2016, the team offers Search Engine Optimization and Web Design.
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14066

Butler Designs

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Butler Designs is a Logo company. Headquartered in Metairie, Louisiana, the agency was established in 2004. Their services include Logo and Print Design.
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14067

Cultiv8 Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Baton Rouge, LA
Cultiv8 Creative, a graphic design company, was launched in 2017. Located in Baton Rouge, Louisiana, the team specializes in Graphic Design and Social Media Marketing.
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14068

Sleigh Creative

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Boise, ID
Based in Boise, Idaho, Sleigh Creative is a branding firm. They provide Branding and Web Design.
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14069

St. Paul Marketing Team Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Woodbury, MN
St. Paul Marketing Team Inc. Is a social media marketing firm. Based in Woodbury, Minnesota, the agency was founded in 2011. Their team provides Social Media Marketing and Corporate Photography.
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14070

Answer Media

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Hinesburg, VT
Answer Media is a Marketing Strategy company established in 2011. The team provides Marketing Strategy and Digital Strategy and is based in Hinesburg, Vermont.
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