What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

13861

Successful Sites

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
Launched in 2014, Successful Sites is a social media marketing firm. The team focuses on Social Media Marketing and Advertising and is located in Spain.
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13862

Performance Marketers

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Located in Montreal, Canada, Performance Marketers is a small pay per click company. Their services include Pay Per Click and Social Media Marketing.
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13863

SEO Inbound Marketing

(0 Reviews)

Not yet reviewed.
- $50,000+
- 2 - 9 employees
- Okotoks, Canada
Digital Strategy company SEO Inbound Marketing was established in 2011. In Okotoks, Canada, the team focuses on Digital Strategy and Social Media Marketing.
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13864

Double W Integrated Marketing + Communications

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Kansas City, MO
Double W Integrated Marketing + Communications is a small Advertising company located in Kansas City, Missouri. Their services include Advertising and Branding.
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13865

Chappell Graphics

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Charlottesville, VA
Chappell Graphics is a graphic design agency established in 1985. The firm focuses on Graphic Design and Logo.
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13866

blueunderground

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Arlington, VA
Launched in 1999, blueunderground is a small graphic design agency. Their team specializes in Graphic Design and Branding.
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13867

Swift Web Design and Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Lynchburg, VA
Headquartered in Lynchburg, Virginia, Swift Web Design and Marketing is a small graphic design company. The team focuses on Graphic Design and Marketing Strategy.
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13868

Lifestyle Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Neptune Beach, FL
Launched in 2011, Lifestyle Marketing is a small SEO agency headquartered in Neptune Beach, Florida. Their team specializes in Search Engine Optimization and Web Design.
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13869

KAOH media

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- St. Louis, MO
KAOH media is a Content Marketing company. They were founded in 2014 and focus on Content Marketing and Public Relations.
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13870

E. Boineau & Company

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Charleston, SC
E. Boineau & Company is an Event Marketing company. The company is located in Charleston, South Carolina. Their services include Event Marketing and Public Relations.
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13871

Pop Design

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Cincinnati, OH
Advertising company Pop Design was founded in 1999. The small team provides Advertising and Branding.
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13872

Converge Local

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Staunton, VA
Small graphic design agency Converge Local, is located in Staunton, Virginia and Waynesboro, Virginia. The team focuses on Graphic Design and Web Design.
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13873

12pt Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Mount Pleasant, SC
12pt Creative is a graphic design company. They focus on Graphic Design and Logo and were launched in 2013. The company is in Mount Pleasant, South Carolina.
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13874

24 SEVEN Events & Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Minneapolis, MN
24 SEVEN Events & Marketing is an Event Marketing company. Established in 2003, the agency is in Minneapolis, Minnesota. Their team focuses on Event Marketing and Advertising.
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13875

Cooks Bay Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Minnetrista, MN
Cooks Bay Marketing is a small Minnetrista, Minnesota-based Marketing Strategy company. The team offers Marketing Strategy and Branding.
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13876

Briggs Advertising, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- New York, NY
Advertising company Briggs Advertising, Inc. Is in New York, New York. They offer Advertising and Graphic Design and were launched in 1987.
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13877

Proximo Marketing Strategies

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Gloucester, VA
Proximo Marketing Strategies is a small Gloucester, Virginia-based Marketing Strategy company. Their services include Marketing Strategy and Web Design.
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13878

Arlington Strategy

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Arlington, VA
Arlington Strategy is a Marketing Strategy company founded in 2012. The team focuses on Marketing Strategy and Advertising and is in Arlington, Virginia.
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13879

BadDog Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Santa Fe, NM
Headquartered in Santa Fe, New Mexico, BadDog Design is a Marketing Strategy company. They focus on Marketing Strategy and Advertising and were founded in 1996.
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13880

E-boost

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Zedelgem, Belgium
E-boost is an Advertising company located in Zedelgem, Belgium. They specialize in Advertising and UX/UI Design and were launched in 2010.
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13881

Vault Advertising

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Boston, MA
Vault Advertising, a media planning and buying company, was launched in 2017. The agency specializes in Media Planning & Buying and Branding, and is small.
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13882

Muse Group

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Reno, NV
Muse Group is a branding firm. Their team is based in Reno, Nevada and specializes in Branding and Public Relations.
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13883

JaM Advertising and Productions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Estancia, NM
Small Advertising company JaM Advertising and Productions, is located in Estancia, New Mexico. The team offers Advertising and Video Production.
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13884

adletics Werbeagentur

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Wiesbaden, Germany
Adletics Werbeagentur, a Conversion Optimization company, is located in Wiesbaden, Germany. The team provides Conversion Optimization and Search Engine Optimization.
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13885

Marketing Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Albuquerque, NM
Located in Albuquerque, New Mexico, Marketing Solutions is a small Advertising company. The team provides Advertising and Marketing Strategy.
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13886

Clariant Creative Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Naperville, IL
Clariant Creative Agency is an UX design company. Their team is located in Naperville, Illinois. The firm specializes in UX/UI Design and Branding.
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13887

Firefly Strategies, LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Santa Fe, NM
Established in 2008, Firefly Strategies, LLC, a small graphic design agency, is located in Santa Fe, New Mexico. Their services include Graphic Design and Marketing Strategy.
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13888

Bossy Betsy Events & Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Charlottesville, VA
Bossy Betsy Events & Marketing is an Event Marketing company. They were founded in 2016 and focus on Event Marketing and Email Marketing.
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13889

ENGINE 8 - Marketing & Advertising Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Bozeman, MT
Established in 2005, ENGINE 8 - Marketing & Advertising Agency, a small graphic design company, is in Bozeman, Montana. Their team offers Graphic Design and Logo.
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13890

Agency 128

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- St. Cloud, MN
Marketing Strategy company Agency 128 was founded in 2000. The small team specializes in Marketing Strategy and Advertising.
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